Acute Care 360 ImageCo, Alice, Texas, TX,

ImageCo, Alice, Texas, TX,

Evolv Design logo designed by ImageCo, Alice, Texas, TX,

Red Panda Publishers logo designed by ImageCo, Alice, Texas, TX,

Alice, Texas, TX,

ImageCo, Alice, Texas, TX,
ImageCo, Alice, Texas, TX,

Mid Valley Pathology logo designed by ImageCo, Alice, Texas, TX,

FSA OK logo designed by ImageCo, Alice, Texas, TX,

Emerald Heights logo designed by ImageCo, Alice, Texas, TX,

Club Sapphire logo designed by ImageCo, Alice, Texas, TX,

Downtown Dogs logo designed by ImageCo, Alice, Texas, TX,

School board logo designed by ImageCo, Alice, Texas, TX,

Ferry Street Coffee Company logo designed by ImageCo, Alice, Texas, TX,

Stoney Forensic logo designed by ImageCo, Alice, Texas, TX,

Smart kernels logo designed by ImageCo, Alice, Texas, TX,

TIPS ON FINDING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so when a design agency offers a money back guarantee try to bear in mind that they simply cannot reimburse the time you invest which is much more precious than your money is.

PORTFOLIO

Many design firms talk a good game but ultimately a designer can only be judged from the quality of their design work, if the work in their design portfolio doesn’t contain real world examples chances are they will never be able to deliver a quality logo design.

VISION

A logo’s objective is to be understood and remembered, and it’s purpose is to reflect your unique vision for your business. If a logo designer isn’t focused on realizing your vision, the thing they are actually focused on is how soon they will get paid.

Alice LOGO DESIGN​

For over two decades ImageCo has been helping businesses of all kinds develop notable brands. We’ve done logo design work for mechanics, schools, diamond miners, party planners, diners, retail stores, and practically every other kind of business concern you can think of. What makes us different compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every brand identity project as though it will be employed as an electric sign. Because of our sign first strategy our identity designs can, and have been utilized in everything from fashion labels to electrical signs. Our sign first technique insures that our logos are equally reliable whether they are used in TV commercials or website headers, they are consistently recognizable, understood, and always remembered no matter of size or purpose.

American Made ★ Design

The one difference which really sets ImageCo apart from many of the design companies that you may have found on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are hired to perform, we do in-house. Irrespective of the kind of project we take on, business logo, web page, trade show banners, or electrical sign, we do not, and never will farm-out our client’s work to organizations located outside the USA. When you phone us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not a go-between that marks up the price of your design project and determines the conditions of how you and I conduct business.

CHARACTERISTICS OF AN EFFECTIVE LOGO DESIGN

It’s likely that every new Alice business understands that they probably need a logo, yet few new business owners fully recognize the essential role their business logo will play in their success, or the reason that one logo works better than another. A logo design has an instant and sustaining effect on the financial success of a business, pick the correct one and it can make the door swing and phone ring, select the incorrect one and it can be an obstacle and an impediment for the longevity of a business. The logos included in the ImageCo portfolio help Alice businesses succeed, they are effective in any given scenario and the reason why they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logos do not need deliberation, they can be grasped in just a glance.
  2. Scalability: from label to posters a scalable logo design will be legible and equally emotive at any scale.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or organization they brand.
  5. Relevance: a company logo should be ageless and should feel equally relevant today, tomorrow, and twenty years from now.

understanding branding

Brand – It’s a verb and a noun, it is an identifying mark and the process of denoting something to ensure that it could be distinguished, its foundation originates from the mark branded onto livestock. Today a brand indicates practically anything with a motive, regardless if it be revenue or government agencies, a brand is an intrinsic aspect of defining the worth of a specific thing in the consumer’s mind.

Branding – Is kind of like advertising and marketing’s sexy cousin, they are all from the very same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition targeted at a target audience, it’s goal is to produce an image that the audience will likely identify with.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When somebody states the brand names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can transport us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and brand image is what makes people buy those products. Brand image is why people get most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Agencies – If you reflect on the beginning of many branding firms you’ll find that they are often rebranded advertising and marketing companies. When a person states they are in marketing most individuals will likely have an idea about the type of work they do anything that can be seen, touched or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that focuses on a type of visual design that helps shape the perception of a company, a product or a business. Brand identity designers create logo designs, sign designs, product packaging, and collateral products such as cards, stationery, and also pamphlets. Some identity designers also develop websites and also software interfaces. The crucial function of a brand identity designer is to develop the visual cues and a psychological tone with the goal of affecting activities, end results and also assumptions.

select signs/logos

Retro logo style of a bicycle produced for a Alice coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee bar were opening up in an old part of the community and wanted to project a retro feel without coming across as stodgy or low energy. I accomplished the two jobs by creating a symbol design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo layout with a microscope slide and bacteria made for Alice clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the causes and effects of diseases, mainly the branch of healthcare that deals with the laboratory assessment of samples of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the only instance I recollect where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Normally I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it represents fairly literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more intriguing, more interest grabbing and even more memorable.

logo layout with a jumping environment-friendly frog created for a family fun center in Alice.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for doctors, dental professionals, and lawyers but Cool Springz is without question the only trampoline park that I have ever gotten the privilege to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to feature a some springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a flock of birds, a mountain, a route, a stream, and a tree - developed for Alice traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche field due to the fact that travel photographers tend not to capture places or things but rather convey emotional experiences through the photos they capture. The idea behind this logo design was to use negative space to reveal more than what was visible upon initial glance, which I think is representative of almost all professional photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I tried to do something the same to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Alice logo design but also to show the depth to her art and in the way that she sees the world through the lens of her camera.

