Burleson Logo Design

Each and every new Burleson company understands that they require a logo, yet few new business owners entirely realize the pivotal role their company logo will play in their financial success, or precisely why one business logo performs far better than another. A company logo has an instant and lasting influence on the prosperity of a company, pick the correct one and it can make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and an impediment for the life of a business. The logos included in the ImageCo portfolio help Burleson businesses prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these five things in common.
  1. Simplicity: simple logo designs do not demand deliberation, they can be realized in just a look.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and equally emotive at any scale.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they stand for.
  5. Relevance: a logo design should be enduring and will feel relevant today, tomorrow, and twenty years from now.

Retro logo style of a bicycle created for a Burleson coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were opening in an older part of the community and wanted to project a retro feel without appearing as monotonous or low energy. I fulfilled each of the tasks by designing a symbol concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo layout with a microscopic lense slide and germs developed for Burleson clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the causes and consequences of diseases, especially the field of healthcare that works with the clinical examination of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is really the only instance I recollect where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Normally I try not to be excessively literal with a concept and to a point, this design approaches the company it serves quite literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more interest grabbing and even more unforgettable.

logo style with a leaping green frog created for a household enjoyable center in Burleson.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever had the privilege to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to incorporate a some springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for marketing. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo including a flock of birds, a mountain, a path, a stream, as well as a tree - developed for Burleson travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche area because travel photographers don’t shoot locations or things but rather reveal emotional experiences by means of the pictures they record. The idea behind this logo design was to utilize negative space to communicate more than what was visible upon first glance, which I think is quintessential of most good photographers in that they frequently convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I tried to do something comparable to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Burleson logo design but also to illustrate the depth to her work and in the way that she views the world through the lens of her camera.

 Burleson logo layout with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however my customer, even though he loved the concept, didn’t care for my choice of birds. This guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his aversion for this particular variety of sea bird.

When I turn a concept over to a customer I urge all of them to discuss it with colleagues and family as well as with individuals that they don’t even know so as to get neutral judgements on the merit of a design concept. Fortunately, he shared it with his whole family and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Logos are a weird animal in the design world because the people that tend to hire a professional to design their logo comprehend how important a logo design is for their company so they are way more invested in the result. Every logo project has it’s allotment of difficulties, however the greatest challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also giving the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Burleson book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, but it is the most crucial part of a published book due to the fact that it is ordinarily the very first thing a person views in the book store. For a publisher, it’s the most ideal opportunity they will ever have to promote their brand and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it looks like that in many cases 1 of the things people usually tend to recollect the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline situated in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a good sense of airline flight and it was undoubtedly a victory.

 Burleson logo style made use of for marketing and also a label design for Vintage Case includes an archaic font style style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that looked to be antique cases. For this logo design I attempted to come up with a logo that possessed a fluid old-fashioned feel to it and could be used for every thing from a website to a label on brand new cases that looked like they were from another generation.

Logo design created for an orthodontist in Burleson, style consist of an arc with lines converging with it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo jobs because it appears that almost every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to business advertising, if restaurants approached their branding in the exact same way dental offices do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably have an image of a potato and a cow.

I understand the thinking behind including an image of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really enjoy doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular concept over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo developed for a family members nonprofit, the logo includes 4 characters surprised in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wishes to relate.

The McNally Foundation’s name offered a unique opportunity to do a custom logo design that conveyed that they were about families without being openly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo to describe specifically how people should think or feel they don’t understand the purpose of a logo. If people have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that explains itself won’t have the likelihood to be understood.

Logo style developed for a hair style studio featuring a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that projected a spirit of contentment and elegance for their new hair studio. I created a concept which didn’t go the obvious path of crafting merely a stylized orchid but instead crafted a logo that suggested an orchid in the formation of a swirl incorporated into the letter O in the title and by placing attention on the concept along with the figure of a hummingbird floating over the logo itself. The obvious path in creating a company logo is oftentimes the incorrect course and in this case, the design ended up not being about the flower but alternately placed the main focus on the perception that they really wanted to transmit to their customers.

Arabian equine logo layout produced for a steed ranch that focuses on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind creative logo concept customized to epitomize the unique physical traits of the Arabian type of equines. With an identifiable head form and high tail carriage, the Arabian is one of the most quite easily identifiable horse breeds in the whole world.

Las Cafe logo style a tiny dining establishment, layout consists of a modified script font which hovers over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, design includes a modified manuscript font style which hovers over a team of luxuriant lines and also dots.

Logo design for a software designer the design attributes as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and hard drive management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. But it intimated something to the business owner of the company and in many cases the symbolism behind a logo is just as important as how it brands the company it stands for.

Evolve logo design developed for a Burleson interior designer, layout attribute a collection of red circles that intersect and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Burleson interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, explores, collaborates, and manages such ventures. Interior design is a diverse occupation that consists of conceptual development, area planning, site inspections, programming, investigation, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and also A in center of words advanced have actually been modified to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Burleson logo design project was undertaken for a leadership expert that helps business leaders to develop into more successful at overseeing people, expectations, and profitability.

A logo style including an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly realized the market place was primed for an outdoor sporting retailer that functions as a consignment business. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of passions, a place to sell off their secondhand equipment to other sports enthusiasts. I created their Burleson logo design dsign utilizing a graphic which garners the interest of vehicles and sends an image that invokes the passion of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo layout has actually an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really designed for an Burleson regional farm it was really created for a commodities broker, and this company logo was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to create a brand mark that projected self-assurance, financial success, and wealth.
Logo design designed for making use of an indicator for the dining establishment (Brewgrrs), it is an ornate script font that is reminiscent of a well-known sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked closely with the business owner to create a logo design which worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.