Cincinnati, Ohio Logo Design

Each and every new Cincinnati company understands that they need a logo, but few new business owners thoroughly realize the crucial role their organization’s logo can play in their success, or exactly why one business logo functions far better than another. A company logo has an immediate and long term impact on the growth of a company, pick the correct one and it can make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and an impediment for the life of an organization.

The logos included in the ImageCo portfolio help Cincinnati, Ohio businesses prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logo designs don’t require scrutiny, they can be understood in merely a look.
  2. Scalability: from business cards to movie screens a scalable logo design will stay legible and just as emotive at virtually any dimension.
  3. Versatility: logos which function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they stand for.
  5. Relevance: a logo design must be timeless and should feel as relevant today, tomorrow, and twenty five years from today.
Retro logo layout of a bicycle created for a Cincinnati, Ohio coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were actually opening up in an older part of the city and wished to cast a vintage feel without coming across as uninteresting or low energy. I fulfilled both of these jobs by means of developing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo style with a microscopic lense slide as well as germs developed for Cincinnati, Ohio clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and consequences of diseases, especially the branch of medicine which deals with the laboratory examination of samplings of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the only instance I recollect where I was able to incorporate a bacteria-laden microscope slide within a logo design.

Usually I try not to be overly literal with a design and to a point, this specific design approaches the company it represents quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more focus grabbing and a lot more unforgettable.

logo design with a jumping eco-friendly frog created for a family members enjoyable facility in Cincinnati, Ohio.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of projects that come my way, I’ve produced dozens of logo designs for medical professionals, dental practices, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever gotten the privilege to work on.

Given that the title of the company has the word springz in its name the obvious choice would have been to integrate a few springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they used for promotion and marketing. I also think this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo including a group of birds, a hill, a trail, a stream, as well as a tree - developed for Cincinnati, Ohio travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to capture locations or things but rather convey emotional journeys by means of the images they capture. The idea behind this logo design was to use negative space to convey more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they often convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I made an effort to do something the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Cincinnati logo design but also to illustrate the depth to her work and in the way that she perceives the world through the lens of her camera.

 Cincinnati logo layout with a seagull utilized for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I truly enjoy and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my client, even though he liked the concept, didn’t care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his contempt for this specific breed of sea bird.

When I turn a design over to a client I encourage them to talk about it with friends and family as well as with other people that they don’t even know so as to get honest viewpoints on the value of a design concept. Fortunately, he talked about it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logos are a strange creature in the design world because the people that tend to hire a professional to design their logo design comprehend how vital a logo design is for their business so they are much more invested in the outcome. Every logo design project possesses it’s allotment of obstacles, but the most significant obstacle is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Cincinnati, Ohio publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, however it really is the most vital part of a printed book because it is often the primary thing a person views in the bookstore. With respect to a publishing company, it’s the absolute best opportunity they will ever get to advertise their brand and get their logo design in front of the people that shop for actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has 2 letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many occurrences one of the things consumers tend to recall the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle air service based in LA and although I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a feeling of airline flight and it was certainly a victory.

 Cincinnati logo style utilized for marketing and a tag design for Vintage Case includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be antique cases. For this logo concept I tried to come up with a logo that provided a fluid old-fashioned feel to it and could be utilized for anything from a website to a label on brand new cases that seemed like they were from another generation.

Logo design produced for an orthodontist in Cincinnati, Ohio, layout consist of an arc with lines converging through it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging and difficult logo projects due to the fact that it appears that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to company marketing, if restaurants approached their advertising in the very same way dental professionals do every one of their company logos would be a picture explaining anything they served, McDonalds would likely include a picture of a potato and a cow.

I understand the thinking behind including a likeness of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dental care logo designs because it challenges me to come up with a design that implies the field of dentistry or a certain field of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo design includes 4 personalities staggered in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to relate.

The McNally Foundation’s name presented a unique opportunity to do a logo design that communicated that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo design to explain how individuals ought to think or feel they don’t understand the goal of a logo. If viewers have to consider a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself won’t have the opportunity to be comprehended.

Logo design created for a hair design studio featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that conveyed a spirit of simplicity and elegance for their new hair salon. I came up with a concept that did not go the obvious path of designing simply a stylized orchid but alternatively designed a logo design that suggested a flower in the formation of a swirl blended in to the letter O in the title and by putting emphasis on the concept along with the figure of a hummingbird floating above the image itself. The obvious path in creating a logo design is usually the incorrect path and in this case, the design ended up not being about the flower but alternately laid the main focus on the feeling that they really wanted to forecast to their patrons.

Arabian equine logo style produced for a steed ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a unique business logo design tailored to manifest the unique physical traits of the Arabian breed of horses. By having a distinctive head shape and high tail carriage, the Arabian is one of the highly immediately identifiable horse breeds in the entire world.

Las Cafe logo layout a little restaurant, layout contains a changed manuscript font which floats above a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little dining establishment, layout includes a customized script font which hovers over a team of luxuriant lines and also dots.

Logo design for a software application developer the layout attributes as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. But it meant something to the owner of the company and in many cases the significance supporting a business logo is equally as important as how it serves the enterprise it represents.

Advance logo layout created for a Cincinnati, Ohio indoor designer, layout attribute a collection of red circles that intersect as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Cincinnati, Ohio interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, explores, coordinates, and manages such ventures. Interior design is a multifaceted occupation that consists of conceptual development, space planning, location evaluations, programming, research study, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the characters for letter V as well as A in center of the word progressed have been changed to link straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Cincinnati, Ohio logo design project was completed for a management expert that helps business professionals to develop into more efficient at overseeing people, expectations, and profitability.
A logo layout including an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting store that functions as a consignment company. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of interests, a spot to sell their previously owned equipment to other sports enthusiasts. I tailored their Cincinnati business logo dsign utilizing a graphic which grabs the interest of vehicles and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo layout has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t actually created for an Cincinnati, Ohio regional farm it was really developed for an investments broker, and this company logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to make a image that projected esteem, effectiveness, and opulence.

 Cincinnati Logo design for a not-for-profit, Transforming Point Solutions - the logo style feature for ostensibly dealing with arrow and the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they wanted, that can be a good thing or a bad thing. Good in that it gives a designer the freedom to investigate any idea that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of understanding where exactly the target is. Fortunately, in this case, I hit a bullseye with the very first go.

Logo design made for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript font style that is reminiscent of a popular sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the owner to produce a logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very legible from over a block away.