Greenville Logo Design

Every new Greenville business knows they are in need of a logo, but few new business owners fully grasp the pivotal role their company logo can play in their financial success, or the reason that one logo design works more effectively than another. A business logo has a critical and sustaining effect on the growth of a company, choose the correct one and it will make the door swing and phone ring, select the wrong one and it can be a barrier and a hindrance for the life of a business. The logos presented in the ImageCo portfolio help Greenville businesses prosper, they are effective in any given situation and the main reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos don’t demand scrutiny, they can be comprehended in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo design will remain legible and equally emotive at any scale.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a logo design needs to be ageless and will feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bicycle produced for a Greenville coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually opening up in an older part of the community and wanted to project a vintage vibe without appearing as stodgy or low energy. I achieved the two tasks via creating a sign concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo style with a microscope slide and also bacteria created for Greenville medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the causes and outcomes of diseases, mainly the branch of healthcare which deals with the laboratory assessment of specimens of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Typically I attempt not to be excessively literal with a concept and to a degree, this specific design approaches the company it represents quite literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more interest grabbing and more unforgettable.

logo design with a jumping green frog designed for a family members fun facility in Greenville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental professionals, and attorneys but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun location to go and spring does not really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I did was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo featuring a flock of birds, a mountain, a trail, a stream, and also a tree - created for Greenville traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche sector due to the fact that travel photographers don’t capture places or things but instead reveal emotional journeys through the images they capture. The thought behind this logo composition was to use negative space to reveal more than what was visible upon initial view, which I think is representative of almost all professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance that can’t be revealed with just words. I tried to do something the same to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Greenville logo design but also to reveal the depth in her art and in the way that she views the world through the lens of her camera.

 Greenville logo design with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I genuinely savor and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but the client, even though he loved the concept, didn’t care for my choice of birds. This particular guy genuinely despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this specific kind of sea bird.

When I turn a design over to a client I encourage them to share it with colleagues and family members as well as with other people that they don’t even know so as to get unbiased assessments on the worthiness of a design. Fortunately, he shared it with his family and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world because the people that are inclined to hire a professional to create their logo design comprehend how crucial a logo is for their company so they are much more vested in the outcome. Every logo job possesses it’s share of challenges, however the largest challenge is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Greenville publication author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, however it really is the most vital part of a printed book due to the fact that it is usually the very first thing a person sees in the book shop. For a publishing company, it’s the best opportunity they will likely ever get to promote their product and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has 2 letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many cases one of the items individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline company situated in LA and although I’m not certain it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a sense of flight and it was definitely a success.

 Greenville logo style made use of for advertising and marketing and also a label design for Vintage Case features an archaic font style design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which looked to be vintage cases. For this custom logo concept I strove to come up with a logo that had a fluid old style feel to it and could be utilized for anything from a website to a label on brand new cases that looked like they were from a different point in time.

Logo design produced for an orthodontist in Greenville, layout consist of an arc with lines intersecting through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging and difficult logo design projects because it appears that almost every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden fields when it comes to company branding, if restaurants approached their branding in the exact same way dental professionals do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would most likely contain a picture of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I actually love doing dentistry business logos because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo design includes 4 characters startled in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization wishes to convey.

The McNally Foundation’s name provided a distinct opportunity to do a logo which communicated that they were about families without being openly tacky about it. The intention of a logo is to be remembered and recognized and if the designer attempts to use the logo design to explain specifically how people ought to think or feel they don’t understand the goal of a logo. If people have to ponder a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that describes itself won’t have the opportunity to be comprehended.

Logo design created for a hair layout studio featuring a script font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that conveyed a spirit of serenity and class for their new hair studio. I created a concept which didn’t go the obvious path of crafting simply a stylized orchid but instead designed a logo design that implied a flower in the pattern of a swirl featured in to the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a company logo is more often than not the wrong route and in this case, the design ended up not being about the flower but alternately laid the emphasis on the perception that they really wanted to project to their clients.

Arabian steed logo design developed for an equine cattle ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed a unique creative logo concept tailored to embody the unique physical traits of the Arabian breed of equines. With an identifiable head form and higher tail carriage, the Arabian is one of the highly quite easily identifiable horse lineages in the world.

Las Coffee shop logo style a tiny restaurant, design contains a customized script typeface which floats above a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little restaurant, design contains a customized manuscript font style which floats above a group of ornate lines and dots.

Logo layout for a software program programmer the design features and also renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and drive operations. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. But it meant something to the business owner of the company and in quite a few cases the meaning behind a logo design is just as important as how it brands the enterprise it represents.

Advance logo design created for a Greenville interior designer, design attribute a collection of red circles that converge and change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Greenville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, investigates, coordinates, and manages such projects. Interior design is a diverse occupation that consists of conceptual development, area planning, site evaluations, programming, analysis, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo design done for Advanced Management Solutions, the personalities for letter V and A in center of the word advanced have been modified to connect directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Greenville logo design assignment was undertaken for a management specialist that helps business professionals to develop into more effective at handling people, expectations, and profitability.

A logo style featuring a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was prepared for an outdoor sporting store that functions as a consignment company. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of passions, a spot to market their used equipment to other sports enthusiasts. I designed their Greenville business logo dsign with an image that pulls in the attention of traffic and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo layout MQ ranches, this logo design has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really designed for an Greenville regional farm it was actually designed for an investments broker, and this particular business logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to make a brand mark that projected assurance, success, and wealth.
Logo design designed for the use of an indication for the dining establishment (Brewgrrs), it is a luxuriant manuscript font that is similar to a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool project where I worked closely with the proprietor to produce a business logo which worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung above their doors, and was highly visible and very easy to read from over a block away.