Arlington, Texas Logo Design

Each and every new Arlington business understands that they need a logo, yet few entrepreneurs thoroughly grasp the pivotal role their logo design will play in their success, or why one business logo performs better than another. A logo has an instant and long-term effect on the prosperity of a business, go with the correct one and it will make the door swing and phone ring, select the incorrect one and it will be an obstacle and a hindrance for the life of a company.

The logos featured in the ImageCo portfolio help Arlington, Texas businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these five traits in common.

  1. Simplicity: simple logos don’t demand consideration, they can be grasped in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will continue to be legible and just as emotive at virtually any scale.
  3. Versatility: logos which operate on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo must be lasting and should feel as relevant today, tomorrow, and forty years from now.
Retro logo design of a bicycle created for a Arlington, Texas coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were opening in an old part of the area and really wanted to project a vintage tone without coming across as monotonous or low energy. I achieved both of these jobs by developing a sign concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is an enduring business image.

medical logo layout with a microscope slide as well as bacteria developed for Arlington, Texas medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and consequences of diseases, especially the field of healthcare that works with the clinical examination of specimens of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I remember where I was able to incorporate a bacteria-laden microscope slide within a logo design.

Usually I attempt not to be extremely literal with a concept and to a point, this design approaches the company it serves very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more intriguing, more attention grabbing and much more unforgettable.

logo style with a leaping environment-friendly frog developed for a family enjoyable facility in Arlington, Texas.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and legal professionals but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the title of the company has the word springz in its name the obvious choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun place to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I created was made into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design including a flock of birds, a mountain, a trail, a stream, and also a tree - designed for Arlington, Texas travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche speciality due to the fact that travel photographers don’t capture places or things but instead convey emotional experiences by means of the photos they record. The thought behind this logo design was to make use of negative space to project more than what was visible upon first glance, which I think is representative of the majority of good photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I made an effort to do something similar to this logo by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Arlington logo but also to illustrate the depth to her work and in the way that she sees the world through the lens of her camera.

 Arlington logo design with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I really relish and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however the client, while he liked the concept, didn’t care for my choice of birds. This man really disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his aversion for this specific kind of sea bird.

When I turn a design over to a client I urge them to discuss it with friends and colleagues and family as well as with folks that they don’t actually know so as to get objective point of views on the worthiness of a concept. Fortunately, he shared it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a weird animal in the design world given that the people that have a tendency to hire an expert to design their logo design understand how vital a logo is for their organization so they are way more vested in the result. Every logo design job has it’s allotment of obstacles, however the most significant obstacle is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Arlington, Texas book publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, but it really is the most critical part of a printed book because it is often the very first thing a person sees in the book shop. For a publishing company, it’s the optimal opportunity they will ever get to promote their label and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many instances 1 of the aspects consumers usually tend to recall the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline company located in LA and although I’m not certain it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to affording a sense of airline flight and it was certainly a success.

 Arlington logo style made use of for marketing and a label design for Vintage Instance includes an archaic font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which appeared to be older cases. For this business logo concept I sought to come up with a logo that offered a fluid old style feel to it and could be utilized for every thing from a web site to an insignia on brand new cases that seemed like they were from a different point in time.

Logo produced for an orthodontist in Arlington, Texas, design include an arc with lines converging through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most difficult logo projects due to the fact that it appears that every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to company branding, if dining establishments approached their advertising in the same way dentists do every one of their logo designs would be a picture explaining something they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dentistry business logos simply because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this design over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design made for a family nonprofit, the logo design includes 4 characters startled in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the people in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to project.

The McNally Foundation’s name presented a distinct opportunity to do a logo design which communicated that they were about families without being openly corny about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate specifically how people ought to think or feel they don’t understand the mission of a logo. If you have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that explains itself won’t have the opportunity to be understood.

Logo design created for a hair layout workshop featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which projected a feeling of serenity and connection for their new hair studio. I came up with a concept which did not go the obvious direction of designing simply a stylized orchid but alternatively delivered a logo design which implied a flower in the pattern of a swirl blended in to the letter O in the name and by putting attention on the concept along with the figure of a hummingbird hovering over the logo design itself. The obvious path in designing a company logo is in most cases the incorrect path and in this case, the design ended up not being about the orchid but alternately placed the attention on the feeling that they wanted to transmit to their customers.

Arabian equine logo layout created for a horse ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct company logo concept tailored to symbolize the unique physical traits of the Arabian breed of horses. By having an unique head shape and higher tail carriage, the Arabian is one of the very most immediately identifiable equine types in the whole world.

Las Coffee shop logo design a tiny restaurant, design consists of a customized manuscript font which floats over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, style consists of a customized script font style which hovers over a group of ornate lines and dots.

Logo layout for a software program designer the design attributes and famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the company and in many cases the significance supporting a logo design is just as important as how it serves the company it represents.

Develop logo style produced for a Arlington, Texas indoor designer, style function a collection of red circles that converge and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Arlington, Texas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, researches, coordinates, and oversees such tasks. Interior design is a multifaceted profession that involves conceptual development, space planning, location examinations, programming, analysis, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V as well as A in middle of words progressed have actually been changed to link directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Arlington, Texas logo design job was carried out for a leadership guide that aids business leaders to develop into more effective at supervising people, expectations, and productivity.
A logo design including an angler in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly understood the market place was prepared for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of interests, a location to sell off their used items to other sports enthusiasts. I designed their Arlington logo design dsign utilizing an illustration which garners the attention of traffic and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo layout has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t actually designed for an Arlington, Texas area farm it was actually designed for an investments broker, and this particular company was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to create a brand mark that projected esteem, effectiveness, and prosperity.

 Arlington Logo design for a not-for-profit, Turning Point Solutions - the logo design attribute for externally dealing with arrow and also the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they would like, that can be a good thing or a bad thing. Good in that it grants a designer the flexibility to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of recognizing where the target is. Fortunately, in this particular case, I nailed a bullseye with the first shot.

Logo created for the use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant manuscript font style that is reminiscent of a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the business owner to develop a logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very easy to read from over a block away.