Acute Care 360 ImageCo, Maryville, Tennessee, TN,

ImageCo, Maryville, Tennessee, TN,

Evolv Design logo designed by ImageCo, Maryville, Tennessee, TN,

Red Panda Publishers logo designed by ImageCo, Maryville, Tennessee, TN,

Maryville, Tennessee, TN,

ImageCo, Maryville, Tennessee, TN,
ImageCo, Maryville, Tennessee, TN,

Mid Valley Pathology logo designed by ImageCo, Maryville, Tennessee, TN,

FSA OK logo designed by ImageCo, Maryville, Tennessee, TN,

Emerald Heights logo designed by ImageCo, Maryville, Tennessee, TN,

Club Sapphire logo designed by ImageCo, Maryville, Tennessee, TN,

Downtown Dogs logo designed by ImageCo, Maryville, Tennessee, TN,

School board logo designed by ImageCo, Maryville, Tennessee, TN,

Ferry Street Coffee Company logo designed by ImageCo, Maryville, Tennessee, TN,

Stoney Forensic logo designed by ImageCo, Maryville, Tennessee, TN,

Smart kernels logo designed by ImageCo, Maryville, Tennessee, TN,

POINTERS ON IDENTIFYING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so anytime a design company presents a money back guarantee try to bear in mind that they simply cannot reimburse the amount of time you invest which is much more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but inevitably a designer can only be evaluated by the quality of their portfolio, if the work in their portfolio does not feature real world samples odds are they will not be able to produce a quality logo design.

VISION

A logo’s aim is to be recognized and remembered, and it’s purpose is to mirror your unique vision for your company. If a designer isn’t focused on fulfilling your vision, the thing they are really focused on is how soon they will get paid.

Maryville LOGO DESIGN​

For over twenty years ImageCo has been helping businesses of all kinds cultivate notable brand identities. We have performed brand identity design work for ranchers, colleges, diamond miners, party planners, cafes, retail stores, and virtually every other kind of business concern you can think of. What makes us unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every design as if it will be employed as an electric sign. Because of our sign first strategy our brand identity designs can, and have been employed in everything from garment labels to billboards. Our sign first technique insures that our logo designs are just as successful whether they are used in TV commercials or website applications, they are consistently identifiable, understood, and remembered regardless of scale or function.

American Made ★ Design

The one difference which really sets ImageCo apart from other design companies that you might possibly have stumbled upon in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are contracted to do, we perform in-house. Regardless of the kind of project we take on, brand identity design, website design, trade show display, or commercial sign, we do not, and never will farm out our customer’s projects to 3rd parties located outside the USA. Whenever you phone us at 1-855-IMAGECO the individual that answers the telephone is ImageCo’s owner and designer, not a broker that increases the cost of your design project and imposes the conditions of how my customers and I do business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

Nearly every new Maryville entrepreneur understands that they probably need a logo, however few new business owners thoroughly understand the pivotal role their logo can make in their success, or the reason that one logo design performs better than another. A company logo has an instant and long term effect on the viability of a company, go with the correct one and it will make the door swing and cash register ring, select the wrong one and it will be an obstacle and a hindrance for the longevity of an organization. The logos presented in the ImageCo portfolio help Maryville companies prosper, they are effective in any given scenario and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs don’t require deliberation, they can be grasped in merely a look.
  2. Scalability: from label to store signs a scalable business logo will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or organization they represent.
  5. Relevance: a logo should be enduring and will feel equally relevant today, tomorrow, and twenty five years from now.

understanding branding

Brand – It is both a verb and a noun, it is an identifying mark and the act of denoting something so that it can be recognized, its genesis comes from the brand burned onto animals. Nowadays a brand symbolizes practically anything with an intention, whether it be profit or politics, a brand is an intrinsic aspect of specifying the value of something in the public’s mind.

Branding – Is sort of like advertising and marketing’s attractive sister, they are all from the very same family, the distinction being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition directed at a target audience, it’s objective is to produce an image that the audience can relate to.

Brand Image – An image planted and nurtured through advertising and marketing as well as identity design. When someone states the brand names Lamborghini or Corvette what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can deliver us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and that is what makes people want those brands. Brand image is why individuals acquire specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Firms – If you look back at the beginning of a lot of branding firms you’ll find that they are often rebranded advertising firms. When somebody claims they are in marketing lots of people will likely have a preconceived notion about the type of work they do anything that can be seen, touched or heard belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that concentrates on a kind of visual design which helps shape the image of a firm, a product or a business. Brand identity designers produce logo designs, sign designs, packaging, and also collateral products such as business cards, stationery, as well as sales brochures. Some visual designers also design websites and also user interfaces. The important duty of a brand identity designer is to create the visual cues and an emotional tone with the goal of influencing activities, results and understandings.

Featured signs/logos

Retro logo style of a bicycle produced for a Maryville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were opening up in an older section of the town and really wanted to cast a retro atmosphere without appearing as boring or low energy. I accomplished the two jobs by means of designing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo design with a microscope slide and germs made for Maryville medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the root causes and consequences of diseases, especially the branch of medicine that deals with the clinical examination of specimens of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recall in which I was able to integrate a bacteria-laden microscope slide within a business logo design.

