Oregon Logo Design

Nearly every new Oregon business understands that they need a logo, but few new business owners entirely recognize the crucial role their business logo will take in their financial success, or precisely why one business logo works far better than another. A logo has an instant and lasting influence on the growth of a company, select the correct one and it can make the door swing and phone ring, choose the wrong one and it will be a barrier and an impediment for the life of an organization.

The logos included in the ImageCo portfolio help Oregon companies succeed, they are effective in any given scenario and the reason they are so effective is that they all have these five traits in common.

  1. Simplicity: simple logo designs do not demand contemplation, they can be understood in just a look.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo must be timeless and will feel relevant today, tomorrow, and twenty five years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bicycle developed for a Oregon coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company

This startup coffee roaster and coffeehouse were launching in an older part of town and wished to project a nostalgic tone without coming across as boring or low energy. I fulfilled both tasks via creating a symbol concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo design with a microscopic lense slide and also bacteria designed for Oregon medical clinic.

Mid-Valley Pathology | Logo Design Project

Pathology is the science that investigates the triggers and outcomes of diseases, mainly the field of medicine which works with the laboratory assessment of samplings of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the only instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Usually I try not to be excessively literal with a design and to a point, this design approaches the company it represents very literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more intriguing, more attention grabbing and much more memorable.

logo style with a leaping environment-friendly frog created for a family members enjoyable facility in Oregon.

Cool Springs | Retail Branding Project

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects that come my way, I’ve done dozens of logo designs for health care providers, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park that I have ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to incorporate a handful of springs into the design but Cool Springz is a fun location to go and spring does not actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising and marketing. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo including a flock of birds, a mountain, a route, a stream, and also a tree - developed for Oregon traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche field due to the fact that travel photographers don’t shoot places or things but instead reveal emotional journeys by means of the photos they capture. The idea behind this logo design was to use negative space to convey more than what was visible upon first view, which I think is quintessential of most professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness which can’t be conveyed with mere words. I attempted to do something comparable to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Oregon logo but also to reveal the depth of her art and in the way that she views the world through the lens of her camera.

 Oregon logo design with a seagull used for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design Project

The majority of logo design projects that I take on I truly savor and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but the client, even though he loved the concept, really did not care for my choice of birds. This guy seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his hatred for this particular type of sea bird.

When I turn a concept over to a client I encourage them to talk about it with friends and family members as well as with other people that they don’t actually know so as to get unbiased point of views on the merit of a concept. Fortunately, he talked about it with his family members and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logos are a strange creature in the design world because the people that tend to hire an expert to design their logo design understand how vital a logo design is for their organization so they are way more vested in the outcome. Every logo job possesses it’s share of difficulties, however the largest obstacle is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Oregon book author

Red Panda Publishers | Logo Design Project

The book spine is a narrow piece of real estate to work with, however it really is the most vital part of a printed book because it is in most cases the primary thing a person sees in the bookstore. For a publisher, it’s the best opportunity they will likely ever have to publicize their product and get their logo design in front of the men and women that shop for actual books. This three color design is vivid, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo has two letter A's with benches modified to indicate they are wings.

Air LA | Logo Design Project

Airlines come and depart however it looks like that in many cases one of the traits individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle air service situated in LA and although I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a feeling of airline flight and it was certainly a success.

 Oregon logo design used for advertising and marketing and also a tag design for Vintage Case features an archaic font style style.

Vintage Case | Logo Design Project

Vintage case specialized in brand new cases for musical instruments, which seemed to be much older cases. For this logo concept I tried to come up with a logo that offered a fluid retro feel to it and could be utilized for every thing from a website to an insignia on brand new cases that looked like they were from another generation.

Logo design developed for an orthodontist in Oregon, layout consist of an arc with lines intersecting through it to imply metal dental braces.

Kujak Orthodontics | Logo Design Project

Dental business logos can easily be one of the most challenging and difficult logo design projects considering that it appears that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to small business marketing, if dining establishments approached their advertising in the very same way dental practitioners do every one of their logos would definitely be a picture explaining anything they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind including an image of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession. I actually really love doing dentist logo designs because it challenges me to come up with a design that implies dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on. Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.
William McNally logo designed for a household nonprofit, the logo includes 4 personalities surprised in elevation to stand for a family with in the layout.

William McNally | Logo Design Project

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the folks in his community. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization hopes to convey. The McNally Foundation’s name offered a unique opportunity to do a logo which conveyed that they were about families without being overtly corny about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize precisely how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that illustrates itself won’t have the opportunity to be comprehended.
Logo design created for a hair style workshop including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that communicated a sense of tranquility and connection for their new hair salon. I created a design that did not go the obvious route of designing simply a stylized orchid but rather crafted a company logo that implied an orchid in the formation of a swirl integrated in to the letter O in the name and by placing emphasis on the concept with the figure of a hummingbird floating over the logo itself. The obvious path in creating a logo is frequently the incorrect direction and in this case, the design ended up not being about the orchid but alternately put the attention on the emotion that they wanted to transmit to their clients.
Arabian horse logo layout developed for a steed ranch that specializes in breeding Arabian show equines.

Dazzo Arabians | Logo Design Project

ImageCo crafted a distinct business logo design fashioned to embody the unique physical traits of the Arabian kind of equines. By having an unique head shape and higher tail carriage, the Arabian is one of the very most easily identifiable equine breeds in the entire world.
Las Cafe logo style a tiny dining establishment, design consists of a modified script typeface which floats over a group of luxuriant lines and dots.

Las Cafe | Logo Design Project

Las Coffee shop logo layout a small restaurant, design includes a changed manuscript typeface which floats over a team of elaborate lines and dots.

Logo layout for a software designer the layout features as well as iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design Project

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and drive operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. But it represented something to the business owner of the company and in many cases the significance supporting a logo design is equally as important as how it brands the enterprise it stands for.

Progress logo style produced for a Oregon interior developer, style function a series of red circles that converge and change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design Project

Evolv Design is a Oregon interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, explores, coordinates, and oversees such tasks. Interior design is a diverse occupation that includes conceptual development, space planning, location inspections, programming, investigation, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and A in middle of words advanced have actually been customized to connect directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Oregon logo design project was performed for a leadership advisor that aids business leaders to develop into more effective at managing people, expectations, and productivity.
A logo design including an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting lovers the founders of On the Fly recognized the market place was ready for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a place to market their used items to other sports enthusiasts.

I designed their Oregon logo design design along with a graphic which garners the attention of traffic and sends an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and calm habitat.

Logo layout MQ farms, this logo design has an area integrated into the letter Q.

MQ Farms | Logo Design

The MQ farms business logo idea wasn’t really designed for an Oregon area farm it was actually devised for an investments broker, and this particular business logo was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to generate a graphic that projected self-assurance, success, and wealth.

 Oregon Logo design for a not-for-profit, Transforming Factor Solutions - the logo design feature for outwardly encountering arrowhead and also the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they desired, this can be a good thing or a bad thing. Good in that it offers a designer the opportunity to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of knowing where exactly the target is. Fortunately, in this case, I struck a bullseye with the very first shot.

Logo developed for the use of an indication for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is similar to a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Branding

I’ve designed quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the proprietor to design a logo design which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung above their doors, and was highly visible and very easy to read from over a block away.