South Dakota Logo Design

Nearly every new South Dakota  business realizes that they require a logo, but few entrepreneurs thoroughly realize the key role their company logo can make in their becoming successful, or precisely why one business logo functions far better than another. A company logo has an instant and sustaining impact on the growth of a business, pick the right one and it can make the door swing and phone ring, select the incorrect one and it will be an obstacle and an impediment for the life of a business.

The logos featured in the ImageCo portfolio help South Dakota businesses succeed, they are effective in any given scenario and the main reason they are so effective is that they all have these five things in common.

  1. Simplicity: simple logos do not require scrutiny, they can be comprehended in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will continue to be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a company logo needs to be timeless and will feel relevant today, tomorrow, and 20 years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bike developed for a South Dakota coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually opening in an old section of the town and wanted to project a retro atmosphere without coming across as stodgy or low energy. I achieved each of the tasks via creating a trademark design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo design with a microscopic lense slide and bacteria made for South Dakota medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the triggers and consequences of diseases, mainly the field of healthcare that deals with the laboratory examination of samplings of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the sole instance I call to mind where I was able to incorporate a bacteria-laden microscope slide within a logo design.

Typically I attempt not to be overly literal with a concept and to a degree, this design approaches the company it serves quite literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more interest grabbing and a lot more meaningful.

logo design with a leaping green frog made for a family members enjoyable facility in South Dakota.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for surgeons, dental professionals, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to integrate a couple of springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for advertising. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo including a flock of birds, a mountain, a route, a stream, and a tree - made for South Dakota traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche area due to the fact that travel photographers tend not to capture locations or things but rather project emotional experiences through the photos they record. The thought behind this logo concept was to make use of negative space to communicate more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance which can’t be conveyed with just words. I attempted to do something similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  South Dakota  logo design but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

South Dakota logo layout with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however my client, while he liked the concept, didn’t care for my choice of birds. This particular guy seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his hatred for this specific type of sea bird.

When I turn a concept over to a customer I encourage them to talk about it with friends and family members as well as with other people that they don’t even know so as to get objective judgements on the value of a design. Fortunately, he shared it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a weird creature in the design world because the people that tend to hire a professional to design their business logo understand how important a logo is for their company so they are much more invested in the outcome. Every logo design job possesses it’s portion of hurdles, but the greatest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo style with bamboo in the background, design for South Dakota publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it is the most crucial part of a printed book due to the fact that it is often the first thing a person views in the book shop. For a publisher, it’s the most ideal opportunity they will likely ever get to spotlight their product and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many occurrences 1 of the items folks often tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service located in LA and while I’m not sure it really “took off” their custom logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a feeling of flight and it was certainly a winner.

South Dakota logo design made use of for advertising and also a label design for Vintage Situation includes an antiquated font style style.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, which appeared to be older cases. For this custom logo concept I strove to come up with a logo that provided a fluid vintage feel to it and could be utilized for every thing from a web site to a label on brand new cases that appeared like they were from another generation.

Logo design created for an orthodontist in South Dakota, style consist of an arc with lines intersecting through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo design projects because it appears that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden careers when it comes to company marketing, if dining establishments approached their branding in the very same way dental practices do every one of their company logos would be a picture trying to explain anything they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind adding an image of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dental logos simply because it challenges me to come up with a design that implies dentistry or a particular field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design includes 4 personalities surprised in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people residing in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to relate.

The McNally Foundation’s name offered a unique opportunity to do a logo design that conveyed that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo design to summarize precisely how people should think or feel they don’t understand the objective of a logo. If people have to think about a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that explains itself won’t have the chance to be comprehended.

Logo design produced for a hair style studio featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that related a feeling of contentment and elegance for their new hair salon. I came up with a design that didn’t go the obvious route of making just a stylized orchid but alternatively delivered a logo design that suggested an orchid in the formation of a swirl integrated into the letter O in the title and by placing emphasis on the concept along with the figure of a hummingbird floating over the logo design itself. The obvious path in designing a logo is frequently the incorrect course and in this case, the design ended up not being about the flower but instead laid the main focus on the emotion that they wanted to transmit to their clients.

Arabian steed logo style created for a steed cattle ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind creative logo concept tailored to manifest the unique physical traits of the Arabian pedigree of equines. With an unique head form and high tail carriage, the Arabian is one of the very most easily recognizable horse types in the entire world.

Las Coffee shop logo design a little dining establishment, style includes a modified script typeface which hovers over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, style includes a customized manuscript font style which floats above a team of ornate lines as well as dots.

Logo style for a software program programmer the style attributes as well as iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. But it meant something to the business owner of the business and in many cases the substance behind a company logo is equally as important as how it serves the company it represents.

Progress logo layout created for a South Dakota indoor developer, design feature a collection of red circles that intersect and replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a South Dakota  interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, explores, collaborates, and manages such ventures. Interior design is a multifaceted occupation that involves conceptual development, area planning, location evaluations, programming, research study, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V and also A in center of the word advanced have been changed to tie straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular South Dakota logo design job was performed for a leadership expert that aids business leaders to become more effective at overseeing people, expectations, and profitability.

A logo design including an angler in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was prepared for an outdoor sporting store that functions as a consignment firm. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a spot to sell off their used equipment to other sports enthusiasts.

I created their South Dakota logo design design using a graphic that captures the interest of traffic and projects an image that arouses the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ farms, this logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually developed for an South Dakota  farm it was actually created for a commodities broker, and this particular company was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to develop a image that projected esteem, financial success, and luxury.

 South Dakota  Logo design for a nonprofit, Transforming Factor Solutions - the logo layout feature for outwardly dealing with arrowhead and also the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they would like, that can be a good thing or a bad thing. Good in that it offers a designer the flexibility to discover any idea that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of realizing where exactly the target is. Fortunately, in this particular case, I nailed a bullseye with the 1st go.

Logo designed for using a sign for the dining establishment (Brewgrrs), it is an elaborate script font that is evocative a well-known sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked closely with the owner to develop a business logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very legible from over a block away.