Acute Care 360 ImageCo, Nashville, Tennessee, TN,

ImageCo, Nashville, Tennessee, TN,

Evolv Design logo designed by ImageCo, Nashville, Tennessee, TN,

Red Panda Publishers logo designed by ImageCo, Nashville, Tennessee, TN,

Nashville, Tennessee, TN,

ImageCo, Nashville, Tennessee, TN,
ImageCo, Nashville, Tennessee, TN,

Mid Valley Pathology logo designed by ImageCo, Nashville, Tennessee, TN,

FSA OK logo designed by ImageCo, Nashville, Tennessee, TN,

Emerald Heights logo designed by ImageCo, Nashville, Tennessee, TN,

Club Sapphire logo designed by ImageCo, Nashville, Tennessee, TN,

Downtown Dogs logo designed by ImageCo, Nashville, Tennessee, TN,

School board logo designed by ImageCo, Nashville, Tennessee, TN,

Ferry Street Coffee Company logo designed by ImageCo, Nashville, Tennessee, TN,

Stoney Forensic logo designed by ImageCo, Nashville, Tennessee, TN,

Smart kernels logo designed by ImageCo, Nashville, Tennessee, TN,

POINTERS ON FINDING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so when a design agency presents a money back guarantee try to bear in mind that they can’t reimburse the amount of time you commit which is eminently more valuable than your money is.

PORTFOLIO

Many design firms talk a good game but in the end a design agency can only be determined from the quality of their portfolio, if the work in their design portfolio doesn’t feature actual samples chances are they will never be able to deliver a top quality logo design.

VISION

A logo’s aim is to be recognized and remembered, and it’s goal is to mirror your personal vision for your organization. If a logo designer is not focused on fulfilling your vision, the thing they are really focused on is how fast they can get paid.

Nashville LOGO DESIGN​

For over twenty years ImageCo has been helping entrepreneurs develop memorable brand identities. We have done logo design work for ranchers, educational institutions, heart surgeons, party planners, diners, retailers, and just about every other kind of business you can imagine. What makes ImageCo unique compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every design as though it will be utilized as an electric sign. As a result of our sign first technique our brand identity designs can, and have been used in everything from clothing labels to electrical signs. Our sign first approach ensures that our logos are equally effective whether they are used in TV commercials or website headers, they are consistently identifiable, understood, and always remembered no matter of scale or application.

American Made ★ Design

Something which seriously sets ImageCo apart from many of the design agencies that you might have stumbled upon in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are contracted to do, we do in-house. No matter the type of design project we undertake, logo design, business website, trade show booth, or electrical sign, we do not, and never will contract out our client’s projects to companies based outside the USA. When you call us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not a middleman that marks up the price of your project and imposes the conditions of how we do business.

CHARACTERISTICS OF AN EFFECTIVE LOGO DESIGN

Nearly every new Nashville entrepreneur knows they need a logo, but few start ups entirely grasp the crucial role their logo can make in their becoming successful, or exactly why one logo works more effectively than another. A business logo has an instant and sustaining effect on the viability of a company, select the correct one and it will make the door swing and phone ring, go with the incorrect one and it will be a barrier and a hindrance for the life of a company. The logos included in the ImageCo portfolio help Nashville companies prosper, they are effective in any given situation and the reason why they are so effective is that they all have these five things in common.
  1. Simplicity: simple logos don’t need scrutiny, they can be grasped in merely a look.
  2. Scalability: from label to retail signs a scalable logo design will be legible and just as emotive at any size.
  3. Versatility: logos which function on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or business they represent.
  5. Relevance: a logo design must be enduring and will feel equally relevant today, tomorrow, and forty years from today.

understanding branding

Brand – It is a verb and a noun, it is an identifying mark and also the process of denoting something to make sure that it could be recognized, its genesis originates from the mark branded onto animals. Today a brand symbolizes pretty much anything with an intention, whether it be revenue or politics, a brand is an innate aspect of specifying the worth of something in the consumer’s mind.

