Acute Care 360 ImageCo, Wilsonville, Oregon, OR,

ImageCo, Wilsonville, Oregon, OR,

Evolv Design logo designed by ImageCo, Wilsonville, Oregon, OR,

Red Panda Publishers logo designed by ImageCo, Wilsonville, Oregon, OR,

Wilsonville, Oregon, OR,

ImageCo, Wilsonville, Oregon, OR,
ImageCo, Wilsonville, Oregon, OR,

Mid Valley Pathology logo designed by ImageCo, Wilsonville, Oregon, OR,

FSA OK logo designed by ImageCo, Wilsonville, Oregon, OR,

Emerald Heights logo designed by ImageCo, Wilsonville, Oregon, OR,

Club Sapphire logo designed by ImageCo, Wilsonville, Oregon, OR,

Downtown Dogs logo designed by ImageCo, Wilsonville, Oregon, OR,

School board logo designed by ImageCo, Wilsonville, Oregon, OR,

Ferry Street Coffee Company logo designed by ImageCo, Wilsonville, Oregon, OR,

Stoney Forensic logo designed by ImageCo, Wilsonville, Oregon, OR,

Smart kernels logo designed by ImageCo, Wilsonville, Oregon, OR,

STRATEGIES ON CHOOSING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so when a design agency offers a money back guarantee try to remember that they simply cannot refund the time you invest which is much more precious than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a designer can only be judged by the quality of their portfolio, if the work in their portfolio doesn’t contain actual examples odds are they will never be able to produce a premium logo design.

VISION

A logo’s goal is to be recognized and remembered, and it’s goal is to reflect your personal vision for your company. If a designer is not focused on realizing your vision, the thing they are actually focused on is how soon they will get paid.

Wilsonville LOGO DESIGN​

For over 2 decades ImageCo has been helping entrepreneurs develop unforgettable brand identities. We’ve done brand identity design work for mechanics, schools, heart surgeons, wedding singers, coffee roasters, retail stores, and virtually every other kind of business you can envision. What makes ImageCo unique compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every branding project as if it will be used as an electrical sign. Because of our sign first approach our brand identity designs can, and have been used in everything from garment labels to neon signs. Our sign first technique guarantees that our logos are just as effective whether they are used in television commercials or web apps, they are consistently recognizable, understood, and always remembered regardless of size or function.

American Made ★ Design

The thing that truly sets ImageCo apart from many of the design agencies that you probably have stumbled upon in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are hired to perform, we perform in-house. Irrespective of the type of project we take on, logo design, web page, trade show exhibition, or electrical sign, we do not, and never will farm out our customer’s work to organizations based outside the USA. When you call us at 1-855-IMAGECO the party that answers the telephone is ImageCo’s owner and designer, not a go-between that marks up the cost of your design project and dictates the conditions of how you and I conduct business.

ASPECTS OF A GREAT LOGO DESIGN

Nearly every new Wilsonville entrepreneur knows they require a logo, however few new business owners fully realize the key role their company logo will play in their financial success, or the reason that one business logo performs far better than another. A business logo has an immediate and sustaining impact on the prosperity of a company, choose the right one and it can make the door swing and cash register ring, choose the incorrect one and it will be a barrier and an impediment for the life of a company. The logos presented in the ImageCo portfolio help Wilsonville businesses prosper, they are effective in any given circumstance and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logos do not need contemplation, they can be comprehended in merely a glance.
  2. Scalability: from clothing labels to retail signs a scalable logo design will stay legible and equally emotive at any size.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or organization they represent.
  5. Relevance: a logo needs to be ageless and will feel equally relevant today, tomorrow, and thirty years from now.

understanding branding

Brand – It is both a verb as well as a noun, it is an identifying mark and the process of denoting something to ensure that it could be distinguished, its origin originates from the brand branded onto livestock. Today a brand represents practically anything with a motive, whether it be earnings or political parties, a brand is an inherent aspect of defining the value of something in the consumer’s mind.

Branding – Is kind of like advertising and marketing’s attractive sister, they are all from the exact same family, the distinction being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition aimed at a specific audience, it’s objective is to develop a mental image that the audience will likely connect to.

Brand Image – An image planted and cultivated by advertising and marketing and identity design. When someone states the names Lamborghini or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, elegance, of something dangerous and sexy . That is brand image and brand image is what makes individuals purchase those products. Brand image is why people acquire most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Companies – If you look back at the origin of a lot of branding agencies you’ll discover that they are often rebranded advertising and marketing firms. When somebody states they are in advertising and marketing lots of people will likely have a preconceived notion about the type of work they do anything that can be seen, felt or listened to become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that focuses on a kind of visual design which helps form the image of a firm, a product or an institution. Brand identity designers create logo designs, signage designs, packaging, and also collateral material such as business cards, stationery, as well as brochures. Some identity designers also develop web sites and also user interfaces. The necessary function of a brand identity designer is to create the visual cues and also a psychological tone with the goal of influencing activities, end results and assumptions.

select logos & signs

Retro logo style of a bicycle developed for a Wilsonville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were launching in an old part of the city and wanted to visualize an old-fashioned vibe without coming across as uninteresting or low energy. I fulfilled each of the tasks by means of designing a logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

clinical logo style with a microscopic lense slide as well as germs made for Wilsonville clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and effects of diseases, mainly the field of medicine which deals with the laboratory assessment of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the only instance I remember where I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I attempt not to be extremely literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more attention grabbing and a lot more meaningful.

logo layout with a jumping environment-friendly frog designed for a household enjoyable facility in Wilsonville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects which come my way, I’ve done dozens of logo designs for physicians, dentists, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company has the word springz in its name the apparent choice would have been to feature a couple springs into the design but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo including a flock of birds, a mountain, a trail, a stream, and a tree - created for Wilsonville travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche sector due to the fact that travel photographers don’t capture locations or things but instead reveal emotional journeys by means of the images they capture. The thought behind this logo composition was to use negative space to communicate more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they oftentimes convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance which can’t be revealed with mere words. I made an effort to do something very similar to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Wilsonville logo but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Wilsonville logo layout with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I seriously enjoy and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but my customer, while he liked the concept, didn’t care for my choice of birds. This particular man really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his scorn for this specific variety of sea bird.

