Acute Care 360 ImageCo, Mustang, Oklahoma, OK,

ImageCo, Mustang, Oklahoma, OK,

Evolv Design logo designed by ImageCo, Mustang, Oklahoma, OK,

Red Panda Publishers logo designed by ImageCo, Mustang, Oklahoma, OK,

Mustang, Oklahoma, OK,

ImageCo, Mustang, Oklahoma, OK,
ImageCo, Mustang, Oklahoma, OK,

Mid Valley Pathology logo designed by ImageCo, Mustang, Oklahoma, OK,

FSA OK logo designed by ImageCo, Mustang, Oklahoma, OK,

Emerald Heights logo designed by ImageCo, Mustang, Oklahoma, OK,

Club Sapphire logo designed by ImageCo, Mustang, Oklahoma, OK,

Downtown Dogs logo designed by ImageCo, Mustang, Oklahoma, OK,

School board logo designed by ImageCo, Mustang, Oklahoma, OK,

Ferry Street Coffee Company logo designed by ImageCo, Mustang, Oklahoma, OK,

Stoney Forensic logo designed by ImageCo, Mustang, Oklahoma, OK,

Smart kernels logo designed by ImageCo, Mustang, Oklahoma, OK,

TIPS ON IDENTIFYING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design company presents a money back guarantee try to bear in mind that they can not refund the time you invest which is much more precious than your money is.

PORTFOLIO

Some designers talk a good game but in the end a designer can only be judged by the quality of their portfolio, if the work in their design portfolio doesn’t contain actual examples odds are they won’t be able to produce a quality logo design.

VISION

A logo’s aim is to be understood and be unforgettable, and it’s goal is to mirror your unique vision for your business. If a designer is not focused on actualizing your vision, the thing they are really focused on is how soon they will get paid.

Mustang LOGO DESIGN​

For over 20 years ImageCo has been helping start ups and entrepreneurs cultivate unforgettable brand identities. We have done brand identity design work for ranchers, schools, heart surgeons, wedding singers, bistros, retailers, and just about every other kind of business concern you can envision. What makes ImageCo unique compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every brand identity project as if it will be utilized as an electrical sign. Because of our sign first technique our brand identity designs can, and have been employed in everything from garment labels to electrical signs. Our sign first approach insures that our logos are equally successful whether they are used in television commercials or website applications, they are consistently recognizable, comprehended, and always remembered no matter of scale or function.

American Made ★ Design

The thing which really sets ImageCo apart from many of the design firms that you may have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are enlisted to do, we perform in-house. No matter the kind of project we undertake, logo design, business website, trade show banners, or retail sign, we do not, and never will farm-out our customer’s projects to companies based outside the USA. When you phone us at 1-855-IMAGECO the party that picks up the telephone is ImageCo’s owner and designer, not a go-between that increases the cost of your design project and determines the terms of how my customers and I conduct business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Nearly every new Mustang company understands that they need a logo, however few start-ups thoroughly recognize the essential role their logo can play in their success, or the reason that one business logo works far better than another. A company logo has an instant and long term influence on the success of a company, go with the correct one and it can make the door swing and phone ring, go with the incorrect one and it can be a barrier and a hindrance for the longevity of a business. The logos included in the ImageCo portfolio help Mustang businesses prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logos do not require consideration, they can be understood in just a glance.
  2. Scalability: from label to retail signs a scalable logo will be legible and just as emotive at any size.
  3. Versatility: logos which work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or organization they brand.
  5. Relevance: a logo design should be enduring and should feel equally relevant today, tomorrow, and twenty five years from now.

understanding branding

Brand – It is both a verb as well as a noun, it’s an identifying mark and the act of marking something to ensure that it could be identified, its genesis comes from the mark burned onto livestock. Nowadays a brand indicates practically anything with an objective, whether it be earnings or politics, a brand is an innate aspect of defining the value of a specific thing in the public’s mind.

Branding – Is sort of like marketing and advertising’s attractive cousin, they are both from the same family, the distinction being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity competition directed at a target audience, it’s goal is to create an image that the audience will connect to.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When a person mentions the names Ferrari or Corvette what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and exotic . That is brand image and that is what makes individuals want those brands. Brand image is why individuals identify with most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you look back at the origin of most branding firms you’ll discover that they are often re-branded marketing and advertising firms. When a person says they are in advertising and marketing most individuals will likely have a preconceived notion about what they do. However when somebody states “I’m in branding”… it simply seems more attractive, possibly it’s due to the fact that lots of people don’t fully understand what it indicates to be in branding so it comes off as mysterious and perhaps even sexy.

Brand Identity – Is a comprehensive term that describes the visual aspects of a product or business that influence perceptions. This mostly consists of the name, the logo design, the packaging, the different colors utilized however can likewise include audio, illumination, texture, signs, just about anything that can be seen, touched or heard belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that focuses on a type of visual design which helps form the image of a business, a product or a company. Brand identity designers develop logo designs, sign designs, product packaging, and also collateral products such as cards, stationery, and pamphlets. Some visual designers also develop websites as well as software interfaces. The important role of a brand identity designer is to develop the visual cues and also an emotional tone with the goal of affecting actions, end results as well as perceptions.

select signs/logos

Retro logo design of a bicycle produced for a Mustang coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were actually opening up in an old part of the community and really wanted to cast an old-fashioned tone without coming across as uninteresting or low energy. I fulfilled both of these jobs by creating a custom logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo style with a microscopic lense slide and germs developed for Mustang medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the causes and outcomes of diseases, especially the branch of medicine that works with the clinical assessment of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the only instance I recollect in which I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Usually I attempt not to be excessively literal with a design and to a point, this specific design approaches the company it serves very literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more attention grabbing and more unforgettable.

logo style with a jumping green frog created for a family members enjoyable center in Mustang.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dentists, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the name of the business features the word springz in its name the apparent choice would have been to feature a couple springs into the design but Cool Springz is a fun location to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I designed was made into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo featuring a flock of birds, a hill, a trail, a stream, and also a tree - developed for Mustang traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality due to the fact that travel photographers don’t capture locations or things but rather project emotional journeys through the photos they capture. The idea behind this logo design was to make use of negative space to convey more than what was visible upon first view, which I think is representative of almost all good photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance that can’t be communicated with just words. I tried to do something similar to this logo design by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Mustang logo design but also to illustrate the depth of her work and in the way that she perceives the world through the lens of her camera.