 Alice logo layout with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I seriously enjoy and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however the client, while he liked the concept, really did not care for my choice of birds. This man really despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his aversion for this specific breed of sea bird.

When I turn a concept over to a client I urge them to talk about it with colleagues and family as well as with other people that they don’t actually know so as to get neutral opinions on the worthiness of a concept. Fortunately, he shared it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Custom logo designs are a strange creature in the design world given that the people that are inclined to hire an expert to design their business logo realize how important a logo design is for their organization so they are way more invested in the outcome. Every logo project has it’s portion of obstacles, but the biggest challenge is finding that sweet spot in a design that operates really well at the job it’s needed to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, style for Alice publication author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, but it really is the most important part of a printed book given that it is often the very first thing a person views in the book shop. For a publisher, it’s the optimal opportunity they will ever have to advertise their label and get their logo design in front of the people that purchase actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo design has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it looks like that in many instances 1 of the aspects individuals tend to recall the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle airline based in LA and while I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a spirit of air travel and it was certainly a winner.

 Alice logo layout utilized for marketing and a label style for Vintage Case includes an old font style design.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that appeared to be older cases. For this brand design I strove to come up with a logo that had a fluid nostalgic feel to it and could be utilized for everything from a web site to an insignia on brand new cases that appeared like they were from a different point in time.

Logo produced for an orthodontist in Alice, design consist of an arc with lines intersecting via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most challenging logo design jobs because it appears that almost every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden careers when it comes to business branding, if dining establishments approached their branding in the exact same way dentists do every one of their logos would be a picture trying to explain anything they served, McDonalds would probably include a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family not-for-profit, the logo features 4 characters surprised in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the devotion that William McNally had for the people residing in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo design that communicated that they were about families without being openly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo to explain how people ought to think or feel they don’t understand the goal of a logo. If people have to consider a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that illustrates itself won’t have the chance to be comprehended.

Logo design developed for a Alice hair layout workshop including a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which projected a sense of peace and elegance for their new hair salon. I came up with a concept that didn’t go the obvious direction of designing merely a stylized orchid but instead designed a company logo that implied an orchid in the pattern of a swirl incorporated into the letter O in the name and by putting attention on the concept with the silhouette of a hummingbird hovering above the image itself. The obvious path in designing a logo is generally the incorrect direction and in this case, the design ended up not being about the orchid but instead placed the attention on the perception that they really wanted to project to their clients.

Arabian equine logo layout created for an equine ranch that focuses on reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created a unique company logo design customized to manifest the unique physical traits of the Arabian pedigree of equines. With an identifiable head shape and very high tail carriage, the Arabian is one of the very most immediately recognizable horse breeds in the whole world.

Las Cafe, A Alice restaurant logo layout a tiny dining establishment, style consists of a changed manuscript typeface which hovers over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny dining establishment, style contains a modified script font style which hovers above a team of ornate lines as well as dots.

Logo style for a software application designer the style features and also iconic Alice element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. But it symbolized something to the owner of the business and in quite a few cases the meaning behind a company logo is just as important as how it brands the organization it represents.

Advance logo layout created for a Aliceindoor developer, layout function a collection of red circles that intersect and also change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Alice interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, investigates, coordinates, and manages such tasks. Interior design is a diverse occupation that includes conceptual development, area planning, site assessments, programming, investigation, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Leadership Solutions in Alice, the characters for letter V as well as A in center of the word advanced have actually been modified to connect directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Alice logo design assignment was done for a leadership expert that helps business professionals to develop into more effective at overseeing people, expectations, and profitability.

A Alice business logo design including an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly knew the market was primed for an outdoor sporting store that functions as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a place to market their pre-owned equipment to other sports enthusiasts.

I tailored their Alice logo design design using a graphic that garners the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and serene habitat.

Logo style MQ ranches, this Alice company logo design has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t actually composed for an Alice regional farm it was actually developed for an investments broker, and this particular brand was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to create a brand mark that projects self-confidence, success, and luxury.

 Alice Logo design for a nonprofit, Transforming Factor Solutions - the logo design feature for externally dealing with arrowhead and also the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design they desired, this can be a good thing or a bad thing. Good in that it grants a designer the freedom to explore any concept that comes to mind, bad in that it’s tricky to hit a bullseye without knowing where the target is. Fortunately, in this particular case, I hit a bullseye with the very first try.

Logo design created for using an indicator for the restaurant (Brewgrrs), it is an elaborate script font style that is similar to a popular Alice sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked closely with the owner to produce a business logo that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Electrical sign design for Alice restaurnat designed by Alice Sign Shop
Alice logo design and brand identity design for Alice retailers
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,

Logo designed by ImageCo, Alice, Texas, TX,

Logo designed by ImageCo, Alice, Texas, TX,

Logo designed by ImageCo, Alice, Texas, TX,

Logo designed by ImageCo, Alice, Texas, TX,

Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,
Logo designed by ImageCo, Alice, Texas, TX,