Fort Worth Logo Design

Virtually every new Fort Worth organization knows they require a logo, but few entrepreneurs entirely grasp the vital role their organization logo will play in their financial success, or exactly why one logo design functions more effectively than another. A logo design has an immediate and long term influence on the growth of a business, choose the right one and it can make the door swing and cash register ring, select the wrong one and it can be an obstacle and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Fort Worth businesses succeed, they are effective in any given circumstance and the main reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not require consideration, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will continue to be legible and equally emotive at any dimension.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a company logo should be enduring and should feel relevant today, tomorrow, and twenty five years from today.

Retro logo layout of a bicycle produced for a Fort Worth coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were opening up in an old section of town and wanted to project a vintage feel without coming across as uninteresting or low energy. I achieved both of these tasks by means of developing a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo style with a microscope slide as well as bacteria created for Fort Worth clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the root causes and effects of diseases, especially the branch of healthcare which deals with the laboratory evaluation of samples of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Usually I try not to be excessively literal with a design and to a point, this design approaches the company it serves fairly literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more attention grabbing and more unforgettable.

logo layout with a leaping environment-friendly frog made for a household enjoyable facility in Fort Worth.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve done dozens of logo designs for medical professionals, dentists, and lawyers but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the full name of the business has the word springz in its name the obvious choice would have been to feature a few springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I designed was turned into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design featuring a flock of birds, a mountain, a trail, a stream, and a tree - created for Fort Worth traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche profession because travel photographers tend not to shoot places or things but rather communicate emotional journeys by means of the photos they record. The idea behind this logo design was to use negative space to convey more than what was visible upon initial glance, which I think is quintessential of the majority of good photographers in that they often tell whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I tried to do something similar to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Fort Worth logo design but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Fort Worth logo layout with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I really take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A but the client, while he loved the concept, didn’t care for my choice of birds. This particular guy really despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his scorn for this specific type of sea bird.

When I turn a design over to a client I encourage all of them to share it with colleagues and family as well as with people that they don’t even know so as to get unprejudiced judgements on the benefit of a concept. Fortunately, he shared it with his family members and they adored the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Business logos are a strange creature in the design world because the people that have a tendency to hire an expert to create their business logo realize how crucial a logo design is for their business so they are much more invested in the result. Every logo design project has it’s allotment of difficulties, however the biggest obstacle is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Fort Worth book author

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, nevertheless it really is the most necessary part of a published book given that it is usually the primary thing a person sees in the bookstore. With respect to a publishing company, it’s the optimal opportunity that they will likely ever get to spotlight their label and get their logo design in front of the men and women that buy actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many occurrences one of the things individuals often tend to remember the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline company based in LA and while I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of air travel and it was definitely a success.

 Fort Worth logo style used for advertising and marketing and also a label layout for Vintage Situation includes an old typeface style.

Vintage Case | Logo Design

Vintage case focused in all new cases for musical instruments, which looked to be antique cases. For this brand design I sought to come up with a logo that had a fluid old-fashioned feel to it and could be used for every thing from a web site to a label on brand new cases that appeared like they were from a different era.

Logo design produced for an orthodontist in Fort Worth, style consist of an arc with lines converging via it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging and difficult logo jobs due to the fact that it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to business advertising, if restaurants approached their advertising in the very same way dental practitioners do every one of their company logos would definitely be a picture trying to explain something they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really love doing dentist logos because it challenges me to come up with a design that implies the field of dentistry or a particular area of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design designed for a family nonprofit, the logo design includes 4 personalities staggered in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization hopes to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a logo design that conveyed that they were about families without being openly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize exactly how people should think or feel they don’t understand the goal of a logo. If viewers have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that illustrates itself won’t have the likelihood to be understood.

Logo style developed for a hair style studio including a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo that carried a sense of simplicity and connection for their new hair salon. I came up with a concept which didn’t go the obvious direction of designing simply a stylized orchid but instead designed a logo design which implied a flower in the formation of a swirl integrated into the letter O in the title and by putting attention on the concept with the figure of a hummingbird floating above the logo design itself. The obvious path in creating a business logo is in most cases the incorrect course and in this case, the design ended up not being about the flower but alternately laid the focus on the feeling that they wanted to project to their patrons.

Arabian steed logo design produced for an equine ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a distinct company logo design customized to display the unique physical traits of the Arabian type of equines. By having an unique head form and higher tail carriage, the Arabian is one of the very most quite easily identifiable horse types in the entire world.

Las Cafe logo style a little restaurant, layout contains a modified manuscript font which floats above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, style includes a customized manuscript font which hovers above a group of ornate lines and also dots.

Logo style for a software designer the layout functions as well as iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and hard drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. However it intimated something to the owner of the company and in many cases the significance supporting a logo is just as important as how it brands the business it stands for.

Develop logo layout created for a Fort Worth indoor designer, style function a series of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fort Worth interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, investigates, collaborates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site assessments, programming, analysis, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Management Solutions, the characters for letter V as well as A in middle of words progressed have actually been customized to connect directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Fort Worth logo design project was done for a leadership advisor that assists business professionals to become more effective at handling people, expectations, and productivity.

A logo layout including a fisherman in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting fans the owners of On the Fly realized the market was ready for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all kinds of passions, a place to sell their used items to other sports enthusiasts. I tailored their Fort Worth logo dsign utilizing an illustration that grabs the attention of traffic and sends an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo style has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually created for an Fort Worth area farm it was in reality devised for a products broker, and this particular logo was one of a handful of that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to produce an identity that projected trust, effectiveness, and opulence.
Logo design created for making use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript font style that is reminiscent of a popular sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project in which I worked closely with the owner to create a logo which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very legible from over a block away.