 Mustang logo design with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I genuinely take pleasure in and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but the client, even though he liked the concept, really did not care for my choice of birds. This particular man seriously disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his scorn for this particular type of sea bird.

When I turn a concept over to a client I urge all of them to share it with friends and colleagues and family members as well as with folks that they don’t actually know so as to get objective judgements on the benefit of a design concept. Fortunately, he shared it with his family members and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world because the people that have a tendency to hire a professional to design their logo recognize how vital a logo is for their company so they are way more invested in the result. Every logo job has it’s share of difficulties, but the biggest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Mustang book author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, nevertheless it is the most vital part of a printed book given that it is often the first thing a person views in the bookstore. Concerning a publisher, it’s the optimal opportunity they will ever have to advertise their label and get their logo design in front of the individuals that shop for actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it looks like that in many instances 1 of the items individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline company located in LA and while I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a good sense of airline flight and it was certainly a victory.

 Mustang logo style made use of for advertising and marketing and also a tag design for Vintage Situation features an old font style layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which appeared to be antique cases. For this brand concept I tried to come up with a logo that provided a fluid old style feel to it and could easily be utilized for every thing from a web site to a label on brand new cases that appeared like they were from a different era.

Logo developed for an orthodontist in Mustang, design include an arc with lines converging through it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most challenging and difficult logo design projects because it appears that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to company marketing, if dining establishments approached their branding in the exact same way dental practices do every one of their company logos would be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really enjoy doing dentist logo designs simply because it challenges me to come up with a design that implies dentistry or a specific area of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 personalities startled in height to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the devotion that William McNally had for the residents in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution wants to relate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to describe precisely how individuals ought to think or feel they don’t understand the mission of a logo. If you have to think about a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that explains itself will never have the chance to be comprehended.

Logo style developed for a Mustang hair layout studio including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that carried an atmosphere of contentment and class for their new hair studio. I came up with a concept that didn’t go the obvious course of making merely a stylized orchid but rather delivered a logo design which suggested a flower in the pattern of a swirl incorporated in to the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a logo design is frequently the wrong route and in this case, the design ended up not being about the orchid but instead put the main focus on the perception that they really wanted to forecast to their clients.

Arabian steed logo style produced for a horse cattle ranch that specializes in breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a unique custom logo concept customized to illustrate the unique physical traits of the Arabian breed of horses. With an unique head form and high tail posture, the Arabian is one of the highly immediately identifiable horse types in the world.

Las Cafe, A Mustang Coffee shop logo style a tiny dining establishment, design consists of a customized manuscript font which hovers above a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, layout includes a changed script font which floats over a group of elaborate lines and dots.

Logo style for a software designer the style attributes and iconic Mustang component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone about what business they are in or how it relates to their specific location. However, it symbolized something to the owner of the business and in many cases the meaning supporting a logo is equally as important as how it brands the enterprise it represents.

Develop logo style created for a Mustanginterior developer, layout feature a collection of red circles that converge as well as change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Mustang interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, explores, collaborates, and manages such tasks. Interior design is a diverse profession that involves conceptual development, space planning, site assessments, programming, analysis, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions in Mustang, the personalities for letter V and also A in middle of the word advanced have actually been modified to tie directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Mustang logo design project was completed for a leadership expert that aids business professionals to become more efficient at overseeing people, expectations, and profitability.

A Mustang business logo style featuring an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the founders of On the Fly understood the market was prepared for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a place to sell off their previously owned items to other sports enthusiasts.

I tailored their Mustang logo design with an illustration which pulls in the attention of vehicles and sends an image that invokes the passion of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo design MQ farms, this Mustang company logo style has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t actually produced for an Mustang area farm it was in reality devised for a commodities broker, and this trademark was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to make a graphic that projects esteem, effectiveness, and prosperity.

 Mustang Logo design for a not-for-profit, Turning Point Solutions - the logo design feature for outwardly facing arrowhead as well as the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they preferred, this can be a good thing or a bad thing. Good in that it offers a designer the opportunity to investigate any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where the target is. Luckily, in this particular instance, I struck a bullseye with the very first try.

Logo developed for using a sign for the dining establishment (Brewgrrs), it is an ornate script font style that is evocative a renowned Mustang sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked directly with the owner to create a logo design which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung above their doors, and was highly visible and very legible from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Electrical sign design for Mustang restaurnat designed by Mustang Sign Company
Mustang logo design and brand identity design for Mustang businesses
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,

Logo designed by ImageCo, Mustang, Oklahoma, OK,

Logo designed by ImageCo, Mustang, Oklahoma, OK,

Logo designed by ImageCo, Mustang, Oklahoma, OK,

Logo designed by ImageCo, Mustang, Oklahoma, OK,

Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,
Logo designed by ImageCo, Mustang, Oklahoma, OK,