Oklahoma Logo Design

Each and every new Oklahoma organization understands that they require a logo, however few new business owners entirely recognize the essential role their logo will make in their financial success, or the reason that one business logo functions far better than another. A company logo has a critical and sustaining impact on the prosperity of a company, go with the correct one and it can make the door swing and cash register ring, go with the wrong one and it will be an obstacle and a hindrance for the life of a company.

The logos featured in the ImageCo portfolio help Oklahoma businesses prosper, they are effective in any given scenario and the reason they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logo designs do not demand contemplation, they can be understood in just a look.
  2. Scalability: from business cards to billboards a scalable business logo will continue to be legible and equally emotive at every scale.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a company logo needs to be enduring and will feel relevant today, tomorrow, and twenty five years from today.

Logo PORTFOLIO Volume 1

Retro logo style of a bike developed for a Oklahoma coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company

This startup coffee roaster and coffee bar were actually launching in an older part of town and hoped to visualize a vintage feel without appearing as uninteresting or low energy. I accomplished the two tasks via creating a sign concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

medical logo style with a microscopic lense slide as well as bacteria made for Oklahoma medical center.

Mid-Valley Pathology | Logo Design Project

Pathology is the science which researches the root causes and outcomes of diseases, mainly the field of medicine that works with the clinical assessment of specimens of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the sole instance I call to mind where I was able to integrate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be overly literal with a design and to a point, this design approaches the company it represents very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more interest grabbing and even more memorable.

logo style with a jumping eco-friendly frog designed for a family fun facility in Oklahoma.

Cool Springs | Retail Branding Project

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of jobs that come my way, I’ve done dozens of logo designs for physicians, dental professionals, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to feature a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and a tree - created for Oklahoma travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to capture places or things but rather communicate emotional experiences through the pictures they record. The thought behind this logo composition was to make use of negative space to reveal more than what was visible upon first glance, which I think is representative of almost all good photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be revealed with just words. I made an effort to do something similar to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Oklahoma logo but also to reveal the depth in her art and in the way that she perceives the world through the lens of her camera.

 Oklahoma logo style with a seagull made use of for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design Project

The lion’s share of custom logo design projects that I take on I really relish and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the client, even though he liked the concept, didn’t care for my choice of birds. This particular guy really loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his contempt for this particular type of sea bird.

When I turn a concept over to a customer I encourage them to talk about it with colleagues and family as well as with other people that they don’t even know so as to get unprejudiced point of views on the value of a design concept. Fortunately, he shared it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Business logos are a strange animal in the design world because the people that tend to hire a professional to create their business logo recognize how essential a logo is for their company so they are much more invested in the result. Every logo design project has it’s share of hurdles, however the greatest obstacle is finding that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for Oklahoma publication author

Red Panda Publishers | Logo Design Project

The book spine is a cramped parcel of real estate to work with, but it is the most important part of a published book because it is in most cases the primary thing a person views in the book shop. For a publishing company, it’s the most ideal opportunity they will ever have to publicize their label and get their logo design in front of the people that purchase actual books. This three color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design Project

Airlines come and go yet it seems like that in many occurrences 1 of the things folks often tend to recollect the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline based in LA and while I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their title lent itself well to affording a spirit of airline flight and it was undoubtedly a success.

 Oklahoma logo style made use of for advertising and marketing and a tag layout for Vintage Instance includes an archaic typeface layout.

Vintage Case | Logo Design Project

Vintage case specialized in new cases for musical instruments, that seemed to be antique cases. For this custom logo concept I tried to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for anything from a web site to an insignia on brand new cases that seemed like they were from a different point in time.

Logo design created for an orthodontist in Oklahoma, layout include an arc with lines intersecting via it to indicate steel braces.

Kujak Orthodontics | Logo Design Project

Dental business logos can easily be one of the most challenging logo projects considering that it seems that almost every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden fields when it comes to small business branding, if dining establishments approached their advertising in the exact same way dentists do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would most likely contain an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession. I really love doing dental business logos because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on. Kujak Orthodontics provided such an opportunity and eventually I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.
William McNally logo design made for a household not-for-profit, the logo includes 4 personalities staggered in height to represent a family with in the layout.

William McNally | Logo Design Project

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to convey. The McNally Foundation’s name provided a distinct opportunity to do a logo design that conveyed that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate exactly how individuals should think or feel they don’t understand the mission of a logo. If people have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that illustrates itself won’t have the chance to be understood.
Logo style developed for a hair style studio including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which communicated an atmosphere of relaxation and elegance for their new hair salon. I came up with a concept that didn’t go the obvious path of creating just a stylized orchid but rather created a company logo which implied a flower in the formation of a swirl blended into the letter O in the name and by placing attention on the logo design along with the figure of a hummingbird floating above the image itself. The obvious path in creating a logo design is usually the wrong path and in this case, the design ended up not being about the orchid but instead placed the emphasis on the feeling that they wanted to forecast to their customers.
Arabian steed logo style created for an equine cattle ranch that concentrates on reproducing Arabian program horses.

Dazzo Arabians | Logo Design Project

ImageCo developed a unique creative logo concept fashioned to exemplify the unique physical traits of the Arabian kind of horses. With a distinctive head shape and high tail posture, the Arabian is one of the very most easily identifiable equine types in the world.
Las Coffee shop logo layout a little dining establishment, layout consists of a modified manuscript font which floats above a group of ornate lines and dots.

Las Cafe | Logo Design Project

Las Coffee shop logo style a tiny dining establishment, layout includes a changed script typeface which floats over a group of ornate lines and dots.

Logo layout for a software programmer the layout attributes and famous aspect of a bridge to the left of the name.

Smart Kernels | Logo Design Project

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone with regards to what business they are in or how it relates to their specific location. But it intimated something to the owner of the company and in quite a few cases the significance behind a logo is just as important as how it serves the business it represents.

Evolve logo design developed for a Oklahoma interior developer, layout function a collection of red circles that intersect as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design Project

Evolv Design is a Oklahoma interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, coordinates, and manages such projects. Interior design is a diverse occupation that includes conceptual development, space planning, location examinations, programming, analysis, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V and also A in middle of words advanced have been modified to link straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Oklahoma logo design assignment was performed for a management specialist that helps business professionals to develop into more successful at handling people, expectations, and productivity.
A logo layout including an angler in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly realized the market place was ready for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a location to sell off their secondhand items to other sports enthusiasts.

I tailored their Oklahoma logo design with a graphic which captures the interest of vehicles and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.

Logo design MQ farms, this logo design has a field included right into the letter Q.

MQ Farms | Logo Design

The MQ farms custom logo idea wasn’t actually produced for an Oklahoma regional farm it was in reality devised for an investments broker, and this company logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to design a image that projects self-confidence, success, and opulence.

 Oklahoma Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for externally encountering arrowhead and also the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they preferred, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to explore any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where exactly the target is. Thankfully, in this particular instance, I struck a bullseye with the 1st go.

Logo design developed for the use of an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font that is similar to a well-known sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Branding

I’ve created dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked directly with the proprietor to create a logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very easy to read from over a block away.