Bowling Green Logo Design

Each and every new Bowling Green venture realizes that they need a logo, however few entrepreneurs fully recognize the vital role their company logo can perform in their financial success, or why one logo design performs better than another. A business logo has a critical and long term impact on the financial success of a company, select the correct one and it will make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and a hindrance for the longevity of an organization. The logos featured in the ImageCo portfolio help Bowling Green companies succeed, they are effective in any given scenario and the main reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not demand scrutiny, they can be understood in just a look.
  2. Scalability: from business cards to posters a scalable logo will stay legible and just as emotive at virtually any scale.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they stand for.
  5. Relevance: a logo must be lasting and will feel relevant today, tomorrow, and 20 years from today.

Retro logo design of a bicycle produced for a Bowling Green coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were actually opening in an old section of the community and hoped to visualize a retro feel without appearing as boring or low energy. I accomplished both jobs via creating a logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo style with a microscope slide as well as germs made for Bowling Green clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the causes and effects of diseases, mainly the branch of healthcare which deals with the laboratory assessment of samples of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the only instance I call to mind in which I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it represents rather literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more interest grabbing and more unforgettable.

logo design with a jumping environment-friendly frog created for a household enjoyable center in Bowling Green.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for health care providers, dental experts, and attorneys but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to integrate a some springs into the design but Cool Springz is a fun place to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design featuring a flock of birds, a mountain, a trail, a stream, and a tree - made for Bowling Green travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality due to the fact that travel photographers tend not to shoot places or things but instead communicate emotional experiences through the pictures they record. The idea behind this logo design was to use negative space to project more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they often convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I attempted to do something similar to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Bowling Green logo but also to show the depth of her art and in the way that she sees the world through the lens of her camera.

 Bowling Green logo style with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I truly take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however my customer, while he loved the concept, really did not care for my choice of birds. This man truly despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his contempt for this particular type of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and family members as well as with individuals that they don’t even know so as to get unprejudiced assessments on the benefit of a design. Fortunately, he talked about it with his family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Custom logo designs are a strange animal in the design world because the people that tend to hire an expert to create their business logo understand how essential a logo design is for their company so they are way more vested in the result. Every logo design project has it’s share of hurdles, however the most significant obstacle is finding that sweet spot in a design that works really well at the task it’s needed to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Bowling Green publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, but it is the most vital part of a printed book given that it is often the first thing a person views in the bookstore. Concerning a publishing company, it’s the optimal opportunity they will likely ever get to promote their brand and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems like that in many cases one of the things consumers often tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline located in LA and while I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their title lent itself well to affording a feeling of airline flight and it was definitely a victory.

 Bowling Green logo design made use of for marketing as well as a label style for Vintage Case features an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which looked to be antique cases. For this logo concept I attempted to come up with a logo that had a fluid nostalgic feel to it and could easily be used for every thing from a web site to an insignia on brand new cases that appeared like they were from a different era.

Logo developed for an orthodontist in Bowling Green, layout consist of an arc with lines converging with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging logo design projects considering that it seems that every single dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to small business marketing, if restaurants approached their advertising in the very same way dentists do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dental care logo designs simply because it challenges me to come up with a design that implies dentistry or a specific field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo design features 4 characters startled in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be representative of the devotion that William McNally had for the residents in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wants to project.

The McNally Foundation’s name offered a distinct opportunity to do a logo which communicated that they were about families without being openly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to summarize exactly how individuals should think or feel they don’t understand the purpose of a logo. If viewers have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the chance to be comprehended.

Logo design produced for a hair layout workshop including a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that related a spirit of simplicity and elegance for their new hair studio. I came up with a design which didn’t go the obvious course of crafting simply a stylized orchid but alternatively designed a logo that implied a flower in the formation of a swirl integrated into the letter O in the title and by putting emphasis on the concept along with the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a business logo is generally the wrong route and in this case, the design ended up not being about the orchid but instead placed the focus on the perception that they really wanted to transmit to their customers.

Arabian equine logo style produced for an equine cattle ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind logotype design tailored to manifest the unique physical traits of the Arabian type of horses. By having a distinctive head shape and very high tail posture, the Arabian is one of the highly quite easily recognizable equine breeds in the whole world.

Las Cafe logo layout a little dining establishment, design contains a customized script font style which hovers above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny restaurant, style includes a changed script typeface which floats over a group of ornate lines and also dots.

Logo layout for a software program designer the style functions and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and drive management. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However, it meant something to the owner of the company and in quite a few cases the meaning supporting a logo is equally as important as how it brands the organization it represents.

Advance logo layout developed for a Bowling Green indoor designer, design attribute a series of red circles that converge as well as replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Bowling Green interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, explores, coordinates, and manages such ventures. Interior design is a diverse profession that involves conceptual development, area planning, site examinations, programming, research study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Management Solutions, the characters for letter V and A in center of the word advanced have actually been changed to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Bowling Green logo design job was carried out for a management advisor that helps business professionals to become more efficient at supervising people, expectations, and profitability.

A logo style featuring an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the owners of On the Fly realized the market was ready for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of passions, a location to sell off their previously owned equipment to other sports enthusiasts. I designed their Bowling Green logo dsign using an illustration that captures the attention of traffic and sends an image that arouses the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ ranches, this logo layout has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really designed for an Bowling Green regional farm it was in reality developed for an investments broker, and this logo was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to develop a graphic that projects esteem, financial success, and affluence.
Logo developed for the use of an indication for the dining establishment (Brewgrrs), it is an ornate script font that is reminiscent of a well-known sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked directly with the business owner to create a logo design that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.