Pittsburgh Logo Design

Every new Pittsburgh business realizes that they need a logo, yet few entrepreneurs entirely comprehend the essential role their business logo will take in their success, or why one business logo works more effectively than another. A business logo has an immediate and long term effect on the success of a business, choose the correct one and it can make the door swing and phone ring, choose the incorrect one and it will be an obstacle and an impediment for the life of an organization. The logos presented in the ImageCo portfolio help Pittsburgh companies prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t demand scrutiny, they can be understood in just a glance.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and equally emotive at any dimension.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo design should be enduring and will feel relevant today, tomorrow, and forty years from today.

Retro logo design of a bicycle produced for a Pittsburgh coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were opening up in an old part of the community and wished to visualize a retro vibe without appearing as monotonous or low energy. I fulfilled both tasks via creating a logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

medical logo design with a microscopic lense slide and bacteria made for Pittsburgh medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the triggers and effects of diseases, mainly the branch of healthcare that deals with the laboratory examination of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the only instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Normally I attempt not to be extremely literal with a design and to a point, this specific design approaches the company it represents quite literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more interest grabbing and more meaningful.

logo layout with a jumping eco-friendly frog made for a family members fun facility in Pittsburgh.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for medical professionals, dentists, and attorneys but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to feature a couple springs into the design but Cool Springz is a fun location to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for advertising and marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo design featuring a flock of birds, a hill, a path, a stream, as well as a tree - created for Pittsburgh traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche area because travel photographers tend not to shoot places or things but rather reveal emotional journeys by means of the pictures they capture. The thought behind this logo design was to use negative space to communicate more than what was visible upon first glance, which I think is representative of almost all good photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be revealed with mere words. I tried to do something the same to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Pittsburgh logo design but also to show the depth to her work and in the way that she perceives the world through the lens of her camera.

 Pittsburgh logo style with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I seriously take pleasure in and the Coastal Wireless design was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however my customer, even though he loved the concept, really did not care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his hatred for this specific kind of sea bird.

When I turn a design over to a client I encourage them to talk about it with friends and family members as well as with people that they don’t actually know so as to get unbiased point of views on the benefit of a design. Fortunately, he talked about it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a weird animal in the design world given that the people that are inclined to hire a professional to design their business logo realize how vital a logo is for their organization so they are way more vested in the result. Every logo design job possesses it’s share of challenges, but the greatest obstacle is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, design for Pittsburgh publication author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, yet it is the most critical part of a published book because it is ordinarily the first thing a person views in the book store. Concerning a publisher, it’s the best opportunity that they will ever have to publicize their label and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo design has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart however it seems like that in many instances one of the items consumers tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service located in LA and although I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to conferring a feeling of flight and it was surely a victory.

 Pittsburgh logo style used for advertising and marketing as well as a label layout for Vintage Instance includes an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that seemed to be antique cases. For this business logo concept I tried to come up with a logo that offered a fluid vintage feel to it and could easily be utilized for anything from a website to an insignia on brand new cases that seemed like they were from a different point in time.

Logo design produced for an orthodontist in Pittsburgh, layout consist of an arc with lines converging with it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most difficult logo jobs due to the fact that it seems that each and every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to business advertising, if dining establishments approached their advertising in the exact same way dentists do every one of their company logos would be a picture trying to explain anything they served, McDonalds would most likely have an image of a potato and a cow.

I understand the thinking behind including a likeness of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dental business logos because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design designed for a family members not-for-profit, the logo design features 4 personalities staggered in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the residents in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution hopes to relate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design which communicated that they were about families without being overtly corny about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo to summarize specifically how people ought to think or feel they don’t understand the objective of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that explains itself will never have the chance to be understood.

Logo design produced for a hair layout workshop including a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that carried a sense of contentment and connection for their new hair salon. I came up with a concept that didn’t go the obvious route of making merely a stylized orchid but alternatively created a logo which suggested a flower in the pattern of a swirl integrated in to the letter O in the name and by putting attention on the concept along with the figure of a hummingbird hovering above the logo design itself. The obvious path in creating a logo design is oftentimes the wrong path and in this case, the design ended up not being about the flower but instead put the attention on the emotion that they really wanted to project to their clients.

Arabian horse logo style produced for a horse cattle ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind organization logo concept customized to display the unique physical traits of the Arabian breed of horses. With a different head shape and higher tail carriage, the Arabian is one of the most quite easily identifiable equine types in the entire world.

Las Coffee shop logo design a small dining establishment, layout includes a modified manuscript font which floats above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small restaurant, style consists of a modified manuscript typeface which floats above a team of ornate lines as well as dots.

Logo style for a software application programmer the style features and renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and drive managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone pertaining to what business they are in or how it relates to their specific location. However it represented something to the business owner of the company and in many cases the significance supporting a logo design is just as important as how it brands the company it stands for.

Advance logo design produced for a Pittsburgh indoor designer, layout function a collection of red circles that converge as well as change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Pittsburgh interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, explores, coordinates, and manages such projects. Interior design is a multifaceted profession that includes conceptual development, space planning, location examinations, programming, analysis, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and also A in center of the word advanced have actually been customized to connect straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Pittsburgh logo design job was undertaken for a management coach that helps business professionals to become more successful at overseeing people, expectations, and productivity.

A logo design featuring an angler in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was primed for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all types of interests, a spot to sell their used items to other sports enthusiasts. I designed their Pittsburgh logo dsign using an image which seizes the attention of vehicles and sends an image that calls to mind the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo style has actually an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t actually created for an Pittsburgh area farm it was in reality devised for an investments broker, and this business logo was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to produce a graphic that projects confidence, financial success, and wealth.
Logo created for making use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript font style that is reminiscent of a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project in which I worked closely with the business owner to create a business logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung over their doors, and was highly visible and very legible from over a block away.