Branding – Is kind of like advertising and marketing’s attractive sister, they are each from the very same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition targeted at a target market, it’s objective is to create a mental image that the audience will relate to.

Brand Image – An image planted and nurtured through advertising and marketing as well as identity design. When a person states the brand names Lamborghini or Mustang what we think of is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of freedom, elegance, of something dangerous and exotic . That is brand image and brand image is what makes individuals want those products. Brand image is why people buy most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Firms – If you reflect on the origin of a lot of branding firms you’ll discover that they are often rebranded advertising and marketing companies. When a person claims they are in marketing most people will likely have a preconceived notion about what they do. Yet when a person states “I am in branding”… it just seems more attractive, maybe it’s because most individuals don’t recognize what it indicates to be in branding so it comes off as more mysterious and maybe even attractive.

Brand Identity – Is a comprehensive term that defines the visual components of a product or company that affect perceptions. This mostly consists of the name, the logo, the packaging, the different colors used yet can additionally include audio, illumination, texture, signage, just about anything that can be seen, touched or listened to become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that focuses on a kind of visual design which helps form the perception of a business, a product or a company. Brand identity designers develop logo designs, sign designs, packaging, and also collateral products such as cards, stationery, as well as sales brochures. Some identity designers also develop web sites and software interfaces. The vital duty of a brand identity designer is to create the visual cues and an emotional tone with the objective of affecting activities, outcomes and understandings.

select SIGNS & LOGOS

Retro logo design of a bicycle created for a Nashville coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were opening up in an old part of the town and hoped to visualize a vintage feel without appearing as boring or low energy. I fulfilled the two tasks by means of developing a trademark design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

medical logo style with a microscope slide and also bacteria made for Nashville medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the causes and effects of diseases, mainly the branch of healthcare which works with the laboratory assessment of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I recollect where I was able to integrate a bacteria-laden microscope slide within a logo design.

Typically I try not to be excessively literal with a concept and to a degree, this specific design approaches the company it represents quite literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more interest grabbing and more memorable.

logo layout with a leaping eco-friendly frog designed for a family members enjoyable facility in Nashville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve done dozens of logo designs for health care providers, dental practices, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to include a couple of springs into the design but Cool Springz is a fun place to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more dynamic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

digital photography logo including a group of birds, a mountain, a trail, a stream, and a tree - developed for Nashville travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche field due to the fact that travel photographers don’t shoot places or things but instead convey emotional journeys through the pictures they record. The thought behind this logo design was to utilize negative space to reveal more than what was visible upon initial view, which I think is quintessential of most good photographers in that they frequently tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness which can’t be conveyed with mere words. I made an effort to do something much the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Nashville logo but also to show the depth in her work and in the way that she views the world through the lens of her camera.

 Nashville logo design with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I truly enjoy and the Coastal Wireless assignment was one that I certainly felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my customer, while he loved the concept, really did not care for my choice of birds. This particular guy truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his contempt for this specific type of sea bird.

When I turn a concept over to a customer I encourage them to talk about it with friends and colleagues and family as well as with other people that they don’t actually know so as to get impartial judgements on the value of a design concept. Fortunately, he talked about it with his family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logos are a strange animal in the design world because the people that have a tendency to hire an expert to design their logo design comprehend how vital a logo is for their organization so they are way more invested in the outcome. Every logo design project possesses it’s allotment of challenges, but the greatest obstacle is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Nashville publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, yet it really is the most critical part of a printed book since it is in most cases the very first thing a person views in the book shop. With respect to a publishing company, it’s the opportunity they will likely ever have to spotlight their label and get their logo design in front of the men and women that purchase actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has two letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems that in many cases one of the aspects consumers usually tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service situated in LA and although I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a feeling of air travel and it was undoubtedly a success.

