Lincoln, Rhode Island Logo Design

Every new Lincoln business professional knows they need a logo, but few entrepreneurs fully realize the essential role their company logo can perform in their success, or exactly why one logo design functions better than another. A business logo has a critical and sustaining effect on the viability of a company, go with the right one and it can make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and a hindrance for the life span of a company.

The logos presented in the ImageCo portfolio help Lincoln, Rhode Island companies prosper, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logos don’t require scrutiny, they can be understood in just a glimpse.
  2. Scalability: from labels to posters a scalable logo will stay legible and equally emotive at every scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a company logo needs to be timeless and will feel as relevant today, tomorrow, and thirty years from now.
Retro logo design of a bicycle created for a Lincoln, Rhode Island coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually launching in an older part of the area and hoped to cast an old-fashioned vibe without appearing as uninteresting or low energy. I accomplished the two jobs via developing a business logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

medical logo design with a microscope slide and bacteria developed for Lincoln, Rhode Island medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the triggers and outcomes of diseases, mainly the branch of medicine which works with the clinical assessment of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the sole instance I recall where I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Typically I try not to be overly literal with a concept and to a degree, this design approaches the company it represents very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more interesting, more focus grabbing and even more memorable.

logo style with a leaping green frog developed for a household fun center in Lincoln, Rhode Island.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental professionals, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the title of the company has the word springz in its name the clear choice would have been to integrate a some springs into the concept but Cool Springz is a fun location to go and spring doesn’t really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I designed was made into a mascot when they had an employee costume fashioned to look just like my frog design.

photography logo design including a flock of birds, a hill, a path, a stream, as well as a tree - created for Lincoln, Rhode Island traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche area due to the fact that travel photographers don’t shoot places or things but rather communicate emotional experiences through the photos they capture. The thought behind this logo concept was to use negative space to reveal more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they oftentimes convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness that can’t be conveyed with mere words. I tried to do something the same to this logo design by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Lincoln logo design but also to reveal the depth to her art and in the way that she perceives the world through the lens of her camera.

 Lincoln logo layout with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I genuinely take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however the customer, while he loved the concept, didn’t care for my choice of birds. This guy really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his aversion for this specific variety of sea bird.

When I turn a concept over to a customer I encourage them to share it with colleagues and family as well as with people that they don’t actually know so as to get impartial opinions on the merit of a design concept. Fortunately, he discussed it with his family members and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Logos are a strange creature in the design world given that the people that have a tendency to hire a professional to create their logo comprehend how vital a logo is for their business so they are much more invested in the outcome. Every logo project has it’s share of difficulties, however the largest challenge is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, style for Lincoln, Rhode Island publication author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, nevertheless it is the most crucial part of a printed book considering that it is usually the primary thing a person views in the bookstore. With regard to a publishing company, it’s the opportunity they will likely ever get to advertise their brand and get their logo design in front of the people that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has 2 letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many occurrences one of the things people tend to recollect the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline company based in LA and while I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of air travel and it was surely a winner.

 Lincoln logo layout utilized for advertising as well as a tag design for Vintage Case includes an antiquated typeface design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that appeared to be vintage cases. For this logo design I sought to come up with a logo that possessed a fluid retro feel to it and could be used for every thing from a web page to a label on brand new cases that seemed like they were from a different generation.

Logo design produced for an orthodontist in Lincoln, Rhode Island, style consist of an arc with lines converging with it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most challenging logo design projects because it seems that almost every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to business advertising, if dining establishments approached their branding in the same way dental offices do every one of their logos would definitely be a picture explaining anything they served, McDonalds would likely include a picture of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really love doing dentistry business logos because it challenges me to come up with a design that implies the field of dentistry or a particular field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo made for a family nonprofit, the logo design includes 4 characters staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or organization wishes to project.

The McNally Foundation’s name offered a distinct opportunity to do a logo that conveyed that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer attempts to use the logo to describe exactly how people ought to think or feel they don’t understand the purpose of a logo. If people have to consider a logo design to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself won’t have the opportunity to be understood.

Logo style created for a hair design workshop including a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that communicated a spirit of ease and connection for their new hair salon. I created a design that didn’t go the obvious path of making just a stylized orchid but alternatively designed a company logo which suggested an orchid in the formation of a swirl blended into the letter O in the title and by placing attention on the concept with the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a company logo is in most cases the incorrect course and in this case, the design ended up not being about the flower but alternately laid the importance on the feeling that they really wanted to transmit to their clients.

Arabian horse logo style created for a horse cattle ranch that concentrates on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed an original brand concept fashioned to symbolize the unique physical traits of the Arabian breed of horses. By having an unique head shape and higher tail posture, the Arabian is one of the very most quite easily recognizable equine breeds in the whole world.

Las Cafe logo style a little dining establishment, design consists of a customized script font style which hovers above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little dining establishment, style contains a customized manuscript font which floats above a team of elaborate lines and dots.

Logo style for a software application developer the design functions and iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the business and in many cases the substance supporting a company logo is just as important as how it serves the organization it stands for.

Progress logo design created for a Lincoln, Rhode Island interior designer, style function a series of red circles that converge and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lincoln, Rhode Island interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, explores, coordinates, and oversees such ventures. Interior design is a multifaceted occupation that includes conceptual development, space planning, site assessments, programming, research study, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V as well as A in center of words progressed have actually been modified to tie straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Lincoln, Rhode Island logo design job was done for a management expert that assists business professionals to develop into more effective at overseeing people, expectations, and productivity.
A logo layout featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly realized the market was ready for an outdoor sporting store that functions as a consignment company. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of passions, a location to market their pre-owned equipment to other sports enthusiasts. I tailored their Lincoln logo dsign along with a graphic which pulls in the interest of vehicles and projects an image that calls to mind the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo style MQ ranches, this logo design has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t actually created for an Lincoln, Rhode Island area farm it was in reality devised for a products broker, and this creative logo was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to make a image that projects self-confidence, financial success, and opulence.

 Lincoln Logo design for a nonprofit, Turning Factor Solutions - the logo layout feature for ostensibly dealing with arrowhead and the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to explore any idea that comes to mind, bad in that it’s challenging to hit a bullseye without recognizing where the target is. Fortunately, in this particular case, I nailed a bullseye with the 1st try.

Logo design developed for using an indicator for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is reminiscent of a well-known sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the proprietor to design a logo design that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very legible from over a block away.