Trotwood Logo Design

Virtually every new Trotwood business knows they require a logo, however few entrepreneurs thoroughly realize the pivotal role their business logo can play in their becoming successful, or exactly why one logo design functions more effectively than another. A business logo has an immediate and lasting impact on the success of a business, pick the correct one and it can make the door swing and phone ring, select the incorrect one and it can be a barrier and a hindrance for the longevity of an organization. The logos included in the ImageCo portfolio help Trotwood businesses succeed, they are effective in any given situation and the reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be understood in just a glance.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and just as emotive at virtually any dimension.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a logo design should be ageless and should feel relevant today, tomorrow, and twenty years from now.

Retro logo layout of a bicycle developed for a Trotwood coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were launching in an older part of the city and wished to project an old-fashioned atmosphere without coming across as uninteresting or low energy. I fulfilled the two jobs by means of developing a symbol design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo style with a microscope slide and bacteria made for Trotwood clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the triggers and consequences of diseases, especially the field of healthcare which deals with the laboratory evaluation of specimens of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the sole instance I call to mind in which I was able to integrate a bacteria-laden microscope slide right into a logo design.

Typically I attempt not to be excessively literal with a design and to a degree, this design approaches the company it represents fairly literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more intriguing, more attention grabbing and much more unforgettable.

logo layout with a leaping eco-friendly frog created for a family fun center in Trotwood.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs that come my way, I’ve done dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the only trampoline park which I have ever had the privilege to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to feature a handful of springs into the concept but Cool Springz is a fun location to go and spring does not really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design including a flock of birds, a hill, a path, a stream, and a tree - created for Trotwood traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche speciality because travel photographers tend not to capture places or things but rather communicate emotional journeys by means of the photos they capture. The thought behind this logo composition was to use negative space to reveal more than what was visible upon first glance, which I think is representative of most professional photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance that can’t be revealed with mere words. I attempted to do something comparable to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Trotwood logo but also to show the depth to her work and in the way that she views the world through the lens of her camera.

 Trotwood logo design with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I honestly relish and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but my client, while he loved the concept, didn’t care for my choice of birds. This guy genuinely hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his hatred for this specific breed of sea bird.

When I turn a design over to a client I urge all of them to discuss it with friends and colleagues and family as well as with individuals that they don’t actually know so as to get unbiased judgements on the worthiness of a concept. Fortunately, he discussed it with his family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Custom logo designs are a weird animal in the design world because the people that have a tendency to hire a professional to create their logo comprehend how essential a logo is for their company so they are much more vested in the final result. Every logo design job possesses it’s allotment of hurdles, but the most significant challenge is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Trotwood book author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, but it really is the most important part of a published book since it is ordinarily the initial thing a person views in the book shop. Concerning a publisher, it’s the opportunity they will ever have to publicize their label and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo design has two letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart yet it looks like that in many cases 1 of the items consumers often tend to recall the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle air service based in LA and while I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of air travel and it was certainly a success.

 Trotwood logo style made use of for advertising and a label design for Vintage Instance includes an old-fashioned typeface layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that looked to be vintage cases. For this brand design I tried to come up with a logo that had a fluid retro feel to it and could easily be utilized for every thing from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo design developed for an orthodontist in Trotwood, design consist of an arc with lines intersecting via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging and difficult logo design jobs due to the fact that it appears that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden careers when it comes to business marketing, if dining establishments approached their advertising in the same way dental practices do every one of their logos would definitely be a picture explaining something they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dental care business logos simply because it challenges me to come up with a design that implies dentistry or a specific area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a family members not-for-profit, the logo includes 4 characters startled in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a logo that conveyed that they were about families without being overtly corny about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize precisely how individuals should think or feel they don’t understand the purpose of a logo. If you have to think about a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that illustrates itself will never have the chance to be understood.

Logo layout developed for a hair layout workshop featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that related a sense of tranquility and class for their new hair salon. I created a concept which did not go the obvious route of designing simply a stylized orchid but rather designed a logo which implied a flower in the pattern of a swirl incorporated in to the letter O in the title and by putting emphasis on the concept with the silhouette of a hummingbird hovering above the logo itself. The obvious path in designing a logo is frequently the wrong path and in this case, the design ended up not being about the flower but instead put the attention on the perception that they wanted to forecast to their customers.

Arabian equine logo layout developed for an equine cattle ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted an original logo design styled to illustrate the unique physical traits of the Arabian breed of horses. With an unique head form and higher tail carriage, the Arabian is one of the very most easily recognizable horse types in the whole world.

Las Cafe logo design a tiny restaurant, design consists of a changed manuscript font which floats over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small restaurant, layout consists of a changed script font which hovers over a group of elaborate lines and dots.

Logo layout for a software program developer the layout functions and also renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the owner of the business and in many cases the significance supporting a business logo is equally as important as how it brands the enterprise it represents.

Evolve logo style produced for a Trotwood indoor designer, layout feature a collection of red circles that converge as well as replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Trotwood interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, investigates, collaborates, and manages such projects. Interior design is a multifaceted profession that includes conceptual development, space planning, location examinations, programming, analysis, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout provided for Advanced Management Solutions, the characters for letter V and also A in middle of the word advanced have been modified to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Trotwood logo design assignment was performed for a leadership guide that aids business leaders to develop into more successful at supervising people, expectations, and productivity.

A logo style including a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was primed for an outdoor sporting merchant that functions as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of passions, a location to sell off their used equipment to other sports enthusiasts. I created their Trotwood business logo dsign utilizing an illustration which grabs the interest of traffic and sends an image that calls to mind the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo style MQ farms, this logo design has actually a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really created for an Trotwood area farm it was really created for a products broker, and this business logo was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to design an identity that projects assurance, success, and opulence.
Logo made for the use of an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript font that is reminiscent of a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked closely with the proprietor to produce a logo design that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.