Acute Care 360 ImageCo, Cleburne, Texas, TX,

ImageCo, Cleburne, Texas, TX,

Evolv Design logo designed by ImageCo, Cleburne, Texas, TX,

Red Panda Publishers logo designed by ImageCo, Cleburne, Texas, TX,

Cleburne, Texas, TX,

ImageCo, Cleburne, Texas, TX,
ImageCo, Cleburne, Texas, TX,

Mid Valley Pathology logo designed by ImageCo, Cleburne, Texas, TX,

FSA OK logo designed by ImageCo, Cleburne, Texas, TX,

Emerald Heights logo designed by ImageCo, Cleburne, Texas, TX,

Club Sapphire logo designed by ImageCo, Cleburne, Texas, TX,

Downtown Dogs logo designed by ImageCo, Cleburne, Texas, TX,

School board logo designed by ImageCo, Cleburne, Texas, TX,

Ferry Street Coffee Company logo designed by ImageCo, Cleburne, Texas, TX,

Stoney Forensic logo designed by ImageCo, Cleburne, Texas, TX,

Smart kernels logo designed by ImageCo, Cleburne, Texas, TX,

TIPS ON SELECTING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so when a design agency presents a money back guarantee try to keep in mind that they simply cannot refund the amount of time you commit which is eminently more precious than your money is.

PORTFOLIO

Some designers talk a good game but in the end a design agency can only be determined from the quality of their design work, if the work in their portfolio does not contain real life examples chances are they won’t be able to deliver a premium logo design.

VISION

A logo’s goal is to be recognized and be unforgettable, and it’s goal is to mirror your unique vision for your organization. If a designer is not focused on actualizing your vision, the thing they are really focused on is how soon they will get paid.

Cleburne LOGO DESIGN​

For over 20 years ImageCo has been helping business owners establish notable brands. We have done brand design work for farmers, schools, diamond miners, party planners, cafes, retailers, and practically every other kind of business concern you can envision. What makes us unique compared to traditional designers is that our background is rooted in the electrical sign industry so we undertake every logo design project as if it will be used as an electric sign. As a result of our sign first approach our identity designs can, and have been used in everything from clothing labels to neon signs. Our sign first method insures that our logo designs are equally effective whether they are used in television commercials or website applications, they are consistently recognizable, understood, and remembered no matter of scale or purpose.

American Made ★ Design

Something that truly sets ImageCo apart from many of the design agencies that you might have encountered on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are enlisted to perform, we perform in-house. No matter the type of design project we undertake, brand identity design, web page, trade show display, or commercial sign, we do not, and never will farm out our customer’s work to companies based outside the USA. When you contact us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not a broker that increases the cost of your design project and imposes the terms of how we conduct business.

QUALITIES OF AN EFFECTIVE LOGO DESIGN

Nearly every new Cleburne entrepreneur realizes that they need a logo, but few start-ups fully understand the key role their organization’s logo can play in their financial success, or the reason that one logo design performs far better than another. A company logo has an immediate and lasting influence on the viability of a company, select the right one and it can make the door swing and phone ring, go with the wrong one and it will be a barrier and an impediment for the life of a company. The logos included in the ImageCo portfolio help Cleburne businesses succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos don’t require deliberation, they can be comprehended in just a glimpse.
  2. Scalability: from label to posters a scalable business logo will remain legible and just as emotive at any dimension.
  3. Versatility: logos which work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or organization they represent.
  5. Relevance: a logo needs to be lasting and should feel equally relevant today, tomorrow, and twenty five years from now.

understanding branding

Brand – It’s both a verb and also a noun, it’s an identifying mark and also the process of denoting something so that it can be distinguished, its origin originates from the mark branded onto livestock. These days a brand signifies pretty much anything with an objective, regardless if it be earnings or political parties, a brand is an intrinsic aspect of defining the value of something in the consumer’s mind.

Branding – Is kind of like marketing and advertising’s attractive cousin, they are both from the same family, the difference being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition targeted at a target market, it’s goal is to create an image that the audience will identify with.

Brand Image – An image planted and cultivated through advertising and marketing and identity design. When somebody states the names Lamborghini or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the the mental image we have (or at least I have) is of speed, elegance, of something dangerous and sexy . That is brand image and that is what makes people want those brands. Brand image is why individuals get specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you reflect on the origin of a lot of branding companies you’ll find that they are frequently re-branded advertising companies. When somebody claims they are in advertising and marketing most individuals will likely have a preconceived notion about the type of work they do anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that concentrates on a kind of visual design which helps shape the image of a firm, a product or a business organization. Brand identity designers develop logo designs, signage designs, packaging, and collateral products such as cards, stationery, as well as sales brochures. Some visual designers also build sites as well as user interfaces. The crucial role of a brand identity designer is to create the visual cues and a psychological tone with the objective of influencing actions, results as well as understandings.

select SIGNS & LOGOS

Retro logo design of a bicycle created for a Cleburne coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were launching in an old section of the community and hoped to project an old-fashioned tone without coming across as uninteresting or low energy. I fulfilled both jobs by means of creating a logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo layout with a microscopic lense slide and also bacteria developed for Cleburne medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the root causes and outcomes of diseases, mainly the field of healthcare which works with the laboratory examination of specimens of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the only instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Usually I try not to be extremely literal with a concept and to a point, this design approaches the company it serves fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more interest grabbing and much more unforgettable.

logo style with a leaping green frog made for a household enjoyable facility in Cleburne.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to incorporate a few springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo featuring a group of birds, a hill, a route, a stream, as well as a tree - created for Cleburne travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche profession because travel photographers don’t capture locations or things but rather project emotional journeys by means of the pictures they record. The idea behind this logo concept was to make use of negative space to communicate more than what was visible upon initial glance, which I think is representative of most professional photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I tried to do something comparable to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Cleburne logo design but also to illustrate the depth to her art and in the way that she sees the world through the lens of her camera.

