Euclid Logo Design

Every new Euclid venture understands that they need a logo, but few new business owners entirely are aware of the vital role their business logo can make in their financial success, or why one logo design functions better than another. A logo has an immediate and lasting impact on the prosperity of a company, select the right one and it can make the door swing and phone ring, select the wrong one and it will be a barrier and a hindrance for the life of a business. The logos presented in the ImageCo portfolio help Euclid businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be grasped in merely a look.
  2. Scalability: from business cards to signboards a scalable business logo will stay legible and just as emotive at any dimension.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a logo must be ageless and will feel relevant today, tomorrow, and twenty years from now.

Retro logo design of a bicycle created for a Euclid coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee bar were opening in an older part of the town and hoped to project a retro tone without coming across as monotonous or low energy. I accomplished both jobs via developing a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo design with a microscope slide and also bacteria designed for Euclid clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the root causes and outcomes of diseases, especially the branch of healthcare that deals with the clinical evaluation of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the sole instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Typically I try not to be extremely literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more attention grabbing and more unforgettable.

logo style with a jumping environment-friendly frog created for a family members enjoyable facility in Euclid.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects which come my way, I’ve produced dozens of logo designs for physicians, dental offices, and legal professionals but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to include a couple of springs into the concept but Cool Springz is a fun location to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I created was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo featuring a group of birds, a hill, a path, a stream, and a tree - developed for Euclid travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche profession because travel photographers don’t shoot places or things but instead communicate emotional journeys by means of the pictures they record. The thought behind this logo concept was to make use of negative space to convey more than what was visible upon initial view, which I think is quintessential of almost all good photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be revealed with just words. I tried to do something similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Euclid logo design but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Euclid logo design with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I really enjoy and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the customer, while he liked the concept, really did not care for my choice of birds. This particular man really loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his hatred for this specific type of sea bird.

When I turn a concept over to a client I encourage them to discuss it with friends and family members as well as with people that they don’t even know so as to get unbiased assessments on the merit of a design concept. Fortunately, he talked about it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logo designs are a strange creature in the design world given that the people that tend to hire a professional to design their logo design realize how crucial a logo is for their organization so they are much more vested in the end result. Every logo job has it’s portion of hurdles, but the biggest challenge is finding that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Euclid publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, but it really is the most essential part of a printed book given that it is often the initial thing a person views in the book store. For a publisher, it’s the absolute best opportunity that they will ever get to spotlight their product and get their logo design in front of the men and women that buy actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many cases 1 of the items folks tend to remember the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline situated in LA and while I’m not sure it actually “took off” their logo design didn’t slow them. The bookend A’s in their title lent itself well to affording a sense of flight and it was undoubtedly a victory.

 Euclid logo design utilized for advertising and marketing and a tag design for Vintage Case includes an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, which seemed to be vintage cases. For this custom logo concept I strove to come up with a logo that possessed a fluid old-fashioned feel to it and could easily be used for everything from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo design developed for an orthodontist in Euclid, layout consist of an arc with lines intersecting with it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most difficult logo projects due to the fact that it appears that virtually every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden careers when it comes to business advertising, if dining establishments approached their branding in the same way dentists do every one of their company logos would be a picture trying to explain something they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dentist logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family members nonprofit, the logo design features 4 personalities startled in elevation to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to project.

The McNally Foundation’s name presented a unique opportunity to do a logo that communicated that they were about families without being openly corny about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize specifically how people ought to think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that describes itself will never have the likelihood to be understood.

Logo design produced for a hair style studio featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that related a feeling of serenity and elegance for their new hair studio. I came up with a concept that did not go the obvious route of designing just a stylized orchid but alternatively crafted a company logo which implied a flower in the formation of a swirl integrated in to the letter O in the name and by putting emphasis on the concept with the figure of a hummingbird hovering above the logo design itself. The obvious path in designing a logo is more often than not the wrong route and in this case, the design ended up not being about the flower but alternately laid the attention on the perception that they wanted to project to their patrons.

Arabian horse logo layout developed for an equine ranch that focuses on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind custom logo design customized to manifest the unique physical traits of the Arabian breed of horses. With a different head shape and higher tail posture, the Arabian is one of the highly immediately identifiable equine breeds in the whole world.

Las Coffee shop logo layout a tiny restaurant, design contains a customized manuscript font style which floats above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, layout consists of a modified manuscript font which floats above a group of luxuriant lines and also dots.

Logo design for a software program programmer the layout functions and renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and hard drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in quite a few cases the substance behind a logo design is equally as important as how it serves the company it stands for.

Progress logo design developed for a Euclid indoor designer, design attribute a collection of red circles that intersect as well as replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Euclid interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, researches, collaborates, and manages such tasks. Interior design is a diverse occupation that involves conceptual development, space planning, location evaluations, programming, analysis, interacting with the stakeholders of a project, construction management, and execution of the design.

logo design done for Advanced Management Solutions, the personalities for letter V and A in middle of the word advanced have actually been modified to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Euclid logo design project was performed for a leadership expert that enables business professionals to become more effective at overseeing people, expectations, and profitability.

A logo style including a fisherman in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market place was primed for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of interests, a spot to market their used products to other sports enthusiasts. I created their Euclid business logo dsign along with a graphic that garners the attention of traffic and projects an image that arouses the passion of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo layout MQ farms, this logo design has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really produced for an Euclid regional farm it was in reality developed for a products broker, and this creative logo was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to make an identity that projected esteem, financial success, and wealth.
Logo created for using an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked directly with the owner to create a logo design that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.