Coventry Logo Design

Each and every new Coventry venture knows they need a logo, yet few new business owners thoroughly understand the pivotal role their logo design can take in their financial success, or exactly why one business logo performs more effectively than another. A logo has a critical and sustaining influence on the success of a business, select the correct one and it will make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and a hindrance for the life span of an organization. The logos presented in the ImageCo portfolio help Coventry companies prosper, they are effective in any given situation and the main reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be realized in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will stay legible and equally emotive at any size.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo design should be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bicycle produced for a Coventry coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening in an old section of the community and wanted to visualize an old-fashioned vibe without coming across as uninteresting or low energy. I fulfilled each of the tasks by means of creating a logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a enduring business image.

clinical logo layout with a microscopic lense slide as well as germs designed for Coventry clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the causes and outcomes of diseases, mainly the branch of medicine which works with the clinical evaluation of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is really the only instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Normally I attempt not to be overly literal with a design and to a point, this design approaches the company it represents fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more interest grabbing and a lot more memorable.

logo style with a leaping environment-friendly frog designed for a family fun center in Coventry.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects which come my way, I’ve done dozens of logo designs for physicians, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to feature a handful of springs into the concept but Cool Springz is a fun place to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo including a group of birds, a mountain, a path, a stream, as well as a tree - made for Coventry travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t shoot places or things but instead communicate emotional journeys by means of the photos they capture. The thought behind this logo composition was to make use of negative space to project more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance which can’t be revealed with just words. I attempted to do something similar to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Coventry logo design but also to illustrate the depth to her work and in the way that she perceives the world through the lens of her camera.

 Coventry logo layout with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I really savor and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however my client, while he loved the concept, didn’t care for my choice of birds. This guy really despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his hatred for this particular variety of sea bird.

When I turn a design over to a client I encourage them to share it with colleagues and family as well as with other people that they don’t even know so as to get unbiased point of views on the value of a design concept. Fortunately, he shared it with his family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Business logos are a weird creature in the design world given that the people that tend to hire an expert to create their logo realize how crucial a logo design is for their company so they are much more invested in the final result. Every logo project has it’s share of hurdles, however the greatest challenge is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Coventry book author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, however it is the most essential part of a printed book since it is often the primary thing a person sees in the book store. For a publisher, it’s the absolute best opportunity they will ever have to promote their label and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go but it looks like that in many cases one of the traits consumers usually tend to remember the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle air service located in LA and while I’m not certain it really “took off” their organization logo didn’t ground them. The bookend A’s in their name lent itself well to affording a feeling of flight and it was definitely a victory.

 Coventry logo design utilized for advertising and marketing as well as a tag layout for Vintage Situation features an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, that looked to be vintage cases. For this business logo design I sought to come up with a logo that possessed a fluid retro feel to it and could be utilized for everything from a web page to an insignia on brand new cases that looked like they were from a different era.

Logo design developed for an orthodontist in Coventry, style consist of an arc with lines intersecting via it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging and difficult logo projects considering that it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden careers when it comes to company marketing, if restaurants approached their branding in the very same way dental offices do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design developed for a household not-for-profit, the logo design includes 4 personalities startled in height to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy method to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization wants to project.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design that communicated that they were about families without being overtly corny about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to explain specifically how people should think or feel they don’t understand the purpose of a logo. If you have to think about a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that describes itself won’t have the chance to be understood.

Logo layout developed for a hair layout workshop featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that conveyed a sense of contentment and connection for their new hair salon. I came up with a concept that did not go the obvious course of making just a stylized orchid but alternatively delivered a logo which suggested a flower in the pattern of a swirl incorporated in to the letter O in the name and by putting attention on the logo design along with the silhouette of a hummingbird hovering over the image itself. The obvious path in creating a business logo is frequently the wrong course and in this case, the design ended up not being about the orchid but alternately laid the focus on the perception that they really wanted to project to their clients.

Arabian horse logo style produced for a steed ranch that focuses on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a distinct logotype design tailored to illustrate the unique physical traits of the Arabian type of equines. With a different head form and high tail posture, the Arabian is one of the very most quite easily recognizable equine lineages in the entire world.

Las Coffee shop logo style a tiny dining establishment, style consists of a modified script font style which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little restaurant, layout consists of a customized script font which floats over a team of elaborate lines and also dots.

Logo layout for a software developer the design functions and iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in quite a few cases the symbolism supporting a logo design is just as important as how it serves the company it stands for.

Develop logo style produced for a Coventry indoor developer, design feature a series of red circles that intersect and change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Coventry interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, investigates, coordinates, and oversees such projects. Interior design is a multifaceted profession that consists of conceptual development, space planning, location inspections, programming, research, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Management Solutions, the characters for letter V and also A in middle of the word progressed have been changed to tie straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Coventry logo design job was performed for a leadership guide that aids business professionals to develop into more successful at supervising people, expectations, and productivity.

A logo layout featuring an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly knew the market was primed for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of interests, a location to sell their secondhand equipment to other sports enthusiasts. I tailored their Coventry business logo dsign along with an illustration that seizes the interest of traffic and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo style MQ farms, this logo design has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really designed for an Coventry area farm it was in reality devised for a commodities broker, and this company was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to develop a brand mark that projected trust, success, and affluence.
Logo design made for making use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript font style that is evocative a famous sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked closely with the owner to produce a logo design which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very easy to read from over a block away.