Pennsylvania Logo Design

Every new Pennsylvania organization knows they need a logo, but few new business owners fully comprehend the pivotal role their organization logo will make in their success, or the reason that one business logo performs far better than another. A company logo has an instant and sustaining effect on the financial success of a business, pick the right one and it will make the door swing and phone ring, go with the incorrect one and it can be a barrier and an impediment for the longevity of an organization.

The logos included in the ImageCo portfolio help Pennsylvania companies prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 traits in common.

  1. Simplicity: simple logo designs don’t require scrutiny, they can be understood in merely a glance.
  2. Scalability: from business cards to posters a scalable logo design will remain legible and just as emotive at virtually any dimension.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a business logo needs to be lasting and will feel relevant today, tomorrow, and twenty five years from now.

Logo PORTFOLIO Volume 1

Retro logo style of a bicycle produced for a Pennsylvania coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company

This fledgling coffee roaster and coffee shop were launching in an older part of the area and hoped to visualize a retro vibe without coming across as monotonous or low energy. I achieved the two jobs by designing a company logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

medical logo style with a microscopic lense slide as well as germs made for Pennsylvania clinical facility.

Mid-Valley Pathology | Logo Design Project

Pathology is the scientific discipline that investigates the causes and effects of diseases, especially the branch of healthcare that deals with the clinical examination of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is really the sole instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Usually I try not to be extremely literal with a design and to a point, this design approaches the company it serves quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more focus grabbing and more memorable.

logo style with a jumping environment-friendly frog made for a family fun facility in Pennsylvania.

Cool Springs | Retail Branding Project

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever had the privilege to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to integrate a handful of springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more lively high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for marketing. I also think this is the only time that a logo I did was made into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design including a flock of birds, a hill, a trail, a stream, and also a tree - made for Pennsylvania traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers tend not to shoot locations or things but rather project emotional journeys through the images they record. The thought behind this logo design was to utilize negative space to project more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness which can’t be conveyed with just words. I made an effort to do something the same to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Pennsylvania logo design but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Pennsylvania logo design with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design Project

The bulk of logo design projects that I take on I truly relish and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A but my customer, even though he liked the concept, didn’t care for my choice of birds. This guy seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his aversion for this particular variety of sea bird.

When I turn a concept over to a customer I urge all of them to share it with colleagues and family as well as with people that they don’t actually know so as to get objective assessments on the value of a concept. Fortunately, he shared it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logos are a weird animal in the design world because the people that have a tendency to hire an expert to create their business logo recognize how essential a logo design is for their organization so they are much more vested in the outcome. Every logo design project has it’s share of obstacles, but the greatest challenge is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Pennsylvania publication publisher

Red Panda Publishers | Logo Design Project

The book spine is a cramped slice of real estate to work with, nevertheless it is the most critical part of a published book because it is in most cases the primary thing a person sees in the bookstore. Regarding a publishing company, it’s the optimal opportunity that they will ever have to advertise their product and get their logo design in front of the individuals that buy actual books. This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo design has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design Project

Airlines arrive and go however it seems like that in many cases one of the aspects folks usually tend to remember the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline company located in LA and although I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a feeling of flight and it was surely a winner.

 Pennsylvania logo design made use of for advertising and a tag style for Vintage Instance features an archaic typeface design.

Vintage Case | Logo Design Project

Vintage case focused in all new cases for musical instruments, that seemed to be antique cases. For this custom logo design I sought to come up with a logo that had a fluid old-fashioned feel to it and could easily be used for anything from a website to a label on brand new cases that looked like they were from a different generation.

Logo produced for an orthodontist in Pennsylvania, design consist of an arc with lines converging via it to suggest metal braces.

Kujak Orthodontics | Logo Design Project

Dentistry business logos can easily be one of the most challenging and difficult logo design jobs due to the fact that it appears that every single dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to business advertising, if restaurants approached their advertising in the very same way dental offices do every one of their logo designs would be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth related to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession. I really enjoy doing dentist logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on. Kujak Orthodontics provided such an opportunity and subsequently I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.
William McNally logo designed for a family not-for-profit, the logo design includes 4 characters startled in elevation to represent a family unit with in the design.

William McNally | Logo Design Project

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to project. The McNally Foundation’s name offered a distinct opportunity to do a logo which communicated that they were about families without being openly corny about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo to summarize specifically how people ought to think or feel they don’t understand the mission of a logo. If people have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that illustrates itself won’t have the opportunity to be understood.
Logo design produced for a hair design studio including a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo which projected an atmosphere of serenity and class for their new hair studio. I came up with a design that didn’t go the obvious path of making just a stylized orchid but instead delivered a business logo that suggested a flower in the formation of a swirl blended in to the letter O in the name and by placing emphasis on the logo design with the figure of a hummingbird hovering over the logo design itself. The obvious path in designing a company logo is more often than not the wrong path and in this case, the design ended up not being about the orchid but alternately put the attention on the perception that they wanted to transmit to their customers.
Arabian horse logo design produced for a steed ranch that concentrates on reproducing Arabian program horses.

Dazzo Arabians | Logo Design Project

ImageCo crafted a unique brand design customized to exemplify the unique physical traits of the Arabian type of horses. With a distinctive head form and high tail carriage, the Arabian is one of the highly quite easily identifiable horse lineages in the entire world.
Las Coffee shop logo layout a small dining establishment, layout includes a modified manuscript font style which floats above a team of luxuriant lines and also dots.

Las Cafe | Logo Design Project

Las Coffee shop logo layout a small restaurant, layout contains a changed script font which floats above a team of luxuriant lines as well as dots.

Logo design for a software application developer the style features and also legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design Project

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. But it meant something to the owner of the business and in quite a few cases the substance behind a logo design is equally as important as how it brands the enterprise it represents.

Advance logo layout produced for a Pennsylvania indoor designer, design function a collection of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design Project

Evolv Design is a Pennsylvania interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, coordinates, and manages such projects. Interior design is a diverse profession that includes conceptual development, area planning, site evaluations, programming, analysis, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo style done for Advanced Management Solutions, the characters for letter V and A in middle of the word advanced have actually been customized to link directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Pennsylvania logo design assignment was undertaken for a management consultant that helps business professionals to become more effective at supervising people, expectations, and productivity.
A logo style including a fisherman in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market place was prepared for an outdoor sporting retailer that functions as a consignment business. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of passions, a place to sell off their pre-owned products to other sports enthusiasts.

I designed their Pennsylvania logo design utilizing a graphic which pulls in the attention of vehicles and projects an image that evokes the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.

Logo design MQ farms, this logo style has a field integrated right into the letter Q.

MQ Farms | Logo Design

The MQ farms company logo design wasn’t really developed for an Pennsylvania regional farm it was in reality devised for an investments broker, and this particular trademark was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to develop a brand mark that projected trust, effectiveness, and opulence.

 Pennsylvania Logo design for a not-for-profit, Turning Point Solutions - the logo design attribute for ostensibly encountering arrow and also the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it grants a designer the freedom to delve into any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of understanding where the target is. Fortunately, in this particular case, I hit a bullseye with the 1st try.

Logo created for making use of an indication for the dining establishment (Brewgrrs), it is a luxuriant script typeface that is reminiscent of a popular sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Branding

I have created loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked closely with the proprietor to create a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.