Mauldin, South Carolina Logo Design

Nearly every new Mauldin organization realizes that they require a logo, but few entrepreneurs thoroughly grasp the key role their organization’s logo will take in their financial success, or why one logo functions better than another. A logo design has an instant and lasting influence on the growth of a business, choose the correct one and it will make the door swing and cash register ring, choose the incorrect one and it can be a barrier and an impediment for the longevity of a company.

The logos included in the ImageCo portfolio help Mauldin, South Carolina businesses succeed, they are effective in any given situation and the reason they are so effective is that they all have these five things in common.

  1. Simplicity: simple logos don’t demand scrutiny, they can be grasped in merely a look.
  2. Scalability: from business cards to posters a scalable logo design will continue to be legible and just as emotive at virtually any size.
  3. Versatility: logos that function on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they stand for.
  5. Relevance: a logo should be timeless and will feel as relevant today, tomorrow, and 20 years from today.
Retro logo design of a bike developed for a Mauldin, South Carolina coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening up in an older part of the town and wanted to project a retro atmosphere without appearing as stodgy or low energy. I achieved both of these tasks by creating a company logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

clinical logo layout with a microscope slide as well as germs developed for Mauldin, South Carolina medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that researches the causes and consequences of diseases, mainly the field of healthcare which works with the laboratory examination of samplings of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo I came up with is the sole instance I recollect in which I was able to incorporate a bacteria-laden microscope slide within a logo design.

Normally I try not to be overly literal with a concept and to a point, this design approaches the company it serves quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more intriguing, more interest grabbing and more meaningful.

logo style with a leaping eco-friendly frog developed for a household enjoyable facility in Mauldin, South Carolina.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve produced dozens of logo designs for doctors, dentists, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to include a couple springs into the design but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for advertising. I also believe this is the only time that a logo I designed was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design including a flock of birds, a mountain, a trail, a stream, and a tree - created for Mauldin, South Carolina traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality due to the fact that travel photographers tend not to capture places or things but rather communicate emotional journeys through the images they record. The thought behind this logo composition was to make use of negative space to convey more than what was visible upon first view, which I think is quintessential of almost all good photographers in that they frequently tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance which can’t be communicated with just words. I tried to do something very similar to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Mauldin logo but also to illustrate the depth in her work and in the way that she perceives the world through the lens of her camera.

 Mauldin logo layout with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A but the client, even though he liked the concept, didn’t care for my choice of birds. This particular guy genuinely despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his hatred for this specific breed of sea bird.

When I turn a design over to a client I encourage them to share it with friends and colleagues and family members as well as with individuals that they don’t even know so as to get unprejudiced judgements on the value of a concept. Fortunately, he discussed it with his family members and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world given that the people that are inclined to hire a professional to design their logo understand how vital a logo is for their business so they are way more invested in the end result. Every logo design job has it’s portion of hurdles, but the most significant obstacle is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, design for Mauldin, South Carolina book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, nevertheless it really is the most critical part of a printed book considering that it is ordinarily the first thing a person views in the book shop. For a publisher, it’s the absolute best opportunity that they will ever get to publicize their label and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and go however it seems like that in many instances one of the aspects people usually tend to remember the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline located in LA and although I’m not certain it actually “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to affording a sense of airline flight and it was surely a victory.

 Mauldin logo style made use of for marketing as well as a label layout for Vintage Instance includes an antiquated font style layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that looked to be antique cases. For this business logo concept I tried to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for anything from a web site to an insignia on brand new cases that appeared like they were from a different generation.

Logo created for an orthodontist in Mauldin, South Carolina, style include an arc with lines intersecting through it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most difficult logo design projects because it appears that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to company branding, if restaurants approached their advertising in the very same way dental offices do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentist business logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a layout that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular design over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo design includes 4 personalities startled in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the residents in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which communicated that they were about families without being openly corny about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo to summarize how people should think or feel they don’t understand the goal of a logo. If you have to consider a logo to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the chance to be comprehended.

Logo layout created for a hair design workshop including a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that conveyed a sense of peace and class for their new hair salon. I created a concept which didn’t go the obvious course of making simply a stylized orchid but instead created a company logo that suggested a flower in the formation of a swirl featured in to the letter O in the title and by putting attention on the logo design along with the figure of a hummingbird hovering over the image itself. The obvious path in designing a business logo is in most cases the incorrect course and in this case, the design ended up not being about the orchid but instead put the importance on the perception that they really wanted to project to their clients.

Arabian equine logo style produced for a steed cattle ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed an original logotype design tailored to epitomize the unique physical traits of the Arabian kind of equines. With a different head shape and higher tail carriage, the Arabian is one of the highly immediately recognizable equine lineages in the whole world.

Las Cafe logo style a little restaurant, style includes a modified script font style which floats over a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little dining establishment, style consists of a modified manuscript typeface which floats above a group of ornate lines and dots.

Logo layout for a software program designer the style attributes as well as renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. But it represented something to the owner of the company and in many cases the significance behind a logo is equally as important as how it brands the business it represents.

Develop logo layout created for a Mauldin, South Carolina interior developer, design attribute a collection of red circles that intersect and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Mauldin, South Carolina interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, researches, coordinates, and manages such tasks. Interior design is a multifaceted occupation that involves conceptual development, area planning, site evaluations, programming, investigation, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Management Solutions, the personalities for letter V and A in center of words progressed have been changed to link directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Mauldin, South Carolina logo design assignment was completed for a management coach that aids business leaders to develop into more effective at supervising people, expectations, and productivity.
A logo style featuring an angler in the center of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was prepared for an outdoor sporting store that functions as a consignment firm. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of passions, a place to sell off their pre-owned equipment to other sports enthusiasts. I tailored their Mauldin business logo dsign along with an image that pulls in the interest of vehicles and projects an image that arouses the passion of the outdoors. With traffic that averages 45 mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ ranches, this logo design has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually created for an Mauldin, South Carolina regional farm it was actually created for an investments broker, and this company logo was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to design a brand mark that projects confidence, effectiveness, and prosperity.

 Mauldin Logo design for a not-for-profit, Transforming Point Solutions - the logo style feature for outwardly encountering arrowhead as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they desired, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to explore any idea that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of knowing where the target is. Luckily, in this particular case, I struck a bullseye with the very first shot.

Logo designed for making use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript font style that is similar to a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking where I worked directly with the business owner to develop a logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.