When I turn a concept over to a customer I urge them to talk about it with colleagues and family as well as with other people that they don’t even know so as to get unprejudiced point of views on the benefit of a design. Fortunately, he discussed it with his family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a strange creature in the design world given that the people that have a tendency to hire a professional to design their logo design realize how crucial a logo design is for their organization so they are much more invested in the final result. Every logo project possesses it’s share of difficulties, however the biggest challenge is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo style with bamboo in the background, design for Wilsonville publication author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, nevertheless it really is the most necessary part of a printed book considering that it is usually the initial thing a person views in the book store. Regarding a publishing company, it’s the opportunity that they will ever get to promote their brand and get their logo design in front of the men and women that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has 2 letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go yet it seems like that in many occurrences 1 of the aspects folks tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service situated in LA and while I’m not certain it really “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a feeling of airline flight and it was undoubtedly a success.

 Wilsonville logo style used for advertising and also a label layout for Vintage Instance includes an old font style style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which appeared to be much older cases. For this brand concept I strove to come up with a logo that provided a fluid nostalgic feel to it and could be used for anything from a web site to an insignia on brand new cases that looked like they were from a different era.

Logo created for an orthodontist in Wilsonville, design consist of an arc with lines converging through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging logo design projects considering that it appears that virtually every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to company branding, if restaurants approached their advertising in the same way dental practitioners do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would likely have a picture of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really love doing dental logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a family not-for-profit, the logo includes 4 personalities surprised in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to project.

The McNally Foundation’s name provided a unique opportunity to do a logo design which conveyed that they were about families without being openly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to illustrate specifically how individuals should think or feel they don’t understand the objective of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that describes itself won’t have the opportunity to be comprehended.

Logo style developed for a Wilsonville hair design workshop featuring a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo which communicated a feeling of peace and connection for their new hair studio. I came up with a design which didn’t go the obvious route of creating merely a stylized orchid but rather designed a logo which suggested an orchid in the pattern of a swirl featured into the letter O in the title and by putting attention on the concept using the figure of a hummingbird hovering above the logo design itself. The obvious path in designing a logo design is usually the wrong direction and in this case, the design ended up not being about the flower but alternately placed the main focus on the feeling that they really wanted to transmit to their clients.

Arabian equine logo style developed for an equine ranch that specializes in reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed an original company logo concept fashioned to manifest the unique physical traits of the Arabian type of equines. With an identifiable head form and higher tail posture, the Arabian is one of the most quite easily identifiable equine lineages in the whole world.

Las Cafe, A Wilsonville Coffee shop logo design a tiny restaurant, layout consists of a modified script font style which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, layout consists of a customized script font style which floats above a group of elaborate lines and dots.

Logo style for a software designer the layout attributes and legendary Wilsonville aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in many cases the meaning behind a company logo is equally as important as how it serves the company it stands for.

Advance logo design created for a Wilsonvilleinterior developer, style function a series of red circles that intersect as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Wilsonville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, coordinates, and manages such ventures. Interior design is a multifaceted profession that consists of conceptual development, space planning, location inspections, programming, research study, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Leadership Solutions in Wilsonville, the personalities for letter V and A in center of words progressed have actually been changed to connect straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Wilsonville logo design assignment was done for a leadership specialist that helps business leaders to develop into more effective at handling people, expectations, and profitability.

A Wilsonville business logo layout featuring an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market place was primed for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all kinds of passions, a spot to sell off their secondhand equipment to other sports enthusiasts.

I tailored their Wilsonville business logo design using an image which garners the interest of traffic and projects an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo layout MQ farms, this Wilsonville company logo design has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t actually developed for an Wilsonville area farm it was really developed for a products broker, and this particular brand was one of a handful of that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to design an identity that projected confidence, financial success, and luxury.

 Wilsonville Logo design for a nonprofit, Transforming Point Solutions - the logo layout feature for externally facing arrowhead as well as the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they preferred, this can be a good thing or a bad thing. Good in that it grants a designer the opportunity to delve into any concept that comes to mind, bad in that it’s difficult to hit a bullseye without knowing where the target is. Luckily, in this particular instance, I nailed a bullseye with the first go.

Logo created for making use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript font that is evocative a renowned Wilsonville sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked directly with the owner to create a logo which worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Electrical sign design for Wilsonville restaurnat designed by Wilsonville Sign Company
Wilsonville logo design and brand identity design for Wilsonville commercial businesses
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,

Logo designed by ImageCo, Wilsonville, Oregon, OR,

Logo designed by ImageCo, Wilsonville, Oregon, OR,

Logo designed by ImageCo, Wilsonville, Oregon, OR,

Logo designed by ImageCo, Wilsonville, Oregon, OR,

Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,
Logo designed by ImageCo, Wilsonville, Oregon, OR,