Acute Care 360 ImageCo, Columbia, Tennessee, TN,

ImageCo, Columbia, Tennessee, TN,

Evolv Design logo designed by ImageCo, Columbia, Tennessee, TN,

Red Panda Publishers logo designed by ImageCo, Columbia, Tennessee, TN,

Columbia, Tennessee, TN,

ImageCo, Columbia, Tennessee, TN,
ImageCo, Columbia, Tennessee, TN,

Mid Valley Pathology logo designed by ImageCo, Columbia, Tennessee, TN,

FSA OK logo designed by ImageCo, Columbia, Tennessee, TN,

Emerald Heights logo designed by ImageCo, Columbia, Tennessee, TN,

Club Sapphire logo designed by ImageCo, Columbia, Tennessee, TN,

Downtown Dogs logo designed by ImageCo, Columbia, Tennessee, TN,

School board logo designed by ImageCo, Columbia, Tennessee, TN,

Ferry Street Coffee Company logo designed by ImageCo, Columbia, Tennessee, TN,

Stoney Forensic logo designed by ImageCo, Columbia, Tennessee, TN,

Smart kernels logo designed by ImageCo, Columbia, Tennessee, TN,

TIPS ON FINDING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design company offers a money back guarantee try to bear in mind that they can not reimburse the time you invest which is much more precious than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a design firm can only be judged from the quality of their design work, if the work in their portfolio does not contain real life examples odds are they won’t be able to deliver a premium logo design.

VISION

A logo’s aim is to be understood and be unforgettable, and it’s objective is to mirror your unique vision for your company. If a logo designer is not focused on fulfilling your vision, the thing they are actually focused on is how fast they will get paid.

Columbia LOGO DESIGN​

For over two decades ImageCo has been helping businesses of all kinds grow notable brands. We have done brand identity design work for builders, colleges, diamond miners, wedding singers, diners, retail stores, and virtually every other kind of business concern you can envision. What makes ImageCo unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every logo design project as though it will be employed as an electrical sign. Because of our sign first approach our identity designs can, and have been used in everything from clothing labels to neon signs. Our sign first technique guarantees that our logos are equally effective whether they are used in television commercials or web apps, they are consistently identifiable, comprehended, and always remembered irrespective of scale or application.

American Made ★ Design

The one difference which really sets ImageCo apart from many of the design companies that you may have stumbled upon in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are contracted to perform, we do ourselves. Regardless of the kind of project we take on, brand identity design, web site, trade show display, or electric sign, we do not, and never will contract out our customer’s work to agencies based outside the United States. When you contact us at 1-855-IMAGECO the party that picks up the telephone is ImageCo’s owner and designer, not a go-between that increases the cost of your project and determines the terms of how my customers and I conduct business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

Nearly every new Columbia organization understands that they need a logo, however few start-ups entirely comprehend the vital role their logo will perform in their success, or exactly why one business logo functions more effectively than another. A logo has a critical and lasting impact on the financial success of a business, pick the right one and it can make the door swing and cash register ring, go with the incorrect one and it can be a barrier and an impediment for the longevity of a company. The logos featured in the ImageCo portfolio help Columbia companies succeed, they are effective in any given circumstance and the reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos don’t need contemplation, they can be grasped in merely a glimpse.
  2. Scalability: from business cards to retail signs a scalable logo will continue to be legible and equally emotive at every scale.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or company they brand.
  5. Relevance: a logo should be lasting and should feel equally relevant today, tomorrow, and thirty years from now.

understand your brand

Brand – It’s both a verb and a noun, it is an identifying mark and also the process of denoting something so that it could be identified, its origin originates from the mark branded onto animals. Today a brand symbolizes basically anything with an intention, regardless if it be earnings or political parties, a brand is an inherent aspect of defining the value of something in the customer’s mind.

Branding – Is kind of like advertising and marketing’s sexy sister, they are each from the exact same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity contest aimed at a specific audience, it’s goal is to produce an image that the target market will connect to.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When a person says the brand names Ferrari or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the the mental image we have (or at least I have) is of freedom, elegance, of something dangerous and unique . That is brand image and brand image is what makes people buy those brands. Brand image is why individuals identify with specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Agencies – If you look back at the history of many branding companies you’ll find that they are quite often rebranded advertising agencies. When a person claims they are in marketing most people will likely have a preconceived notion about the type of work they do anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that concentrates on a type of visual design that helps shape the image of a firm, a product or an institution. Brand identity designers develop logo designs, signage designs, packaging, as well as collateral products such as cards, stationery, and sales brochures. Some identity designers also build sites and software interfaces. The important duty of a brand identity designer is to develop the visual cues as well as an emotional tone with the objective of affecting activities, results and understandings.

