Altamont Logo Design

Every new Altamont company understands that they require a logo, but few new business owners fully realize the pivotal role their company logo will take in their financial success, or precisely why one logo design performs better than another. A logo design has an instant and long term impact on the financial success of a business, go with the right one and it can make the door swing and phone ring, choose the wrong one and it will be an obstacle and an impediment for the life span of a business. The logos presented in the ImageCo portfolio help Altamont companies prosper, they are effective in any given situation and the reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos don’t demand consideration, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will remain legible and just as emotive at any scale.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a company logo needs to be ageless and will feel relevant today, tomorrow, and forty years from today.

Retro logo layout of a bicycle produced for a Altamont coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were opening up in an old section of the area and hoped to project a vintage tone without coming across as stodgy or low energy. I accomplished both jobs by designing a trademark concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo style with a microscope slide as well as germs made for Altamont clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the triggers and consequences of diseases, especially the branch of healthcare that works with the laboratory examination of samples of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I recollect where I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Generally I attempt not to be extremely literal with a concept and to a degree, this design approaches the company it represents very literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more interest grabbing and a lot more memorable.

logo layout with a leaping green frog designed for a household fun center in Altamont.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs that come my way, I’ve produced dozens of logo designs for doctors, dentists, and attorneys but Cool Springz is without question the only trampoline park that I have ever had the privilege to work on.

Given that the title of the company has the word springz in its name the obvious choice would have been to feature a some springs into the design but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo featuring a group of birds, a mountain, a route, a stream, as well as a tree - made for Altamont traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector due to the fact that travel photographers don’t capture locations or things but rather project emotional experiences through the photos they record. The idea behind this logo composition was to make use of negative space to convey more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I tried to do something much the same to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Altamont logo but also to illustrate the depth to her work and in the way that she perceives the world through the lens of her camera.

 Altamont logo style with a seagull made use of for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I genuinely relish and the Coastal Wireless assignment was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but the client, even though he loved the concept, didn’t care for my choice of birds. This particular man genuinely loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his contempt for this specific kind of sea bird.

When I turn a concept over to a client I encourage all of them to talk about it with friends and colleagues and family members as well as with individuals that they don’t even know so as to get honest point of views on the benefit of a design. Fortunately, he shared it with his whole family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire an expert to create their business logo comprehend how crucial a logo is for their business so they are much more invested in the outcome. Every logo job has it’s allotment of hurdles, but the biggest obstacle is finding that sweet spot in a design that operates really well at the job it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo style with bamboo in the background, design for Altamont publication author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, yet it is the most vital part of a published book since it is in most cases the very first thing a person views in the book store. For a publishing company, it’s the optimal opportunity that they will ever have to spotlight their label and get their logo design in front of the men and women that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go however it looks like that in many occurrences one of the items people often tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline based in LA and while I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to affording a sense of airline flight and it was undoubtedly a success.

 Altamont logo style used for advertising and marketing and also a tag layout for Vintage Situation features an antiquated font style layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which appeared to be older cases. For this logo concept I sought to come up with a logo that offered a fluid nostalgic feel to it and could be used for every thing from a website to a label on brand new cases that appeared like they were from a different generation.

Logo produced for an orthodontist in Altamont, design consist of an arc with lines intersecting via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most difficult logo design projects due to the fact that it appears that every single dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden careers when it comes to business marketing, if restaurants approached their branding in the same way dentists do every one of their logo designs would be a picture trying to explain something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really love doing dentist business logos simply because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular concept over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a family members nonprofit, the logo includes 4 personalities surprised in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be representative of the love that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to project.

The McNally Foundation’s name offered a distinct opportunity to do a logo design that communicated that they were about families without being overtly tacky about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to explain how individuals should think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that explains itself won’t have the chance to be understood.

Logo layout created for a hair layout studio including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo that projected a feeling of serenity and connection for their new hair salon. I came up with a design that didn’t go the obvious course of making just a stylized orchid but alternatively crafted a logo design that suggested an orchid in the pattern of a swirl integrated in to the letter O in the title and by putting attention on the concept with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a logo design is more often than not the incorrect route and in this case, the design ended up not being about the orchid but alternately put the emphasis on the feeling that they really wanted to project to their patrons.

Arabian horse logo design created for a horse ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo developed a unique creative logo design fashioned to manifest the unique physical traits of the Arabian kind of equines. With an unique head shape and high tail posture, the Arabian is one of the very most quite easily identifiable horse types in the whole world.

Las Coffee shop logo design a small dining establishment, style consists of a modified manuscript font which floats above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little dining establishment, design contains a customized manuscript typeface which hovers over a group of luxuriant lines as well as dots.

Logo style for a software program developer the style attributes as well as famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. But it symbolized something to the business owner of the business and in quite a few cases the symbolism behind a business logo is equally as important as how it brands the business it stands for.

Advance logo layout developed for a Altamont indoor designer, style function a collection of red circles that converge and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Altamont interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, researches, collaborates, and manages such tasks. Interior design is a multifaceted profession that involves conceptual development, space planning, location evaluations, programming, study, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and also A in center of words progressed have actually been changed to connect directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Altamont logo design project was done for a leadership guide that aids business leaders to become more successful at managing people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting lovers the owners of On the Fly recognized the market place was primed for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of interests, a spot to sell their pre-owned goods to other sports enthusiasts. I tailored their Altamont logo design dsign with an illustration that garners the attention of traffic and projects an image that calls to mind the passion of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo style MQ farms, this logo layout has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t actually composed for an Altamont regional farm it was really created for a commodities broker, and this logo design was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to design a graphic that projects trust, financial success, and luxury.
Logo created for using an indication for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is reminiscent of a popular sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked closely with the owner to produce a business logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very easy to read from over a block away.