Sherwood Logo Design

Each and every new Sherwood company knows they are in need of a logo, however few new business owners entirely grasp the crucial role their business logo will take in their financial success, or precisely why one logo works more effectively than another. A logo design has an instant and lasting effect on the financial success of a business, choose the correct one and it can make the door swing and phone ring, select the incorrect one and it can be a barrier and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Sherwood businesses succeed, they are effective in any given situation and the main reason they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logos do not demand consideration, they can be realized in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will remain legible and just as emotive at any scale.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a logo design must be ageless and will feel relevant today, tomorrow, and forty years from today.

Retro logo layout of a bicycle developed for a Sherwood coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were opening in an old part of town and hoped to project a nostalgic tone without coming across as stodgy or low energy. I achieved both tasks by means of designing a logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo design with a microscopic lense slide as well as bacteria made for Sherwood clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the triggers and consequences of diseases, mainly the branch of medicine that deals with the clinical evaluation of specimens of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it serves very literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more appealing, more interest grabbing and even more unforgettable.

logo design with a leaping eco-friendly frog made for a household fun facility in Sherwood.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for medical professionals, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo including a group of birds, a mountain, a route, a stream, and a tree - designed for Sherwood travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche field due to the fact that travel photographers don’t capture places or things but rather communicate emotional experiences through the photos they record. The thought behind this logo concept was to make use of negative space to reveal more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness that can’t be communicated with mere words. I tried to do something much the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Sherwood logo design but also to reveal the depth to her work and in the way that she perceives the world through the lens of her camera.

 Sherwood logo layout with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I genuinely enjoy and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however my client, even though he loved the concept, really did not care for my choice of birds. This particular man really hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his hatred for this particular variety of sea bird.

When I turn a concept over to a client I encourage them to discuss it with friends and colleagues and family as well as with folks that they don’t actually know so as to get unbiased assessments on the value of a design concept. Fortunately, he discussed it with his family and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Business logos are a weird creature in the design world given that the people that are inclined to hire an expert to design their business logo recognize how vital a logo is for their company so they are much more invested in the result. Every logo design project possesses it’s share of difficulties, however the most significant challenge is finding that sweet spot in a design that functions really well at the job it’s required to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Sherwood book author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, nevertheless it really is the most crucial part of a printed book due to the fact that it is usually the first thing a person views in the book store. With regard to a publisher, it’s the best opportunity that they will ever get to publicize their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems like that in many cases one of the items people usually tend to recollect the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline company situated in LA and although I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a feeling of airline flight and it was undoubtedly a victory.

 Sherwood logo design utilized for advertising and marketing and a label design for Vintage Situation includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, that appeared to be vintage cases. For this logo concept I strove to come up with a logo that had a fluid old-fashioned feel to it and could easily be used for everything from a web page to a label on brand new cases that appeared like they were from a different point in time.

Logo design produced for an orthodontist in Sherwood, style consist of an arc with lines converging through it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most difficult logo design projects because it appears that virtually every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden careers when it comes to company marketing, if dining establishments approached their branding in the same way dental offices do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I actually love doing dentistry business logos because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family members not-for-profit, the logo design includes 4 characters startled in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy method to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which communicated that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to explain precisely how individuals ought to think or feel they don’t understand the mission of a logo. If you have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo that illustrates itself will never have the opportunity to be understood.

Logo style developed for a hair design workshop featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that projected a spirit of peace and connection for their new hair salon. I came up with a design that didn’t go the obvious direction of designing simply a stylized orchid but instead crafted a logo design which suggested an orchid in the formation of a swirl integrated into the letter O in the title and by placing emphasis on the logo design using the figure of a hummingbird floating over the image itself. The obvious path in designing a company logo is usually the incorrect route and in this case, the design ended up not being about the orchid but instead put the importance on the perception that they really wanted to transmit to their clients.

Arabian equine logo design produced for a steed cattle ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created an original creative logo concept fashioned to display the unique physical traits of the Arabian type of equines. By having a distinctive head form and higher tail carriage, the Arabian is one of the highly quite easily identifiable horse breeds in the entire world.

Las Coffee shop logo layout a tiny dining establishment, style includes a modified manuscript typeface which floats above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, design includes a modified manuscript typeface which hovers over a team of ornate lines as well as dots.

Logo layout for a software application programmer the layout attributes as well as iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in many cases the substance supporting a logo is equally as important as how it serves the company it stands for.

Evolve logo style developed for a Sherwood indoor developer, design attribute a series of red circles that intersect and also replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Sherwood interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, explores, coordinates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, area planning, location examinations, programming, study, interacting with the stakeholders of a project, construction supervision, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and also A in center of the word advanced have actually been changed to link directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Sherwood logo design job was performed for a leadership guide that assists business leaders to become more efficient at overseeing people, expectations, and productivity.

A logo layout featuring an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the owners of On the Fly realized the market was ready for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of passions, a location to market their secondhand equipment to other sports enthusiasts. I tailored their Sherwood business logo dsign using a graphic that garners the interest of vehicles and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.
Logo design MQ farms, this logo design has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t actually developed for an Sherwood area farm it was in reality designed for a products broker, and this particular company was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to create a graphic that projects esteem, success, and opulence.
Logo developed for using an indicator for the restaurant (Brewgrrs), it is a luxuriant manuscript font that is similar to a famous sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the business owner to develop a logo design that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very easy to read from over a block away.