Featured SIGNS & LOGOS

Retro logo design of a bike developed for a Columbia coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were launching in an old section of the town and wished to visualize a vintage atmosphere without coming across as boring or low energy. I fulfilled each of the jobs by means of designing a sign design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo layout with a microscope slide as well as bacteria designed for Columbia medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the root causes and outcomes of diseases, mainly the field of healthcare that deals with the clinical assessment of samplings of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is really the only instance I call to mind in which I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Generally I attempt not to be excessively literal with a design and to a point, this specific design approaches the company it represents fairly literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more intriguing, more interest grabbing and much more unforgettable.

logo design with a leaping environment-friendly frog developed for a household enjoyable facility in Columbia.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs which come my way, I’ve produced dozens of logo designs for surgeons, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the obvious choice would have been to include a some springs into the concept but Cool Springz is a fun location to go and spring does not actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for advertising. I also think this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo including a group of birds, a hill, a route, a stream, and a tree - developed for Columbia traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche speciality due to the fact that travel photographers tend not to capture places or things but instead communicate emotional experiences through the photos they capture. The thought behind this logo concept was to make use of negative space to communicate more than what was visible upon first glance, which I think is representative of the majority of professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be communicated with mere words. I tried to do something the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Columbia logo design but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Columbia logo style with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I really savor and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my client, while he loved the concept, didn’t care for my choice of birds. This particular man seriously despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his scorn for this specific type of sea bird.

When I turn a design over to a client I encourage all of them to share it with friends and colleagues and family as well as with people that they don’t actually know so as to get unbiased judgements on the value of a design concept. Fortunately, he discussed it with his family members and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logos are a weird creature in the design world because the people that are inclined to hire a professional to create their logo design comprehend how important a logo design is for their organization so they are much more invested in the result. Every logo design job possesses it’s allotment of hurdles, however the greatest obstacle is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, style for Columbia book publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it really is the most important part of a published book because it is in most cases the primary thing a person views in the book store. With respect to a publisher, it’s the opportunity that they will likely ever get to advertise their label and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many cases 1 of the traits consumers tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline situated in LA and while I’m not certain it really “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to affording a good sense of airline flight and it was undoubtedly a victory.

 Columbia logo style made use of for marketing and a label design for Vintage Case features an archaic typeface layout.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, that looked to be older cases. For this brand concept I tried to come up with a logo that had a fluid retro feel to it and could easily be used for every thing from a web page to a label on brand new cases that looked like they were from another generation.

Logo design developed for an orthodontist in Columbia, layout include an arc with lines converging with it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most challenging logo jobs due to the fact that it appears that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden careers when it comes to business advertising, if restaurants approached their branding in the very same way dentists do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dentistry business logos because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo created for a family members nonprofit, the logo design includes 4 characters staggered in elevation to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design which communicated that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate how individuals should think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that explains itself will never have the likelihood to be comprehended.

Logo layout produced for a Columbia hair design studio featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that carried a feeling of relaxation and elegance for their new hair studio. I created a design that didn’t go the obvious direction of creating just a stylized orchid but alternatively created a company logo which suggested a flower in the formation of a swirl integrated in to the letter O in the name and by placing attention on the concept with the silhouette of a hummingbird floating over the logo design itself. The obvious path in creating a company logo is generally the wrong path and in this case, the design ended up not being about the orchid but instead laid the attention on the perception that they really wanted to project to their clients.

Arabian steed logo design developed for an equine cattle ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind creative logo concept tailored to manifest the unique physical traits of the Arabian type of horses. By having an unique head shape and very high tail posture, the Arabian is one of the most immediately identifiable horse types in the world.

Las Cafe, A Columbia Coffee shop logo design a little dining establishment, design contains a modified script font which hovers above a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, style contains a customized manuscript typeface which floats over a group of luxuriant lines and also dots.

Logo layout for a software program developer the design attributes and also renowned Columbia aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and disk operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. But it symbolized something to the owner of the business and in many cases the substance behind a logo design is just as important as how it brands the business it stands for.

Advance logo layout created for a Columbiainterior developer, style function a series of red circles that converge and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Columbia interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, explores, coordinates, and oversees such tasks. Interior design is a multifaceted profession that consists of conceptual development, space planning, site assessments, programming, research, communicating with the stakeholders of a project, construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions in Columbia, the personalities for letter V and A in middle of words progressed have actually been modified to tie directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Columbia logo design project was undertaken for a management expert that enables business leaders to develop into more effective at handling people, expectations, and profitability.

A Columbia business logo style including an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly recognized the market place was prepared for an outdoor sporting merchant that functions as a consignment company. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of interests, a location to sell off their pre-owned equipment to other sports enthusiasts.

I designed their Columbia logo design using an image that seizes the interest of vehicles and sends an image that wakens the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.

Logo design MQ ranches, this Columbia company logo layout has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really designed for an Columbia area farm it was in reality designed for a commodities broker, and this particular trademark was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to make a graphic that projects self-assurance, success, and wealth.

 Columbia Logo design for a not-for-profit, Turning Point Solutions - the logo style function for ostensibly dealing with arrow as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the flexibility to discover any idea that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where the target is. Luckily, in this instance, I nailed a bullseye with the very first try.

Logo design created for making use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is similar to a popular Columbia sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking where I worked directly with the proprietor to produce a logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Electrical sign design for Columbia restaurnat designed by Columbia Sign Business
Columbia logo design and brand identity design for Columbia commercial businesses
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,

Logo designed by ImageCo, Columbia, Tennessee, TN,

Logo designed by ImageCo, Columbia, Tennessee, TN,

Logo designed by ImageCo, Columbia, Tennessee, TN,

Logo designed by ImageCo, Columbia, Tennessee, TN,

Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,
Logo designed by ImageCo, Columbia, Tennessee, TN,