Yukon Logo Design

Nearly every new Yukon business understands that they are in need of a logo, but few new business owners entirely comprehend the crucial role their business logo can take in their becoming successful, or why one logo design performs more effectively than another. A logo has an instant and sustaining effect on the growth of a company, go with the right one and it will make the door swing and phone ring, select the wrong one and it will be an obstacle and an impediment for the longevity of a business. The logos featured in the ImageCo portfolio help Yukon companies prosper, they are effective in any given situation and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be realized in just a look.
  2. Scalability: from business cards to signboards a scalable business logo will remain legible and equally emotive at any size.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they represent.
  5. Relevance: a logo design must be timeless and should feel relevant today, tomorrow, and forty years from now.

Retro logo layout of a bike developed for a Yukon coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee bar were opening up in an older section of the area and hoped to cast a vintage tone without appearing as monotonous or low energy. I fulfilled the two jobs by means of creating a logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

medical logo layout with a microscope slide and bacteria designed for Yukon medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the causes and effects of diseases, mainly the branch of medicine which works with the clinical assessment of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the only instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Generally I attempt not to be extremely literal with a design and to a degree, this design approaches the company it represents fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more interest grabbing and much more memorable.

logo style with a leaping green frog designed for a family members enjoyable center in Yukon.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects which come my way, I’ve done dozens of logo designs for surgeons, dental professionals, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the company has the word springz in its name the clear choice would have been to feature a couple springs into the design but Cool Springz is a fun location to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo design including a flock of birds, a hill, a route, a stream, and a tree - designed for Yukon travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche field because travel photographers don’t capture locations or things but rather reveal emotional experiences through the pictures they record. The idea behind this logo composition was to use negative space to reveal more than what was visible upon initial glance, which I think is quintessential of most professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness that can’t be communicated with mere words. I attempted to do something much the same to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Yukon logo but also to illustrate the depth in her art and in the way that she sees the world through the lens of her camera.

 Yukon logo design with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I really take pleasure in and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however the client, even though he loved the concept, didn’t care for my choice of birds. This man truly despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his hatred for this specific type of sea bird.

When I turn a design over to a client I urge them to talk about it with colleagues and family members as well as with other people that they don’t even know so as to get objective opinions on the value of a concept. Fortunately, he discussed it with his family members and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world because the people that are inclined to hire a professional to create their business logo comprehend how important a logo is for their business so they are way more invested in the result. Every logo project possesses it’s allotment of hurdles, however the biggest obstacle is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, design for Yukon book publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, nevertheless it is the most necessary part of a published book given that it is often the first thing a person views in the book store. Regarding a publishing company, it’s the opportunity that they will likely ever have to spotlight their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and go but it seems like that in many occurrences one of the items consumers often tend to recollect the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle air service located in LA and although I’m not certain it really “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a sense of flight and it was definitely a victory.

 Yukon logo layout made use of for marketing and a tag style for Vintage Situation features an archaic font style layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that seemed to be older cases. For this brand concept I tried to come up with a logo that offered a fluid nostalgic feel to it and could be utilized for every thing from a web page to a label on brand new cases that appeared like they were from a different era.

Logo created for an orthodontist in Yukon, style include an arc with lines intersecting via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging logo jobs due to the fact that it appears that virtually every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to business marketing, if dining establishments approached their advertising in the same way dental practices do every one of their logos would definitely be a picture explaining anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental care logos simply because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members nonprofit, the logo features 4 characters surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being overtly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to explain specifically how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that describes itself won’t have the opportunity to be understood.

Logo design produced for a hair style studio featuring a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that communicated a spirit of ease and elegance for their new hair salon. I came up with a design that didn’t go the obvious route of designing merely a stylized orchid but rather designed a company logo that implied an orchid in the pattern of a swirl incorporated in to the letter O in the name and by putting emphasis on the concept using the silhouette of a hummingbird floating over the image itself. The obvious path in designing a logo is generally the wrong course and in this case, the design ended up not being about the orchid but alternately laid the attention on the emotion that they really wanted to forecast to their clients.

Arabian steed logo design produced for a steed cattle ranch that concentrates on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique logo concept customized to display the unique physical traits of the Arabian pedigree of equines. With an unique head form and high tail carriage, the Arabian is one of the highly immediately identifiable equine types in the world.

Las Coffee shop logo design a little restaurant, layout includes a customized manuscript typeface which hovers over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, design includes a customized manuscript font which hovers above a group of elaborate lines and also dots.

Logo layout for a software application designer the style features as well as iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and drive operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it meant something to the business owner of the business and in quite a few cases the substance supporting a logo is just as important as how it serves the company it stands for.

Progress logo layout produced for a Yukon indoor designer, design feature a collection of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Yukon interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, investigates, coordinates, and oversees such tasks. Interior design is a multifaceted occupation that consists of conceptual development, space planning, location inspections, programming, study, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V as well as A in middle of the word advanced have actually been changed to link straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Yukon logo design project was completed for a management coach that enables business leaders to become more effective at managing people, expectations, and productivity.

A logo style including an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the owners of On the Fly realized the market place was prepared for an outdoor sporting retailer that functions as a consignment business. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of interests, a spot to sell off their used equipment to other sports enthusiasts. I tailored their Yukon business logo dsign utilizing an image that garners the interest of vehicles and projects an image that calls to mind the passion of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo design has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually produced for an Yukon regional farm it was really devised for a commodities broker, and this particular trademark was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to generate a graphic that projects esteem, success, and wealth.
Logo created for using a sign for the dining establishment (Brewgrrs), it is an ornate script font style that is reminiscent of a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked closely with the owner to design a business logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very legible from over a block away.