Oregon City Logo Design

Every new Oregon City venture realizes that they need a logo, yet few new business owners thoroughly are aware of the crucial role their logo can play in their financial success, or the reason that one business logo functions more effectively than another. A company logo has an instant and sustaining impact on the growth of a business, pick the correct one and it can make the door swing and phone ring, select the wrong one and it will be an obstacle and an impediment for the longevity of a business. The logos presented in the ImageCo portfolio help Oregon City businesses succeed, they are effective in any given scenario and the reason they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logos do not require deliberation, they can be grasped in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and equally emotive at virtually any dimension.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a business logo should be lasting and should feel relevant today, tomorrow, and twenty five years from now.

Retro logo style of a bike produced for a Oregon City coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were launching in an old section of the community and hoped to project an old-fashioned atmosphere without appearing as uninteresting or low energy. I fulfilled the two jobs by developing a trademark design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo layout with a microscopic lense slide as well as germs created for Oregon City clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the causes and outcomes of diseases, especially the field of healthcare that deals with the clinical examination of samplings of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recall in which I was able to integrate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be excessively literal with a design and to a point, this design approaches the company it represents quite literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more attention grabbing and even more unforgettable.

logo layout with a jumping eco-friendly frog made for a family fun center in Oregon City.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the company has the word springz in its name the obvious choice would have been to integrate a couple of springs into the concept but Cool Springz is a fun location to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they used for advertising. I also think this is the only time that a logo I did was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design including a group of birds, a hill, a route, a stream, and also a tree - made for Oregon City traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality because travel photographers don’t shoot places or things but instead project emotional experiences through the photos they capture. The idea behind this logo design was to use negative space to reveal more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be revealed with just words. I tried to do something the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Oregon City logo design but also to reveal the depth of her art and in the way that she sees the world through the lens of her camera.

 Oregon City logo layout with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I genuinely savor and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however the customer, while he loved the concept, really did not care for my choice of birds. This man really hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his scorn for this specific kind of sea bird.

When I turn a concept over to a customer I encourage all of them to share it with friends and colleagues and family members as well as with folks that they don’t actually know so as to get objective opinions on the merit of a concept. Fortunately, he discussed it with his family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a strange creature in the design world given that the people that tend to hire an expert to create their logo understand how essential a logo is for their business so they are much more invested in the result. Every logo job possesses it’s share of challenges, but the greatest challenge is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Oregon City book author

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, however it really is the most crucial part of a printed book due to the fact that it is often the primary thing a person views in the book store. With respect to a publisher, it’s the most ideal opportunity they will likely ever have to publicize their brand and get their logo design in front of the people that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo design has two letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and go but it looks like that in many cases 1 of the aspects individuals often tend to recall the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline located in LA and while I’m not sure it actually “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to conferring a good sense of airline flight and it was undoubtedly a winner.

 Oregon City logo style used for advertising and also a tag layout for Vintage Case includes an old-fashioned font style layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that appeared to be vintage cases. For this custom logo design I attempted to come up with a logo that offered a fluid nostalgic feel to it and could easily be utilized for everything from a web page to an insignia on brand new cases that looked like they were from another generation.

Logo created for an orthodontist in Oregon City, style consist of an arc with lines converging with it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most difficult logo design projects due to the fact that it seems that almost every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden fields when it comes to small business marketing, if dining establishments approached their branding in the exact same way dentists do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would likely have a picture of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dental business logos because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo designed for a household nonprofit, the logo design includes 4 personalities surprised in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo which communicated that they were about families without being openly tacky about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo to explain precisely how people should think or feel they don’t understand the goal of a logo. If people have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that explains itself won’t have the opportunity to be comprehended.

Logo layout created for a hair design studio featuring a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo which conveyed a spirit of contentment and connection for their new hair salon. I came up with a concept which did not go the obvious direction of creating simply a stylized orchid but rather created a business logo that implied an orchid in the pattern of a swirl featured in to the letter O in the title and by putting emphasis on the logo design with the figure of a hummingbird floating over the logo itself. The obvious path in creating a logo is usually the incorrect route and in this case, the design ended up not being about the flower but instead placed the focus on the perception that they really wanted to forecast to their patrons.

Arabian equine logo design developed for a steed cattle ranch that concentrates on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original logo concept customized to manifest the unique physical traits of the Arabian breed of horses. By having a different head shape and higher tail posture, the Arabian is one of the highly immediately identifiable horse types in the entire world.

Las Cafe logo style a tiny restaurant, style consists of a changed manuscript typeface which floats over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny dining establishment, style contains a modified manuscript typeface which hovers above a group of ornate lines and also dots.

Logo layout for a software application designer the design attributes and also famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the business and in quite a few cases the symbolism behind a company logo is just as important as how it serves the organization it represents.

Progress logo layout developed for a Oregon City interior designer, design function a collection of red circles that converge as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oregon City interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, investigates, coordinates, and oversees such ventures. Interior design is a multifaceted profession that consists of conceptual development, space planning, site evaluations, programming, research study, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and A in center of words progressed have been modified to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Oregon City logo design job was undertaken for a leadership advisor that aids business leaders to become more successful at managing people, expectations, and profitability.

A logo layout including an angler in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly knew the market place was ready for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of interests, a location to market their used goods to other sports enthusiasts. I tailored their Oregon City logo design dsign using a graphic that garners the attention of traffic and sends an image that invokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ ranches, this logo design has actually a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually developed for an Oregon City area farm it was actually designed for an investments broker, and this logo design was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to produce an identity that projects self-confidence, financial success, and prosperity.
Logo made for making use of an indication for the dining establishment (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked closely with the owner to produce a logo design which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very legible from over a block away.