Clarksville, Tennessee Logo Design

Nearly every new Clarksville company knows they need a logo, however few entrepreneurs are thoroughly aware of the essential role their organization logo will make in their becoming successful, or precisely why one logo design functions better than another. A logo design has an immediate and sustaining influence on the growth of a business, pick the correct one and it can make the door swing and cash register ring, select the incorrect one and it will be a barrier and an impediment for the life of a company.

The logos featured in the ImageCo portfolio help Clarksville, Tennessee businesses succeed, they are effective in any given circumstance and the reason why they are so effective is because they all have these 5 traits in common.

  1. Simplicity: simple logos don’t demand scrutiny, they can be understood in just a glimpse.
  2. Scalability: from business cards to posters a scalable business logo will remain legible and just as emotive at every scale.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a company logo should be ageless and should feel relevant today, tomorrow, and thirty years from now.

Logo PORTFOLIO Volume 1

Retro logo style of a bicycle created for a Clarksville, Tennessee coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were opening up in an older part of the community and wanted to cast a vintage atmosphere without coming across as boring or low energy. I accomplished the two jobs by designing a sign design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo layout with a microscope slide and bacteria developed for Clarksville, Tennessee clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the root causes and effects of diseases, especially the branch of medicine that works with the laboratory assessment of samplings of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Typically I try not to be extremely literal with a design and to a point, this specific design approaches the company it serves very literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more interesting, more interest grabbing and a lot more unforgettable.

logo design with a leaping green frog developed for a family members enjoyable facility in Clarksville, Tennessee.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs which come my way, I’ve done dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the apparent choice would have been to feature a handful of springs into the concept but Cool Springz is a fun location to go and spring does not actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design including a group of birds, a mountain, a route, a stream, and a tree - developed for Clarksville, Tennessee travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t shoot locations or things but rather reveal emotional experiences by means of the images they record. The idea behind this logo concept was to utilize negative space to convey more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be communicated with just words. I made an effort to do something very similar to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Clarksville logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Clarksville logo layout with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I genuinely enjoy and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but the customer, even though he liked the concept, didn’t care for my choice of birds. This man seriously disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his hatred for this specific breed of sea bird.

When I turn a concept over to a client I urge them to share it with friends and family as well as with individuals that they don’t even know so as to get objective assessments on the benefit of a design. Fortunately, he discussed it with his whole family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Custom logo designs are a strange animal in the design world given that the people that have a tendency to hire a professional to design their business logo comprehend how important a logo design is for their organization so they are way more invested in the result. Every logo job possesses it’s share of hurdles, but the biggest obstacle is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Clarksville, Tennessee publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, nevertheless it is the most crucial part of a published book due to the fact that it is often the initial thing a person sees in the bookstore. With respect to a publishing company, it’s the opportunity they will likely ever get to publicize their brand and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has two letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it looks like that in many instances 1 of the things folks often tend to remember the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline company based in LA and although I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to affording a good sense of airline flight and it was surely a winner.

 Clarksville logo design made use of for advertising and a label layout for Vintage Case includes an old typeface style.

Vintage Case | Logo Design

Vintage case focused in all new cases for musical instruments, which looked to be much older cases. For this custom logo concept I sought to come up with a logo that provided a fluid old-fashioned feel to it and could easily be used for every thing from a web site to an insignia on brand new cases that appeared like they were from another generation.

Logo produced for an orthodontist in Clarksville, Tennessee, design consist of an arc with lines intersecting through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging logo projects due to the fact that it seems that virtually every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden professions when it comes to small business branding, if dining establishments approached their advertising in the very same way dental professionals do every one of their logo designs would be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I actually love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a particular area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo designed for a family members not-for-profit, the logo includes 4 characters surprised in elevation to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization hopes to convey.

The McNally Foundation’s name provided a distinct opportunity to do a logo which communicated that they were about families without being overtly corny about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to explain exactly how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that describes itself will never have the chance to be understood.

Logo layout created for a hair design studio featuring a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which carried a feeling of tranquility and connection for their new hair studio. I came up with a design which did not go the obvious direction of making simply a stylized orchid but alternatively designed a logo design that suggested an orchid in the pattern of a swirl incorporated in to the letter O in the title and by placing emphasis on the logo design along with the silhouette of a hummingbird hovering above the logo itself. The obvious path in designing a logo is oftentimes the incorrect direction and in this case, the design ended up not being about the flower but instead placed the emphasis on the feeling that they really wanted to forecast to their customers.

Arabian equine logo style developed for an equine cattle ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind organization logo concept customized to display the unique physical traits of the Arabian breed of horses. By having a distinctive head form and very high tail posture, the Arabian is one of the most quite easily identifiable equine breeds in the world.

Las Coffee shop logo design a small dining establishment, layout contains a customized script typeface which hovers above a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, design includes a customized manuscript typeface which floats above a team of luxuriant lines and dots.

Logo design for a software program designer the layout features and also renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it meant something to the business owner of the company and in quite a few cases the meaning supporting a company logo is equally as important as how it serves the enterprise it represents.

Develop logo layout created for a Clarksville, Tennessee interior designer, layout attribute a collection of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Clarksville, Tennessee interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, researches, coordinates, and oversees such projects. Interior design is a diverse occupation that consists of conceptual development, space planning, site inspections, programming, investigation, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V as well as A in center of the word advanced have been changed to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Clarksville, Tennessee logo design job was undertaken for a leadership consultant that enables business leaders to develop into more efficient at managing people, expectations, and profitability.
A logo style featuring a fisherman in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was prepared for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of passions, a spot to market their used products to other sports enthusiasts. I tailored their Clarksville logo dsign using an illustration which pulls in the attention of traffic and sends an image that arouses the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo layout has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually produced for an Clarksville, Tennessee regional farm it was in reality designed for an investments broker, and this particular logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to make an identity that projects self-assurance, financial success, and affluence.

 Clarksville Logo design for a nonprofit, Transforming Factor Solutions - the logo layout feature for ostensibly encountering arrowhead and the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they would like, that can be a good thing or a bad thing. Good in that it provides a designer the freedom to explore any concept that comes to mind, bad in that it’s challenging to hit a bullseye without understanding where the target is. Fortunately, in this case, I hit a bullseye with the first try.

Logo design made for making use of an indication for the dining establishment (Brewgrrs), it is an ornate manuscript font that is similar to a well-known sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked directly with the business owner to design a logo design which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very easy to read from over a block away.