Alamo Logo Design

Nearly every new Alamo business realizes that they need a logo, but few entrepreneurs fully understand the crucial role their company logo can take in their becoming successful, or exactly why one logo design performs more effectively than another. A company logo has a critical and long term effect on the success of a company, pick the right one and it will make the door swing and cash register ring, choose the wrong one and it will be an obstacle and a hindrance for the life of a business. The logos featured in the ImageCo portfolio help Alamo companies prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not require consideration, they can be grasped in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo will continue to be legible and equally emotive at any dimension.
  3. Versatility: logos that function on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they represent.
  5. Relevance: a logo design should be ageless and should feel relevant today, tomorrow, and twenty years from today.

Retro logo layout of a bicycle produced for a Alamo coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were opening up in an older section of the community and really wanted to project a nostalgic tone without coming across as boring or low energy. I fulfilled both of these jobs by means of designing a business logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo style with a microscopic lense slide and bacteria developed for Alamo medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the root causes and consequences of diseases, especially the branch of medicine that works with the laboratory evaluation of samplings of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology logo design I came up with is the sole instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Normally I try not to be overly literal with a concept and to a degree, this specific design approaches the company it represents fairly literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more intriguing, more attention grabbing and a lot more meaningful.

logo design with a leaping green frog designed for a family members fun facility in Alamo.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects that come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to feature a some springs into the concept but Cool Springz is a fun location to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo featuring a flock of birds, a mountain, a route, a stream, and a tree - developed for Alamo traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to capture places or things but instead reveal emotional journeys through the photos they capture. The idea behind this logo concept was to use negative space to reveal more than what was visible upon first glance, which I think is quintessential of almost all good photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I attempted to do something similar to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Alamo logo design but also to reveal the depth to her art and in the way that she sees the world through the lens of her camera.

 Alamo logo style with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the character A however the customer, even though he loved the concept, didn’t care for my choice of birds. This man truly disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his aversion for this particular variety of sea bird.

When I turn a design over to a client I urge all of them to discuss it with friends and family members as well as with folks that they don’t even know so as to get unprejudiced opinions on the merit of a design. Fortunately, he talked about it with his whole family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original design.

Business logos are a strange creature in the design world given that the people that tend to hire an expert to create their logo design comprehend how crucial a logo design is for their company so they are way more vested in the end result. Every logo job possesses it’s portion of hurdles, but the biggest obstacle is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo design with bamboo in the background, style for Alamo publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it really is the most necessary part of a printed book because it is usually the first thing a person sees in the book shop. Concerning a publishing company, it’s the absolute best opportunity they will likely ever get to advertise their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has 2 letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many instances one of the items people usually tend to recall the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service based in LA and while I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a sense of flight and it was surely a victory.

 Alamo logo layout made use of for advertising and also a tag style for Vintage Instance includes an archaic font style.

Vintage Case | Logo Design

Vintage case focused in all new cases for musical instruments, which appeared to be antique cases. For this brand design I strove to come up with a logo that had a fluid old style feel to it and could easily be used for everything from a web site to an insignia on brand new cases that looked like they were from a different generation.

Logo created for an orthodontist in Alamo, layout consist of an arc with lines intersecting through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging logo jobs considering that it appears that virtually every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to business marketing, if dining establishments approached their advertising in the very same way dental practices do every one of their logos would be a picture trying to explain something they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind including an image of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I actually love doing dental logos simply because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design designed for a family nonprofit, the logo features 4 characters staggered in elevation to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo which communicated that they were about families without being overtly corny about it. The intention of a logo is to be remembered and recognized and if the designer attempts to use the logo design to illustrate how people ought to think or feel they don’t understand the objective of a logo. If people have to think about a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that illustrates itself won’t have the opportunity to be understood.

Logo layout produced for a hair layout studio including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that carried a sense of tranquility and elegance for their new hair salon. I came up with a design which didn’t go the obvious course of designing just a stylized orchid but alternatively designed a logo which implied a flower in the pattern of a swirl featured into the letter O in the name and by placing emphasis on the logo design along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a logo is generally the incorrect path and in this case, the design ended up not being about the flower but alternately placed the main focus on the emotion that they wanted to project to their clients.

Arabian equine logo layout developed for a steed cattle ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created a unique brand design customized to symbolize the unique physical traits of the Arabian breed of equines. By having a different head shape and high tail posture, the Arabian is one of the very most easily identifiable horse breeds in the world.

Las Coffee shop logo layout a tiny restaurant, design includes a modified script typeface which hovers over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little restaurant, design includes a modified script font style which hovers above a group of elaborate lines as well as dots.

Logo layout for a software application programmer the style attributes as well as iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone with regards to what business they are in or how it relates to their specific location. However, it intimated something to the business owner of the company and in quite a few cases the symbolism supporting a logo design is equally as important as how it serves the organization it represents.

Advance logo style produced for a Alamo indoor developer, style feature a collection of red circles that converge and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Alamo interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, investigates, coordinates, and oversees such tasks. Interior design is a diverse profession that involves conceptual development, area planning, location examinations, programming, analysis, communicating with the stakeholders of a project, construction management, and execution of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of words progressed have actually been modified to link directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Alamo logo design job was completed for a management coach that enables business professionals to become more successful at handling people, expectations, and profitability.

A logo design including a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the founders of On the Fly realized the market place was prepared for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of interests, a place to sell their pre-owned products to other sports enthusiasts. I created their Alamo business logo dsign with a graphic that garners the attention of vehicles and projects an image that evokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t actually designed for an Alamo area farm it was in reality developed for a commodities broker, and this particular company was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to generate an identity that projected self-assurance, financial success, and prosperity.
Logo created for the use of an indication for the dining establishment (Brewgrrs), it is a luxuriant manuscript font style that is similar to a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the business owner to develop a logo design which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.