 Nashville logo design made use of for marketing and also a tag style for Vintage Case includes an old-fashioned typeface design.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that appeared to be vintage cases. For this business logo concept I strove to come up with a logo that had a fluid vintage feel to it and could easily be used for anything from a website to a label on brand new cases that looked like they were from another generation.

Logo design developed for an orthodontist in Nashville, style include an arc with lines intersecting via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most difficult logo jobs due to the fact that it appears that every single dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden fields when it comes to small business marketing, if dining establishments approached their advertising in the very same way dental practices do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind including an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I actually love doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members nonprofit, the logo design includes 4 characters startled in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be representative of the devotion that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo that conveyed that they were about families without being openly cheesy about it. The objective of a logo is to be remembered and recognized and if the designer tries to use the logo design to illustrate specifically how individuals should think or feel they don’t understand the goal of a logo. If viewers have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that describes itself will never have the likelihood to be understood.

Logo design produced for a Nashville hair style workshop including a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo which carried a spirit of ease and elegance for their new hair salon. I created a design that did not go the obvious route of crafting simply a stylized orchid but rather created a logo design that suggested a flower in the formation of a swirl featured into the letter O in the name and by placing attention on the concept using the silhouette of a hummingbird floating above the logo design itself. The obvious path in creating a business logo is generally the wrong course and in this case, the design ended up not being about the orchid but instead placed the attention on the feeling that they really wanted to forecast to their patrons.

Arabian steed logo design created for a steed ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original brand design fashioned to epitomize the unique physical traits of the Arabian breed of horses. By having an identifiable head shape and very high tail posture, the Arabian is one of the highly easily recognizable horse lineages in the entire world.

Las Cafe, A Nashville restaurant logo design a tiny restaurant, layout consists of a customized script typeface which floats above a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, design consists of a changed script typeface which hovers over a group of elaborate lines and also dots.

Logo layout for a software application programmer the layout functions and also famous Nashville component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and disk operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. But it intimated something to the business owner of the business and in quite a few cases the symbolism behind a logo is just as important as how it brands the company it represents.

Advance logo design produced for a Nashvilleindoor developer, style function a collection of red circles that intersect and also replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Nashville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, explores, coordinates, and oversees such projects. Interior design is a diverse occupation that consists of conceptual development, space planning, location inspections, programming, research, interacting with the stakeholders of a project, construction supervision, and implementation of the design.

logo design done for Advanced Leadership Solutions in Nashville, the personalities for letter V as well as A in center of words progressed have been changed to tie directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Nashville logo design job was performed for a leadership advisor that helps business leaders to develop into more effective at managing people, expectations, and productivity.

A Nashville business logo style including a fisherman in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market place was ready for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of interests, a spot to market their used goods to other sports enthusiasts.

I tailored their Nashville business logo design utilizing an illustration that garners the interest of traffic and sends an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ ranches, this Nashville company logo layout has actually an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really composed for an Nashville regional farm it was in reality created for a products broker, and this particular brand was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to create an identity that projects self-confidence, financial success, and affluence.

 Nashville Logo design for a nonprofit, Transforming Factor Solutions - the logo design feature for outwardly facing arrow and the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it provides a designer the opportunity to discover any concept that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of understanding where exactly the target is. Thankfully, in this particular case, I struck a bullseye with the 1st try.

Logo made for the use of an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript font that is similar to a renowned Nashville sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the business owner to create a logo design which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Electrical sign design for Nashville restaurnat designed by Nashville Sign Company
Nashville logo design and brand identity design for Nashville commercial businesses
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,

Logo designed by ImageCo, Nashville, Tennessee, TN,

Logo designed by ImageCo, Nashville, Tennessee, TN,

Logo designed by ImageCo, Nashville, Tennessee, TN,

Logo designed by ImageCo, Nashville, Tennessee, TN,

Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,
Logo designed by ImageCo, Nashville, Tennessee, TN,