Cranston Logo Design

Every new Cranston organization knows they are in need of a logo, yet few entrepreneurs fully grasp the pivotal role their business logo can perform in their financial success, or the reason that one logo design functions far better than another. A logo has an immediate and lasting effect on the financial success of a company, select the correct one and it will make the door swing and cash register ring, choose the wrong one and it will be an obstacle and an impediment for the longevity of an organization. The logos presented in the ImageCo portfolio help Cranston businesses prosper, they are effective in any given situation and the reason why they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be realized in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will continue to be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo style of a bike produced for a Cranston coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were opening up in an old part of town and hoped to project a retro feel without appearing as stodgy or low energy. I accomplished both of these jobs by means of creating a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo design with a microscopic lense slide as well as germs made for Cranston medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the root causes and effects of diseases, especially the field of healthcare which deals with the laboratory evaluation of specimens of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I try not to be excessively literal with a concept and to a degree, this design approaches the company it represents rather literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more focus grabbing and even more memorable.

logo style with a jumping eco-friendly frog created for a family members enjoyable facility in Cranston.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for health care providers, dental offices, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to include a couple of springs into the design but Cool Springz is a fun place to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for promotion and marketing. I also think this is the only time that a logo I created was made into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design including a group of birds, a hill, a route, a stream, and a tree - created for Cranston travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche area because travel photographers tend not to shoot places or things but rather reveal emotional journeys through the pictures they record. The idea behind this logo concept was to utilize negative space to reveal more than what was visible upon initial glance, which I think is representative of the majority of professional photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional resonance which can’t be conveyed with just words. I made an effort to do something the same to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Cranston logo but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Cranston logo design with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however the customer, while he loved the concept, really did not care for my choice of birds. This guy seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this specific type of sea bird.

When I turn a concept over to a customer I urge them to discuss it with friends and colleagues and family as well as with other people that they don’t even know so as to get objective judgements on the worthiness of a design concept. Fortunately, he shared it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logos are a weird animal in the design world given that the people that tend to hire an expert to create their business logo realize how essential a logo is for their organization so they are way more invested in the end result. Every logo job has it’s allotment of obstacles, but the largest challenge is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, layout for Cranston book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, yet it really is the most essential part of a printed book due to the fact that it is often the initial thing a person sees in the bookstore. With respect to a publisher, it’s the optimal opportunity that they will ever get to advertise their label and get their logo design in front of the individuals that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many instances one of the aspects people often tend to remember the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline company located in LA and although I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to affording a spirit of flight and it was certainly a success.

 Cranston logo design used for advertising and also a label design for Vintage Situation includes an old font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which looked to be much older cases. For this business logo design I sought to come up with a logo that provided a fluid vintage feel to it and could be utilized for anything from a web page to an insignia on brand new cases that appeared like they were from another point in time.

Logo developed for an orthodontist in Cranston, design include an arc with lines intersecting through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging and difficult logo design projects due to the fact that it appears that virtually every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to business marketing, if dining establishments approached their advertising in the very same way dentists do every one of their logo designs would be a picture explaining anything they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dental business logos because it challenges me to come up with a design that implies dentistry or a specific area of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design developed for a household nonprofit, the logo includes 4 personalities startled in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name offered a unique opportunity to do a logo design which conveyed that they were about families without being overtly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize precisely how people ought to think or feel they don’t understand the mission of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo that illustrates itself won’t have the likelihood to be understood.

Logo design produced for a hair layout studio featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which conveyed a sense of simplicity and elegance for their new hair salon. I came up with a concept which didn’t go the obvious course of making just a stylized orchid but rather created a business logo that suggested an orchid in the pattern of a swirl integrated into the letter O in the name and by placing emphasis on the concept along with the silhouette of a hummingbird floating over the logo itself. The obvious path in creating a logo is generally the incorrect course and in this case, the design ended up not being about the flower but alternately put the emphasis on the emotion that they wanted to project to their clients.

Arabian steed logo layout developed for a horse ranch that specializes in breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created a distinct logotype design tailored to display the unique physical traits of the Arabian pedigree of equines. With an identifiable head form and higher tail posture, the Arabian is one of the most easily recognizable equine types in the whole world.

Las Cafe logo design a tiny dining establishment, layout contains a changed script font style which floats over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little dining establishment, design includes a changed script typeface which floats over a group of elaborate lines and also dots.

Logo style for a software developer the design functions and also famous aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and hard drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in quite a few cases the symbolism behind a logo is equally as important as how it serves the business it represents.

Progress logo style created for a Cranston interior designer, layout feature a series of red circles that converge and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Cranston interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, researches, collaborates, and oversees such projects. Interior design is a diverse profession that includes conceptual development, area planning, location inspections, programming, investigation, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo design provided for Advanced Leadership Solutions, the personalities for letter V as well as A in center of the word progressed have been changed to link straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Cranston logo design job was done for a leadership advisor that helps business leaders to develop into more efficient at supervising people, expectations, and profitability.

A logo style including an angler in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was ready for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of passions, a location to sell their secondhand equipment to other sports enthusiasts. I designed their Cranston logo design dsign using an image that captures the interest of traffic and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo layout has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t really composed for an Cranston regional farm it was in reality designed for a commodities broker, and this logo was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to develop a brand mark that projects self-confidence, success, and affluence.
Logo design developed for the use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant script font style that is evocative a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the business owner to design a business logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very easy to read from over a block away.