Lancaster Logo Design

Each and every new Lancaster company understands that they require a logo, but few entrepreneurs entirely grasp the vital role their logo design will perform in their success, or exactly why one logo design functions far better than another. A company logo has an instant and long-term impact on the financial success of a company, go with the right one and it can make the door swing and phone ring, choose the wrong one and it will be a barrier and an impediment for the life of a company. The logos included in the ImageCo portfolio help Lancaster businesses succeed, they are effective in any given scenario and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos don’t demand scrutiny, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will stay legible and just as emotive at virtually any dimension.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo design needs to be ageless and should feel relevant today, tomorrow, and twenty five years from now.

Retro logo style of a bicycle created for a Lancaster coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were opening up in an older part of the area and really wanted to cast a vintage atmosphere without coming across as stodgy or low energy. I fulfilled both jobs via developing a logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo design with a microscopic lense slide and also bacteria made for Lancaster medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the causes and consequences of diseases, mainly the field of healthcare that works with the laboratory evaluation of samplings of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the only instance I call to mind where I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Generally I try not to be overly literal with a concept and to a degree, this specific design approaches the company it serves rather literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more interest grabbing and even more unforgettable.

logo design with a leaping environment-friendly frog created for a family members fun center in Lancaster.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve produced dozens of logo designs for medical professionals, dental offices, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever had the privilege to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to feature a few springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I designed was turned into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo including a flock of birds, a hill, a trail, a stream, and also a tree - created for Lancaster traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche sector because travel photographers don’t capture places or things but rather communicate emotional experiences through the images they record. The thought behind this logo concept was to use negative space to communicate more than what was visible upon initial view, which I think is quintessential of the majority of professional photographers in that they oftentimes share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with just words. I made an effort to do something similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Lancaster logo design but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Lancaster logo style with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I honestly relish and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however my customer, even though he liked the concept, didn’t care for my choice of birds. This man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his aversion for this particular type of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with colleagues and family members as well as with other people that they don’t actually know so as to get unbiased viewpoints on the merit of a design concept. Fortunately, he shared it with his family members and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a strange animal in the design world given that the people that are inclined to hire a professional to create their logo design comprehend how essential a logo design is for their organization so they are way more invested in the end result. Every logo project has it’s share of challenges, however the largest challenge is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, design for Lancaster publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, however it is the most essential part of a published book given that it is ordinarily the very first thing a person sees in the book shop. With respect to a publishing company, it’s the best opportunity that they will likely ever have to publicize their label and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo design has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart however it seems that in many cases 1 of the things people often tend to recall the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service based in LA and although I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of flight and it was definitely a winner.

 Lancaster logo design made use of for marketing and also a tag layout for Vintage Case features an old font design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which seemed to be vintage cases. For this custom logo design I tried to come up with a logo that provided a fluid vintage feel to it and could be utilized for anything from a web page to an insignia on brand new cases that looked like they were from a different point in time.

Logo developed for an orthodontist in Lancaster, design include an arc with lines intersecting with it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most difficult logo design jobs due to the fact that it appears that every single dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden careers when it comes to small business branding, if dining establishments approached their advertising in the same way dentists do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo design includes 4 characters startled in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the people in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to convey.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that conveyed that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate how individuals should think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that describes itself won’t have the likelihood to be comprehended.

Logo style developed for a hair layout workshop featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that conveyed a sense of peace and elegance for their new hair salon. I came up with a concept which didn’t go the obvious route of designing just a stylized orchid but instead created a business logo which implied an orchid in the formation of a swirl integrated in to the letter O in the name and by placing emphasis on the logo design using the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a company logo is more often than not the incorrect route and in this case, the design ended up not being about the orchid but alternately laid the importance on the feeling that they really wanted to project to their clients.

Arabian equine logo design developed for an equine ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original brand design customized to display the unique physical traits of the Arabian pedigree of horses. By having a distinctive head form and very high tail carriage, the Arabian is one of the highly immediately identifiable equine breeds in the whole world.

Las Coffee shop logo design a little restaurant, layout contains a changed manuscript typeface which floats above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, style consists of a customized manuscript font which hovers over a group of luxuriant lines and dots.

Logo design for a software program developer the layout functions and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the company and in quite a few cases the substance behind a business logo is equally as important as how it brands the company it represents.

Advance logo design produced for a Lancaster indoor designer, design attribute a series of red circles that converge and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lancaster interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, researches, coordinates, and manages such tasks. Interior design is a diverse occupation that consists of conceptual development, space planning, site examinations, programming, research, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V as well as A in center of words advanced have actually been changed to tie straight right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Lancaster logo design assignment was completed for a management specialist that enables business professionals to develop into more successful at supervising people, expectations, and profitability.

A logo layout featuring a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting enthusiasts the founders of On the Fly recognized the market place was prepared for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a place to market their used equipment to other sports enthusiasts. I created their Lancaster logo design dsign using an image that seizes the interest of vehicles and sends an image that invokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo design MQ ranches, this logo style has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really developed for an Lancaster regional farm it was actually developed for an investments broker, and this creative logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to develop an identity that projected assurance, financial success, and luxury.
Logo developed for using a sign for the dining establishment (Brewgrrs), it is an elaborate script font that is reminiscent of a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the business owner to create a logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very easy to read from over a block away.