Eastlake Logo Design

Every new Eastlake venture knows they require a logo, but few entrepreneurs fully grasp the essential role their business logo can take in their becoming successful, or the reason that one business logo functions far better than another. A company logo has an instant and long-term effect on the prosperity of a company, pick the right one and it will make the door swing and cash register ring, choose the wrong one and it will be a barrier and a hindrance for the life of an organization. The logos featured in the ImageCo portfolio help Eastlake companies prosper, they are effective in any given situation and the reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be understood in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will continue to be legible and just as emotive at any size.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a company logo needs to be lasting and should feel relevant today, tomorrow, and forty years from now.

Retro logo layout of a bike produced for a Eastlake coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually launching in an old section of the area and wanted to cast a vintage vibe without coming across as boring or low energy. I achieved both jobs by developing a trademark concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

medical logo design with a microscope slide and bacteria developed for Eastlake clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the root causes and effects of diseases, mainly the branch of healthcare which works with the clinical assessment of specimens of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the only instance I recollect in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Generally I attempt not to be excessively literal with a concept and to a point, this specific design approaches the company it represents rather literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more attention grabbing and a lot more memorable.

logo design with a jumping eco-friendly frog created for a family enjoyable facility in Eastlake.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to integrate a couple of springs into the concept but Cool Springz is a fun location to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more dynamic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I came up with was turned into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design featuring a flock of birds, a hill, a route, a stream, and a tree - created for Eastlake travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche sector due to the fact that travel photographers tend not to shoot places or things but instead communicate emotional journeys through the images they record. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon first view, which I think is quintessential of the majority of professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I made an effort to do something similar to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Eastlake logo but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Eastlake logo style with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but my customer, while he liked the concept, didn’t care for my choice of birds. This man really disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his contempt for this particular kind of sea bird.

When I turn a design over to a client I encourage all of them to talk about it with friends and family as well as with people that they don’t actually know so as to get objective point of views on the benefit of a design. Fortunately, he discussed it with his whole family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Custom logo designs are a strange animal in the design world given that the people that tend to hire an expert to create their business logo comprehend how important a logo design is for their business so they are way more invested in the final result. Every logo design job has it’s allotment of difficulties, but the biggest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Eastlake book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, nevertheless it really is the most crucial part of a printed book since it is in most cases the initial thing a person sees in the book store. With regard to a publisher, it’s the absolute best opportunity they will likely ever have to spotlight their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo has 2 letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many occurrences 1 of the aspects individuals often tend to remember the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle air service based in LA and while I’m not certain it actually “took off” their logo design didn’t slow them. The bookend A’s in their title lent itself well to imparting a spirit of air travel and it was undoubtedly a winner.

 Eastlake logo layout made use of for advertising as well as a tag design for Vintage Instance includes an old font style style.

Vintage Case | Logo Design

Vintage case specialized in new cases for musical instruments, which appeared to be antique cases. For this custom logo concept I sought to come up with a logo that had a fluid retro feel to it and could easily be used for every thing from a web site to an insignia on brand new cases that seemed like they were from a different point in time.

Logo developed for an orthodontist in Eastlake, design consist of an arc with lines converging through it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging and difficult logo design jobs because it seems that almost every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to small business branding, if dining establishments approached their branding in the same way dental offices do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably contain a picture of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental care business logos because it challenges me to come up with a design that implies the field of dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family nonprofit, the logo features 4 characters startled in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization hopes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which conveyed that they were about families without being overtly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer attempts to use the logo design to explain how individuals should think or feel they don’t understand the goal of a logo. If you have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the likelihood to be understood.

Logo layout produced for a hair layout workshop featuring a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo which related a sense of serenity and class for their new hair studio. I created a design that did not go the obvious route of crafting merely a stylized orchid but alternatively created a business logo that suggested a flower in the pattern of a swirl incorporated in to the letter O in the name and by placing attention on the concept along with the silhouette of a hummingbird floating above the logo design itself. The obvious path in designing a logo is frequently the wrong course and in this case, the design ended up not being about the orchid but instead laid the main focus on the perception that they really wanted to forecast to their clients.

Arabian horse logo design created for an equine cattle ranch that specializes in reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original logotype design fashioned to illustrate the unique physical traits of the Arabian breed of equines. With an identifiable head shape and very high tail carriage, the Arabian is one of the highly quite easily recognizable equine breeds in the entire world.

Las Coffee shop logo layout a small restaurant, design includes a customized script typeface which floats over a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small dining establishment, style consists of a customized script font which floats above a team of elaborate lines as well as dots.

Logo design for a software programmer the layout features and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive management. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However, it represented something to the business owner of the business and in quite a few cases the substance behind a business logo is equally as important as how it brands the organization it stands for.

Progress logo layout created for a Eastlake indoor designer, layout attribute a series of red circles that intersect as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Eastlake interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who arranges, investigates, coordinates, and manages such projects. Interior design is a diverse occupation that includes conceptual development, space planning, site examinations, programming, investigation, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo layout provided for Advanced Leadership Solutions, the characters for letter V and A in middle of the word progressed have been changed to connect directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Eastlake logo design assignment was carried out for a leadership guide that enables business professionals to become more successful at managing people, expectations, and profitability.

A logo design featuring a fisherman in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was primed for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all kinds of passions, a location to market their used products to other sports enthusiasts. I created their Eastlake logo design dsign utilizing an image which garners the attention of vehicles and projects an image that invokes the passion of the outdoors. With traffic that averages 45 mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo style has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t actually developed for an Eastlake regional farm it was really developed for an investments broker, and this logo design was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to develop an identity that projects self-confidence, effectiveness, and luxury.
Logo design designed for using an indicator for the dining establishment (Brewgrrs), it is an elaborate script font that is evocative a well-known sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project where I worked closely with the business owner to produce a logo that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very easy to read from over a block away.