Brunswick, Ohio Logo Design

Virtually every new Brunswick company realizes that they require a logo, yet few entrepreneurs fully understand the vital role their logo design will play in their success, or the reason that one business logo performs better than another. A logo has an instant and long-term impact on the viability of a business, go with the correct one and it will make the door swing and cash register ring, choose the wrong one and it can be a barrier and a hindrance for the life span of an organization.

The logos included in the ImageCo portfolio help Brunswick, Ohio businesses succeed, they are effective in any given situation and the reason they are so effective is that they all have these five things in common.

  1. Simplicity: simple logo designs don’t demand deliberation, they can be grasped in merely a look.
  2. Scalability: from labels to billboards a scalable logo will continue to be legible and just as emotive at virtually any scale.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo must be ageless and will feel as relevant today, tomorrow, and twenty years from now.
Retro logo design of a bicycle developed for a Brunswick, Ohio coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were opening in an older part of town and really wanted to cast a retro tone without coming across as stodgy or low energy. I accomplished both of these tasks by means of designing a trademark concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo layout with a microscopic lense slide and also bacteria developed for Brunswick, Ohio medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the root causes and outcomes of diseases, especially the branch of medicine which works with the clinical assessment of samples of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the sole instance I recollect in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I try not to be extremely literal with a design and to a degree, this specific design approaches the company it serves very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more interest grabbing and a lot more memorable.

logo design with a jumping eco-friendly frog designed for a household fun center in Brunswick, Ohio.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs which come my way, I’ve done dozens of logo designs for physicians, dentists, and attorneys but Cool Springz is without question the only trampoline park that I have ever gotten the privilege to work on.

Given that the title of the company features the word springz in its name the apparent choice would have been to feature a couple springs into the concept but Cool Springz is a fun location to go and spring does not really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for advertising. I also think this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design featuring a flock of birds, a mountain, a trail, a stream, and also a tree - developed for Brunswick, Ohio travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to shoot locations or things but instead reveal emotional journeys by means of the pictures they capture. The thought behind this logo design was to make use of negative space to project more than what was visible upon first glance, which I think is representative of the majority of professional photographers in that they oftentimes share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I tried to do something similar to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Brunswick logo design but also to reveal the depth in her art and in the way that she perceives the world through the lens of her camera.

 Brunswick logo style with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I honestly savor and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however the client, even though he liked the concept, really did not care for my choice of birds. This particular guy seriously hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his hatred for this specific breed of sea bird.

When I turn a design over to a client I encourage all of them to talk about it with colleagues and family as well as with individuals that they don’t actually know so as to get unprejudiced viewpoints on the merit of a concept. Fortunately, he discussed it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a weird animal in the design world because the people that are inclined to hire an expert to create their logo design realize how vital a logo is for their organization so they are much more vested in the end result. Every logo project has it’s allotment of obstacles, however the largest obstacle is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Brunswick, Ohio book author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, however it is the most crucial part of a printed book because it is in most cases the first thing a person sees in the book store. With regard to a publisher, it’s the most ideal opportunity they will likely ever have to promote their label and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo design has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems like that in many occurrences 1 of the items people often tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service based in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to imparting a spirit of flight and it was certainly a success.

 Brunswick logo style used for advertising and marketing as well as a label style for Vintage Case includes an old-fashioned font design.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, which looked to be older cases. For this business logo design I tried to come up with a logo that offered a fluid old-fashioned feel to it and could be used for every thing from a website to a label on brand new cases that seemed like they were from a different generation.

Logo design developed for an orthodontist in Brunswick, Ohio, layout consist of an arc with lines converging via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging and difficult logo projects due to the fact that it appears that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden careers when it comes to business branding, if dining establishments approached their advertising in the exact same way dental practitioners do every one of their logos would definitely be a picture explaining anything they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really love doing dental care logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design created for a family nonprofit, the logo design includes 4 characters staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the residents in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization hopes to project.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being overtly corny about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo design to summarize exactly how individuals should think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that describes itself will never have the opportunity to be comprehended.

Logo style created for a hair design workshop featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that related an atmosphere of relaxation and elegance for their new hair studio. I created a concept that didn’t go the obvious direction of crafting simply a stylized orchid but alternatively delivered a company logo that suggested an orchid in the pattern of a swirl incorporated into the letter O in the title and by placing emphasis on the logo design using the figure of a hummingbird floating over the logo design itself. The obvious path in designing a business logo is generally the incorrect route and in this case, the design ended up not being about the flower but instead put the focus on the feeling that they wanted to forecast to their patrons.

Arabian equine logo style developed for an equine ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed a unique creative logo design fashioned to symbolize the unique physical traits of the Arabian type of equines. By having a distinctive head shape and very high tail carriage, the Arabian is one of the most quite easily identifiable equine breeds in the whole world.

Las Cafe logo design a small dining establishment, design includes a modified manuscript font style which hovers over a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small restaurant, style consists of a modified manuscript font which floats over a group of elaborate lines and also dots.

Logo style for a software designer the design features and famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and hard drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the company and in quite a few cases the meaning supporting a business logo is equally as important as how it serves the organization it stands for.

Progress logo layout produced for a Brunswick, Ohio interior developer, design function a series of red circles that converge and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Brunswick, Ohio interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, explores, coordinates, and manages such ventures. Interior design is a multifaceted profession that consists of conceptual development, space planning, location evaluations, programming, analysis, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and also A in middle of the word progressed have been modified to tie straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Brunswick, Ohio logo design project was carried out for a management expert that assists business professionals to become more efficient at handling people, expectations, and productivity.
A logo style including an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was ready for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a place to sell their pre-owned products to other sports enthusiasts. I designed their Brunswick logo dsign using a graphic which pulls in the attention of traffic and sends an image that arouses the passion of the outdoors. With traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo design MQ ranches, this logo style has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really created for an Brunswick, Ohio regional farm it was in reality developed for a commodities broker, and this business logo was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to produce a graphic that projected trust, financial success, and prosperity.

 Brunswick Logo design for a nonprofit, Transforming Point Solutions - the logo design attribute for outwardly facing arrowhead and also the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they would like, this can be a good thing or a bad thing. Good in that it grants a designer the liberty to discover any idea that comes to mind, bad in that it’s challenging to hit a bullseye without understanding where exactly the target is. Luckily, in this case, I nailed a bullseye with the very first go.

Logo design designed for using a sign for the restaurant (Brewgrrs), it is a luxuriant script font style that is similar to a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the business owner to create a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very legible from over a block away.