Medford Logo Design

Nearly every new Medford business understands that they are in need of a logo, but few new business owners thoroughly recognize the key role their company logo can perform in their success, or exactly why one logo design works far better than another. A business logo has an immediate and sustaining effect on the growth of a company, pick the correct one and it will make the door swing and phone ring, select the wrong one and it will be an obstacle and an impediment for the life of a business. The logos presented in the ImageCo portfolio help Medford businesses succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logos do not demand contemplation, they can be comprehended in just a look.
  2. Scalability: from business cards to signboards a scalable logo design will stay legible and just as emotive at every dimension.
  3. Versatility: logos that function on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they stand for.
  5. Relevance: a company logo should be ageless and should feel relevant today, tomorrow, and 20 years from today.

Retro logo layout of a bicycle created for a Medford coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were actually launching in an old section of the community and hoped to cast a nostalgic tone without appearing as uninteresting or low energy. I fulfilled the two tasks by means of designing a custom logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

clinical logo design with a microscopic lense slide as well as germs created for Medford medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the root causes and consequences of diseases, mainly the branch of medicine which deals with the clinical assessment of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recollect where I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more focus grabbing and even more meaningful.

logo design with a leaping environment-friendly frog designed for a household enjoyable facility in Medford.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs that come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever gotten the privilege to work on.

Given that the full name of the company has the word springz in its name the clear choice would have been to include a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design including a group of birds, a mountain, a trail, a stream, and a tree - developed for Medford traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche field because travel photographers don’t shoot locations or things but rather reveal emotional experiences through the images they record. The idea behind this logo design was to make use of negative space to reveal more than what was visible upon initial view, which I think is quintessential of almost all professional photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance that can’t be conveyed with just words. I tried to do something similar to this logo by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Medford logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Medford logo design with a seagull utilized for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A however the client, while he loved the concept, really did not care for my choice of birds. This guy seriously disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his aversion for this specific type of sea bird.

When I turn a design over to a client I urge all of them to discuss it with friends and family members as well as with people that they don’t actually know so as to get unprejudiced assessments on the value of a concept. Fortunately, he discussed it with his family members and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he went with the original design.

Logo designs are a strange creature in the design world given that the people that are inclined to hire an expert to design their logo design realize how important a logo design is for their company so they are much more vested in the final result. Every logo design job has it’s share of challenges, but the greatest obstacle is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Medford book author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, yet it really is the most important part of a printed book considering that it is usually the initial thing a person sees in the bookstore. With regard to a publisher, it’s the opportunity that they will likely ever have to publicize their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems like that in many occurrences 1 of the traits folks often tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service situated in LA and although I’m not sure it actually “took off” their organization logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a spirit of air travel and it was certainly a victory.

 Medford logo design utilized for advertising and marketing and a label layout for Vintage Situation includes an antiquated typeface layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that appeared to be vintage cases. For this brand design I sought to come up with a logo that had a fluid retro feel to it and could be used for anything from a website to an insignia on brand new cases that appeared like they were from another generation.

Logo design produced for an orthodontist in Medford, design consist of an arc with lines intersecting through it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most difficult logo design jobs because it seems that almost every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to small business advertising, if dining establishments approached their advertising in the very same way dental offices do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would likely contain an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental logo designs simply because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design designed for a household nonprofit, the logo design features 4 characters surprised in height to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the people residing in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name provided a unique opportunity to do a logo design which conveyed that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to summarize specifically how individuals ought to think or feel they don’t understand the objective of a logo. If you have to think about a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that describes itself will never have the chance to be comprehended.

Logo design created for a hair design workshop including a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that conveyed a spirit of ease and class for their new hair studio. I came up with a design that did not go the obvious direction of creating just a stylized orchid but alternatively designed a logo design that suggested an orchid in the formation of a swirl incorporated into the letter O in the name and by placing emphasis on the logo design using the silhouette of a hummingbird hovering above the image itself. The obvious path in creating a logo is in most cases the incorrect path and in this case, the design ended up not being about the orchid but alternately placed the focus on the feeling that they really wanted to forecast to their patrons.

Arabian horse logo layout created for a steed cattle ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind brand concept customized to symbolize the unique physical traits of the Arabian breed of equines. By having a distinctive head form and higher tail posture, the Arabian is one of the very most immediately recognizable horse types in the world.

Las Cafe logo design a small restaurant, design includes a customized manuscript typeface which hovers over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little dining establishment, design includes a modified script typeface which floats above a group of elaborate lines and dots.

Logo style for a software developer the layout features and renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it represented something to the business owner of the business and in many cases the meaning behind a logo design is equally as important as how it serves the company it stands for.

Advance logo layout created for a Medford indoor developer, layout feature a collection of red circles that intersect as well as change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Medford interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, researches, coordinates, and manages such ventures. Interior design is a diverse occupation that involves conceptual development, space planning, location examinations, programming, study, corresponding with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and also A in middle of the word progressed have actually been modified to link directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Medford logo design job was completed for a leadership advisor that aids business professionals to become more successful at supervising people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the owners of On the Fly understood the market place was prepared for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of interests, a spot to market their secondhand goods to other sports enthusiasts. I tailored their Medford logo dsign using an image that grabs the attention of vehicles and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t actually developed for an Medford area farm it was actually devised for a products broker, and this logo design was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to produce a graphic that projects trust, effectiveness, and wealth.
Logo design developed for using an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font style that is reminiscent of a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked directly with the owner to create a logo design which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.