Brenham Logo Design

Each and every new Brenham business understands that they need a logo, however few entrepreneurs entirely grasp the essential role their logo will take in their financial success, or precisely why one logo performs more effectively than another. A logo design has a critical and long-term influence on the financial success of a company, select the correct one and it can make the door swing and cash register ring, go with the incorrect one and it will be an obstacle and a hindrance for the life of a business. The logos presented in the ImageCo portfolio help Brenham businesses succeed, they are effective in any given situation and the main reason they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logo designs do not demand deliberation, they can be understood in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a logo needs to be lasting and will feel relevant today, tomorrow, and thirty years from today.

Retro logo design of a bicycle developed for a Brenham coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and cafe were opening up in an older part of the area and hoped to project a nostalgic atmosphere without coming across as uninteresting or low energy. I achieved both of these tasks via creating a logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

clinical logo style with a microscopic lense slide and bacteria designed for Brenham clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the triggers and effects of diseases, mainly the branch of healthcare which deals with the laboratory evaluation of samplings of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the sole instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it represents very literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more interest grabbing and much more unforgettable.

logo layout with a leaping eco-friendly frog developed for a household enjoyable center in Brenham.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs that come my way, I’ve produced dozens of logo designs for medical professionals, dental offices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to feature a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design including a group of birds, a hill, a path, a stream, and a tree - developed for Brenham travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers don’t capture places or things but rather convey emotional journeys through the pictures they capture. The idea behind this logo design was to utilize negative space to convey more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I attempted to do something the same to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Brenham logo but also to reveal the depth in her work and in the way that she sees the world through the lens of her camera.

 Brenham logo layout with a seagull utilized for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I genuinely savor and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A however the client, even though he liked the concept, really did not care for my choice of birds. This particular guy truly disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his contempt for this specific kind of sea bird.

When I turn a concept over to a customer I urge all of them to talk about it with friends and family members as well as with other people that they don’t actually know so as to get neutral viewpoints on the value of a design. Fortunately, he shared it with his whole family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Custom logo designs are a strange animal in the design world because the people that tend to hire an expert to create their logo understand how essential a logo is for their business so they are way more vested in the outcome. Every logo design project possesses it’s portion of obstacles, but the largest obstacle is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo in the background, layout for Brenham publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, but it is the most crucial part of a published book since it is in most cases the first thing a person views in the book store. Regarding a publishing company, it’s the opportunity they will likely ever get to publicize their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many instances 1 of the aspects people often tend to remember the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline situated in LA and although I’m not certain it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to affording a spirit of flight and it was undoubtedly a success.

 Brenham logo style made use of for advertising and a label style for Vintage Case includes an old font design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which looked to be antique cases. For this business logo concept I sought to come up with a logo that offered a fluid old style feel to it and could be used for everything from a web page to an insignia on brand new cases that seemed like they were from a different era.

Logo created for an orthodontist in Brenham, design consist of an arc with lines intersecting with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo design projects considering that it seems that virtually every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to small business advertising, if restaurants approached their advertising in the exact same way dental practices do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth related to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dentistry logos because it challenges me to come up with a design that implies the field of dentistry or a certain area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo created for a family nonprofit, the logo includes 4 characters staggered in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design that communicated that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to describe specifically how individuals ought to think or feel they don’t understand the purpose of a logo. If people have to think about a logo design to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that describes itself will never have the opportunity to be understood.

Logo design produced for a hair design workshop including a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which related a feeling of ease and connection for their new hair studio. I came up with a concept that didn’t go the obvious route of designing merely a stylized orchid but rather designed a business logo which implied an orchid in the formation of a swirl integrated into the letter O in the name and by placing emphasis on the concept using the silhouette of a hummingbird floating above the image itself. The obvious path in creating a company logo is more often than not the incorrect path and in this case, the design ended up not being about the flower but alternately put the importance on the emotion that they wanted to project to their clients.

Arabian equine logo style produced for a horse cattle ranch that focuses on reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original business logo concept styled to manifest the unique physical traits of the Arabian kind of equines. By having a distinctive head shape and very high tail posture, the Arabian is one of the most quite easily identifiable horse breeds in the world.

Las Coffee shop logo design a little dining establishment, design includes a customized script typeface which hovers above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small dining establishment, design consists of a customized script font style which floats above a team of ornate lines as well as dots.

Logo design for a software developer the style features as well as iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and hard drive managing. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. But it intimated something to the owner of the company and in many cases the meaning supporting a company logo is equally as important as how it serves the enterprise it stands for.

Progress logo style developed for a Brenham indoor designer, style function a series of red circles that intersect as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Brenham interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, researches, collaborates, and oversees such ventures. Interior design is a diverse profession that includes conceptual development, space planning, location assessments, programming, analysis, interacting with the stakeholders of a project, building and construction management, and implementation of the design.

logo design provided for Advanced Management Solutions, the characters for letter V and A in middle of words progressed have actually been customized to tie directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Brenham logo design job was done for a management specialist that helps business professionals to develop into more effective at managing people, expectations, and productivity.

A logo design featuring a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly recognized the market place was ready for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a place to market their used items to other sports enthusiasts. I designed their Brenham logo dsign along with a graphic which garners the interest of traffic and projects an image that evokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo design has actually a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t actually designed for an Brenham area farm it was in reality created for a commodities broker, and this business logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to produce a image that projected self-assurance, financial success, and opulence.
Logo design made for using an indication for the restaurant (Brewgrrs), it is a luxuriant manuscript font style that is evocative a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the owner to design a logo design which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.