Grove City, Ohio Logo Design

Every new Grove City business professional understands that they are in need of a logo, yet few new business owners fully realize the essential role their organization’s logo will play in their success, or why one logo design functions better than another. A logo has an instant and long-term influence on the growth of a business, choose the right one and it will make the door swing and cash register ring, select the incorrect one and it can be a barrier and a hindrance for the longevity of an organization.

The logos included in the ImageCo portfolio help Grove City, Ohio companies prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logos do not require consideration, they can be comprehended in merely a glimpse.
  2. Scalability: from labels to posters a scalable logo design will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a logo design must be timeless and should feel as relevant today, tomorrow, and twenty five years from today.
Retro logo layout of a bike produced for a Grove City, Ohio coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually opening up in an old section of town and wished to cast a nostalgic feel without appearing as boring or low energy. I fulfilled the two jobs by means of developing a business logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

clinical logo design with a microscopic lense slide as well as bacteria created for Grove City, Ohio medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the causes and outcomes of diseases, mainly the field of healthcare which deals with the clinical examination of samples of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I recall where I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Normally I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it serves very literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more focus grabbing and even more unforgettable.

logo style with a leaping environment-friendly frog developed for a household fun facility in Grove City, Ohio.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve done dozens of logo designs for health care providers, dental professionals, and lawyers but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to incorporate a couple springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they used for promotion and marketing. I also think this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design including a flock of birds, a hill, a path, a stream, and also a tree - made for Grove City, Ohio traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche speciality because travel photographers don’t shoot places or things but instead project emotional journeys by means of the pictures they capture. The thought behind this logo concept was to use negative space to project more than what was visible upon initial view, which I think is representative of the majority of good photographers in that they oftentimes share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance which can’t be communicated with just words. I attempted to do something the same to this logo by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Grove City logo but also to show the depth of her art and in the way that she views the world through the lens of her camera.

 Grove City logo layout with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I truly relish and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my client, even though he liked the concept, really did not care for my choice of birds. This particular guy truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his hatred for this particular type of sea bird.

When I turn a design over to a client I urge them to share it with friends and family as well as with people that they don’t actually know so as to get neutral assessments on the value of a concept. Fortunately, he discussed it with his whole family and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a weird creature in the design world given that the people that have a tendency to hire a professional to create their logo design understand how essential a logo design is for their business so they are much more invested in the result. Every logo project has it’s allotment of obstacles, but the most significant challenge is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo style with bamboo in the background, style for Grove City, Ohio publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, however it is the most crucial part of a printed book given that it is in most cases the primary thing a person views in the book shop. Concerning a publishing company, it’s the absolute best opportunity they will ever get to promote their label and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many occurrences one of the things folks often tend to recollect the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle airline company located in LA and while I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to affording a spirit of flight and it was certainly a winner.

 Grove City logo style used for advertising and marketing as well as a label style for Vintage Instance includes an old typeface style.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that looked to be older cases. For this brand design I tried to come up with a logo that possessed a fluid old-fashioned feel to it and could easily be used for anything from a web page to a label on brand new cases that seemed like they were from a different era.

Logo design created for an orthodontist in Grove City, Ohio, style consist of an arc with lines converging via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging logo jobs because it seems that every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden careers when it comes to small business marketing, if dining establishments approached their advertising in the same way dental professionals do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really love doing dental business logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design made for a family nonprofit, the logo features 4 personalities staggered in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the residents in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo that communicated that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to describe exactly how individuals should think or feel they don’t understand the mission of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that explains itself will never have the likelihood to be comprehended.

Logo layout developed for a hair layout studio featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that conveyed a feeling of peace and elegance for their new hair salon. I came up with a design which did not go the obvious direction of designing merely a stylized orchid but instead designed a logo design that suggested a flower in the formation of a swirl integrated into the letter O in the name and by putting attention on the concept with the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is oftentimes the wrong route and in this case, the design ended up not being about the flower but alternately placed the importance on the emotion that they wanted to transmit to their patrons.

Arabian equine logo layout developed for an equine ranch that concentrates on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind organization logo design styled to exemplify the unique physical traits of the Arabian pedigree of equines. With an identifiable head form and higher tail posture, the Arabian is one of the highly quite easily identifiable equine types in the world.

Las Cafe logo design a tiny dining establishment, style consists of a customized manuscript font which floats over a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny restaurant, layout consists of a modified manuscript font style which floats over a group of luxuriant lines and also dots.

Logo design for a software program designer the design functions and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and disk management. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in many cases the substance behind a business logo is equally as important as how it brands the business it stands for.

Progress logo design developed for a Grove City, Ohio indoor developer, layout function a collection of red circles that intersect and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Grove City, Ohio interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, coordinates, and manages such tasks. Interior design is a diverse profession that includes conceptual development, area planning, location evaluations, programming, research, interacting with the stakeholders of a project, construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V and also A in center of the word progressed have been changed to connect directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Grove City, Ohio logo design project was completed for a management advisor that assists business professionals to become more efficient at overseeing people, expectations, and profitability.
A logo style featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly recognized the market place was ready for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all kinds of passions, a place to sell off their pre-owned items to other sports enthusiasts. I tailored their Grove City business logo dsign with an illustration that garners the attention of vehicles and projects an image that invokes the enthusiasm of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo layout has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t actually composed for an Grove City, Ohio area farm it was in reality created for a products broker, and this company logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to generate a brand mark that projected confidence, success, and opulence.

 Grove City Logo design for a not-for-profit, Turning Point Solutions - the logo style feature for externally encountering arrow and the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it gives a designer the freedom to explore any concept that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of knowing where the target is. Thankfully, in this particular case, I struck a bullseye with the very first shot.

Logo design developed for making use of a sign for the dining establishment (Brewgrrs), it is a luxuriant script font style that is reminiscent of a famous sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked closely with the owner to design a logo that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.