 Cleburne logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I really take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however my customer, while he loved the concept, didn’t care for my choice of birds. This man truly loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his scorn for this specific variety of sea bird.

When I turn a design over to a customer I urge all of them to discuss it with friends and colleagues and family as well as with folks that they don’t even know so as to get honest assessments on the worthiness of a design concept. Fortunately, he talked about it with his family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original design.

Logo designs are a strange animal in the design world given that the people that have a tendency to hire an expert to create their logo recognize how vital a logo design is for their business so they are way more invested in the outcome. Every logo job possesses it’s allotment of difficulties, but the largest obstacle is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Cleburne book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, however it is the most important part of a printed book because it is in most cases the first thing a person views in the book shop. With regard to a publisher, it’s the opportunity they will ever get to promote their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo developed for an airline in Los Angeles, the logo design has 2 letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it seems like that in many cases 1 of the traits people often tend to remember the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service located in LA and although I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a spirit of flight and it was certainly a success.

 Cleburne logo style used for advertising and marketing and also a tag style for Vintage Case features an old-fashioned font style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that looked to be antique cases. For this brand concept I tried to come up with a logo that offered a fluid old style feel to it and could easily be utilized for anything from a web page to an insignia on brand new cases that looked like they were from a different point in time.

Logo developed for an orthodontist in Cleburne, design include an arc with lines intersecting through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most challenging and difficult logo projects due to the fact that it seems that every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to company branding, if restaurants approached their advertising in the very same way dentists do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would likely contain a picture of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dentist business logos because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular design over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design made for a household not-for-profit, the logo design features 4 characters surprised in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be representative of the love that William McNally had for the residents in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo design to explain how people should think or feel they don’t understand the purpose of a logo. If you have to ponder a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo that illustrates itself will never have the chance to be comprehended.

Logo design developed for a Cleburne hair style studio including a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that carried a feeling of relaxation and connection for their new hair salon. I created a design that did not go the obvious direction of making simply a stylized orchid but alternatively designed a business logo that suggested a flower in the pattern of a swirl featured into the letter O in the title and by placing attention on the concept along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in creating a logo design is frequently the wrong route and in this case, the design ended up not being about the orchid but instead laid the focus on the emotion that they really wanted to forecast to their customers.

Arabian horse logo design produced for a horse ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created a distinct business logo design tailored to epitomize the unique physical traits of the Arabian kind of equines. With a different head form and very high tail posture, the Arabian is one of the most easily recognizable horse breeds in the world.

Las Cafe, A Cleburne Coffee shop logo design a tiny dining establishment, design consists of a customized script font style which floats above a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny dining establishment, style consists of a modified manuscript font which hovers above a group of ornate lines and dots.

Logo style for a software application programmer the layout features as well as famous Cleburne aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive management. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it meant something to the business owner of the business and in many cases the substance behind a company logo is equally as important as how it brands the enterprise it represents.

Evolve logo design developed for a Cleburneindoor designer, layout function a series of red circles that converge as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Cleburne interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, researches, collaborates, and oversees such ventures. Interior design is a multifaceted occupation that involves conceptual development, space planning, location assessments, programming, investigation, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Leadership Solutions in Cleburne, the personalities for letter V and also A in middle of words advanced have been modified to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Cleburne logo design assignment was done for a management consultant that assists business leaders to develop into more effective at handling people, expectations, and profitability.

A Cleburne business logo design featuring a fisherman in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting fans the founders of On the Fly recognized the market was prepared for an outdoor sporting merchant that functions as a consignment business. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a location to sell off their pre-owned equipment to other sports enthusiasts.

I created their Cleburne business logo design using an image which pulls in the interest of vehicles and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.

Logo style MQ ranches, this Cleburne company logo style has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really composed for an Cleburne area farm it was actually designed for an investments broker, and this business logo was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to generate a graphic that projects esteem, success, and affluence.

 Cleburne Logo design for a not-for-profit, Transforming Factor Solutions - the logo layout attribute for externally dealing with arrow as well as the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they preferred, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to discover any idea that comes to mind, bad in that it’s hard to hit a bullseye without knowing where the target is. Fortunately, in this instance, I hit a bullseye with the 1st try.

Logo design developed for the use of an indication for the restaurant (Brewgrrs), it is an elaborate script font style that is reminiscent of a famous Cleburne sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked closely with the business owner to design a logo that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung over their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Electrical sign design for Cleburne restaurnat designed by Cleburne Sign Company
Cleburne logo design and brand identity design for Cleburne businesses
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,

Logo designed by ImageCo, Cleburne, Texas, TX,

Logo designed by ImageCo, Cleburne, Texas, TX,

Logo designed by ImageCo, Cleburne, Texas, TX,

Logo designed by ImageCo, Cleburne, Texas, TX,

Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,
Logo designed by ImageCo, Cleburne, Texas, TX,