College Station, Texas Logo Design

Virtually every new College Station company understands that they need a logo, however few new business owners fully recognize the vital role their organization logo will make in their financial success, or the reason that one logo functions far better than another. A logo design has a critical and long term influence on the success of a business, choose the right one and it will make the door swing and phone ring, go with the wrong one and it can be an obstacle and an impediment for the longevity of a company.

The logos featured in the ImageCo portfolio help College Station, Texas companies prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.

  1. Simplicity: simple logos do not require consideration, they can be grasped in just a look.
  2. Scalability: from business cards to signboards a scalable business logo will remain legible and just as emotive at every size.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a logo design should be enduring and should feel relevant today, tomorrow, and forty years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bike developed for a College Station, Texas coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were opening in an older section of the city and wished to project a retro tone without appearing as monotonous or low energy. I accomplished the two jobs by means of developing a business logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo layout with a microscope slide and germs developed for College Station, Texas medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the root causes and consequences of diseases, mainly the field of healthcare which works with the clinical assessment of samples of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is the only instance I recollect in which I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Typically I try not to be extremely literal with a design and to a degree, this specific design approaches the company it represents fairly literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more attention grabbing and even more meaningful.

logo style with a jumping green frog designed for a family enjoyable facility in College Station, Texas.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of jobs that come my way, I’ve produced dozens of logo designs for doctors, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the title of the company features the word springz in its name the apparent choice would have been to integrate a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo design including a group of birds, a hill, a route, a stream, and also a tree - developed for College Station, Texas traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche area because travel photographers don’t shoot locations or things but rather reveal emotional experiences through the photos they record. The thought behind this logo composition was to utilize negative space to reveal more than what was visible upon first glance, which I think is representative of the majority of good photographers in that they frequently convey entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be conveyed with mere words. I attempted to do something similar to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  College Station logo but also to reveal the depth to her art and in the way that she sees the world through the lens of her camera.

 College Station logo layout with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I honestly relish and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however the client, even though he loved the concept, didn’t care for my choice of birds. This particular man truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this particular kind of sea bird.

When I turn a concept over to a client I urge all of them to talk about it with colleagues and family as well as with individuals that they don’t actually know so as to get unprejudiced viewpoints on the value of a design. Fortunately, he talked about it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logo designs are a strange creature in the design world because the people that tend to hire an expert to design their business logo realize how vital a logo is for their company so they are way more invested in the outcome. Every logo project possesses it’s share of hurdles, however the most significant obstacle is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for College Station, Texas publication author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, however it is the most critical part of a published book because it is in most cases the initial thing a person sees in the book store. With regard to a publisher, it’s the most ideal opportunity that they will ever get to spotlight their product and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many cases 1 of the aspects folks often tend to recall the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline based in LA and although I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a good sense of airline flight and it was surely a success.

 College Station logo design utilized for marketing as well as a label design for Vintage Instance features an old-fashioned typeface design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that appeared to be vintage cases. For this logo design I tried to come up with a logo that possessed a fluid vintage feel to it and could easily be used for anything from a web page to a label on brand new cases that looked like they were from another era.

Logo design developed for an orthodontist in College Station, Texas, design include an arc with lines converging through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging logo design projects due to the fact that it seems that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to business branding, if dining establishments approached their branding in the same way dentists do every one of their company logos would be a picture trying to explain something they served, McDonalds would probably have an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dental logo designs simply because it challenges me to come up with a design that implies dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design made for a family members nonprofit, the logo design features 4 personalities startled in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that communicated that they were about families without being openly tacky about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to explain how individuals should think or feel they don’t understand the goal of a logo. If viewers have to think about a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that illustrates itself won’t have the likelihood to be understood.

Logo design produced for a hair layout workshop featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo that related a spirit of tranquility and elegance for their new hair studio. I came up with a concept that didn’t go the obvious direction of making just a stylized orchid but rather delivered a logo design that implied an orchid in the pattern of a swirl featured in to the letter O in the name and by placing emphasis on the concept along with the figure of a hummingbird hovering over the logo design itself. The obvious path in designing a logo design is usually the wrong course and in this case, the design ended up not being about the orchid but alternately put the main focus on the perception that they wanted to project to their patrons.

Arabian steed logo layout produced for a steed ranch that focuses on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created an original logotype design fashioned to illustrate the unique physical traits of the Arabian kind of equines. With a different head shape and high tail carriage, the Arabian is one of the highly easily recognizable equine types in the entire world.

Las Cafe logo layout a small restaurant, design consists of a modified script typeface which floats above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny dining establishment, style includes a changed manuscript font which floats above a team of elaborate lines as well as dots.

Logo layout for a software application programmer the design attributes as well as renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in quite a few cases the substance behind a logo is equally as important as how it serves the business it represents.

Evolve logo layout produced for a College Station, Texas interior designer, design function a collection of red circles that converge and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a College Station, Texas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, investigates, coordinates, and manages such ventures. Interior design is a diverse profession that includes conceptual development, space planning, location examinations, programming, investigation, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of the word advanced have been customized to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This College Station, Texas logo design job was carried out for a management specialist that helps business professionals to develop into more effective at managing people, expectations, and productivity.
A logo design featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly realized the market place was ready for an outdoor sporting merchant that operates as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of passions, a spot to market their secondhand goods to other sports enthusiasts. I tailored their College Station logo dsign utilizing a graphic which garners the attention of traffic and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo layout has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really designed for an College Station, Texas regional farm it was really created for an investments broker, and this business logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to create a graphic that projects esteem, financial success, and affluence.

 College Station Logo design for a nonprofit, Turning Factor Solutions - the logo design function for outwardly encountering arrowhead and also the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the opportunity to delve into any idea that comes to mind, bad in that it’s tricky to hit a bullseye without knowing where the target is. Fortunately, in this particular instance, I nailed a bullseye with the very first shot.

Logo developed for making use of a sign for the dining establishment (Brewgrrs), it is an elaborate script font that is evocative a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked directly with the owner to develop a logo design that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very legible from over a block away.