Generally I attempt not to be overly literal with a concept and to a point, this specific design approaches the company it serves quite literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more attention grabbing and more meaningful.

logo layout with a leaping green frog created for a family members fun center in Maryville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to feature a few springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for promotion and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo including a group of birds, a hill, a path, a stream, as well as a tree - designed for Maryville travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to shoot locations or things but instead communicate emotional experiences by means of the photos they record. The idea behind this logo design was to make use of negative space to communicate more than what was visible upon initial glance, which I think is representative of most professional photographers in that they oftentimes share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness which can’t be revealed with mere words. I made an effort to do something much the same to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Maryville logo design but also to show the depth in her work and in the way that she views the world through the lens of her camera.

 Maryville logo style with a seagull made use of for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I honestly savor and the Coastal Wireless assignment was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my customer, even though he loved the concept, didn’t care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his scorn for this particular type of sea bird.

When I turn a design over to a client I encourage all of them to talk about it with friends and family members as well as with folks that they don’t actually know so as to get honest judgements on the benefit of a concept. Fortunately, he talked about it with his whole family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world given that the people that have a tendency to hire an expert to design their logo recognize how crucial a logo design is for their business so they are much more invested in the result. Every logo design job has it’s portion of difficulties, but the largest obstacle is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, layout for Maryville book publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, however it is the most important part of a published book since it is usually the very first thing a person sees in the book shop. With regard to a publishing company, it’s the most ideal opportunity they will ever get to promote their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo has two letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many cases one of the aspects consumers usually tend to remember the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service situated in LA and although I’m not sure it really “took off” their logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a good sense of flight and it was undoubtedly a victory.

 Maryville logo layout made use of for advertising and marketing and also a tag design for Vintage Situation features an archaic font style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, that seemed to be much older cases. For this business logo concept I attempted to come up with a logo that offered a fluid retro feel to it and could easily be utilized for every thing from a website to an insignia on brand new cases that seemed like they were from another point in time.

Logo developed for an orthodontist in Maryville, style include an arc with lines intersecting through it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most difficult logo design projects due to the fact that it seems that virtually every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden professions when it comes to small business advertising, if dining establishments approached their advertising in the exact same way dental practitioners do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would most likely contain an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dental care logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo made for a household not-for-profit, the logo design includes 4 personalities startled in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the families in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization wishes to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which communicated that they were about families without being overtly corny about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to explain precisely how people ought to think or feel they don’t understand the mission of a logo. If you have to think about a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that describes itself won’t have the likelihood to be comprehended.

Logo design developed for a Maryville hair style workshop featuring a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo which carried a sense of serenity and class for their new hair studio. I created a concept that didn’t go the obvious route of making merely a stylized orchid but alternatively crafted a company logo that suggested a flower in the pattern of a swirl incorporated into the letter O in the title and by putting attention on the concept along with the silhouette of a hummingbird floating over the logo design itself. The obvious path in designing a business logo is more often than not the wrong route and in this case, the design ended up not being about the orchid but instead placed the focus on the feeling that they really wanted to transmit to their customers.

Arabian equine logo design developed for a horse ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a unique organization logo concept customized to display the unique physical traits of the Arabian breed of horses. With an unique head form and very high tail posture, the Arabian is one of the highly quite easily identifiable equine breeds in the entire world.

Las Cafe, A Maryville restaurant logo style a little restaurant, layout consists of a customized script font style which hovers above a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny dining establishment, style consists of a changed manuscript typeface which floats over a team of ornate lines and dots.

Logo style for a software developer the design attributes as well as famous Maryville element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and disk managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. However, it meant something to the owner of the business and in quite a few cases the symbolism supporting a company logo is equally as important as how it serves the organization it stands for.

Advance logo style created for a Maryvilleinterior designer, style feature a series of red circles that converge and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Maryville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, explores, coordinates, and oversees such ventures. Interior design is a diverse profession that involves conceptual development, space planning, location inspections, programming, study, communicating with the stakeholders of a project, construction management, and execution of the design.

logo layout provided for Advanced Leadership Solutions in Maryville, the characters for letter V and also A in center of the word advanced have actually been changed to tie directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Maryville logo design job was performed for a leadership coach that aids business leaders to develop into more successful at managing people, expectations, and productivity.

A Maryville business logo design featuring an angler in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the owners of On the Fly realized the market place was primed for an outdoor sporting store that operates as a consignment company. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of interests, a spot to sell off their previously owned goods to other sports enthusiasts.

I tailored their Maryville logo design design utilizing an image that garners the interest of traffic and projects an image that invokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and serene habitat.

Logo design MQ farms, this Maryville company logo design has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t actually developed for an Maryville regional farm it was really designed for a products broker, and this trademark was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to create an identity that projects esteem, financial success, and affluence.

 Maryville Logo design for a not-for-profit, Transforming Point Solutions - the logo layout attribute for ostensibly facing arrowhead and the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it offers a designer the freedom to delve into any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of understanding where exactly the target is. Luckily, in this particular case, I nailed a bullseye with the 1st shot.

Logo created for the use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is reminiscent of a popular Maryville sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked closely with the business owner to produce a logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Electrical sign design for Maryville restaurnat designed by Maryville Sign Shop
Maryville logo design and brand identity design for Maryville commercial businesses
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,

Logo designed by ImageCo, Maryville, Tennessee, TN,

Logo designed by ImageCo, Maryville, Tennessee, TN,

Logo designed by ImageCo, Maryville, Tennessee, TN,

Logo designed by ImageCo, Maryville, Tennessee, TN,

Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,
Logo designed by ImageCo, Maryville, Tennessee, TN,