Huber Heights, Ohio Logo Design

Every new Huber Heights business person realizes that they need a logo, but few entrepreneurs thoroughly understand the crucial role their logo can take in their becoming successful, or why one business logo works better than another. A company logo has an instant and long term influence on the prosperity of a company, go with the correct one and it will make the door swing and phone ring, select the wrong one and it can be an obstacle and a hindrance for the longevity of a company.

The logos featured in the ImageCo portfolio help Huber Heights, Ohio companies prosper, they are effective in any given scenario and the reason why they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logo designs don’t require deliberation, they can be grasped in merely a glance.
  2. Scalability: from business cards to movie screens a scalable logo will continue to be legible and equally emotive at every size.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a logo needs to be timeless and should feel as relevant today, tomorrow, and forty years from today.
Retro logo design of a bicycle produced for a Huber Heights, Ohio coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were actually opening up in an old part of town and really wanted to cast a vintage tone without appearing as stodgy or low energy. I fulfilled the two jobs by creating a company logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo design with a microscopic lense slide as well as germs made for Huber Heights, Ohio clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the causes and outcomes of diseases, mainly the branch of healthcare which deals with the clinical examination of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Generally I try not to be excessively literal with a design and to a point, this design approaches the company it represents quite literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more attention grabbing and even more unforgettable.

logo design with a leaping green frog created for a family members fun facility in Huber Heights, Ohio.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects which come my way, I’ve done dozens of logo designs for surgeons, dental experts, and legal professionals but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the clear choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for advertising and marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo including a group of birds, a hill, a route, a stream, and also a tree - designed for Huber Heights, Ohio traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche field because travel photographers don’t capture locations or things but instead project emotional journeys by means of the photos they capture. The thought behind this logo design was to utilize negative space to communicate more than what was visible upon initial view, which I think is quintessential of the majority of good photographers in that they frequently tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness that can’t be communicated with just words. I attempted to do something very similar to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Huber Heights logo but also to show the depth in her art and in the way that she sees the world through the lens of her camera.

 Huber Heights logo layout with a seagull utilized for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I really savor and the Coastal Wireless design was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the customer, while he liked the concept, really did not care for my choice of birds. This guy genuinely hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his scorn for this specific kind of sea bird.

When I turn a concept over to a client I urge them to talk about it with colleagues and family as well as with individuals that they don’t even know so as to get unbiased assessments on the worthiness of a design. Fortunately, he shared it with his family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original design.

Logos are a strange animal in the design world given that the people that are inclined to hire a professional to design their logo recognize how important a logo design is for their company so they are much more invested in the outcome. Every logo project possesses it’s share of challenges, but the most significant challenge is finding that sweet spot in a design that works really well at the job it’s required to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, layout for Huber Heights, Ohio book author

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, yet it really is the most vital part of a printed book since it is often the very first thing a person views in the bookstore. For a publishing company, it’s the optimal opportunity they will ever get to spotlight their label and get their logo design in front of the people that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and go but it seems like that in many instances one of the aspects people usually tend to remember the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service based in LA and although I’m not sure it actually “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to affording a good sense of flight and it was undoubtedly a success.

 Huber Heights logo design utilized for advertising and marketing and also a label design for Vintage Situation includes an antiquated font style layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, which seemed to be much older cases. For this business logo design I tried to come up with a logo that possessed a fluid vintage feel to it and could be used for everything from a website to an insignia on brand new cases that appeared like they were from another era.

Logo design produced for an orthodontist in Huber Heights, Ohio, layout consist of an arc with lines converging via it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging logo design projects due to the fact that it appears that each and every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to business advertising, if dining establishments approached their advertising in the exact same way dental practices do every one of their company logos would definitely be a picture explaining something they served, McDonalds would most likely have a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo made for a family members not-for-profit, the logo design includes 4 personalities surprised in height to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people residing in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization hopes to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design that conveyed that they were about families without being overtly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate exactly how people ought to think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo design that explains itself won’t have the opportunity to be understood.

Logo style produced for a hair design workshop featuring a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that related a sense of relaxation and elegance for their new hair studio. I came up with a design that did not go the obvious path of making just a stylized orchid but instead crafted a logo which suggested a flower in the pattern of a swirl blended in to the letter O in the name and by putting attention on the logo design using the figure of a hummingbird floating over the image itself. The obvious path in designing a logo is in most cases the wrong path and in this case, the design ended up not being about the orchid but alternately placed the focus on the feeling that they really wanted to transmit to their clients.

Arabian steed logo layout created for a horse cattle ranch that specializes in reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed an original logo concept customized to epitomize the unique physical traits of the Arabian breed of equines. By having a distinctive head form and high tail posture, the Arabian is one of the highly quite easily recognizable equine lineages in the world.

Las Coffee shop logo style a tiny dining establishment, design contains a customized script font style which hovers above a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little dining establishment, style consists of a changed script typeface which hovers above a team of elaborate lines and also dots.

Logo style for a software designer the design functions and also iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the company and in many cases the symbolism behind a logo design is equally as important as how it serves the enterprise it represents.

Evolve logo design created for a Huber Heights, Ohio indoor designer, style attribute a collection of red circles that intersect and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Huber Heights, Ohio interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, investigates, collaborates, and oversees such tasks. Interior design is a multifaceted profession that includes conceptual development, area planning, site assessments, programming, investigation, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V as well as A in center of the word advanced have actually been changed to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Huber Heights, Ohio logo design project was undertaken for a management expert that assists business leaders to develop into more successful at overseeing people, expectations, and profitability.
A logo design featuring an angler in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly understood the market place was primed for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of interests, a spot to sell off their previously owned equipment to other sports enthusiasts. I created their Huber Heights logo design dsign with an illustration which garners the interest of vehicles and projects an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo layout has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really composed for an Huber Heights, Ohio regional farm it was in reality devised for an investments broker, and this business logo was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to produce a graphic that projected assurance, success, and opulence.

 Huber Heights Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for outwardly facing arrow and the arrowheads indicate that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they wanted, this can be a good thing or a bad thing. Good in that it offers a designer the freedom to discover any concept that comes to mind, bad in that it’s hard to hit a bullseye without recognizing where exactly the target is. Fortunately, in this particular instance, I hit a bullseye with the first shot.

Logo created for the use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked closely with the proprietor to produce a logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.