Acute Care 360 ImageCo, Keller, Texas, TX,

ImageCo, Keller, Texas, TX,

Evolv Design logo designed by ImageCo, Keller, Texas, TX,

Red Panda Publishers logo designed by ImageCo, Keller, Texas, TX,

Keller, Texas, TX,

ImageCo, Keller, Texas, TX,
ImageCo, Keller, Texas, TX,

Mid Valley Pathology logo designed by ImageCo, Keller, Texas, TX,

FSA OK logo designed by ImageCo, Keller, Texas, TX,

Emerald Heights logo designed by ImageCo, Keller, Texas, TX,

Club Sapphire logo designed by ImageCo, Keller, Texas, TX,

Downtown Dogs logo designed by ImageCo, Keller, Texas, TX,

School board logo designed by ImageCo, Keller, Texas, TX,

Ferry Street Coffee Company logo designed by ImageCo, Keller, Texas, TX,

Stoney Forensic logo designed by ImageCo, Keller, Texas, TX,

Smart kernels logo designed by ImageCo, Keller, Texas, TX,

TIPS ON CHOOSING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design company offers a money back guarantee try to remember that they can not reimburse the time you commit which is eminently more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but in the end a design firm can only be determined by the quality of their portfolio, if the work in their design portfolio doesn’t contain actual samples chances are they will not be able to deliver a quality logo design.

VISION

A logo’s objective is to be understood and be unforgettable, and it’s objective is to reflect your unique vision for your organization. If a designer is not focused on realizing your vision, the thing they are really focused on is how fast they can get paid.

Keller LOGO DESIGN​

For over 2 decades ImageCo has been helping businesses of all kinds cultivate memorable brand identities. We’ve performed brand design work for ranchers, educational institutions, diamond miners, wedding singers, coffee roasters, retail stores, and practically every other kind of business concern you can envision. What makes us unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every branding project as though it will be employed as an electric sign. As a result of our sign first method our brand identity designs can, and have been employed in everything from clothing labels to neon signs. Our sign first technique insures that our logos are equally effective whether they are used in television commercials or website apps, they are consistently identifiable, comprehended, and always remembered irrespective of scale or use.

American Made ★ Design

Something which truly sets ImageCo apart from many of the design companies that you may have found online, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are brought on board to do, we do ourselves. No matter the kind of design project we undertake, business logo, web site, trade show display, or electrical sign, we do not, and never will farm-out our customer’s projects to contractors located outside the US. When you contact us at 1-855-IMAGECO the person that answers the phone is ImageCo’s owner and designer, not a middleman that marks up the cost of your project and dictates the conditions of how my customers and I do business.

CHARACTERISTICS OF A GREAT LOGO DESIGN

Nearly every new Keller organization knows they probably need a logo, however few new business owners fully understand the essential role their company logo will make in their becoming successful, or exactly why one logo works more effectively than another. A logo has a critical and long-term influence on the financial success of a business, select the correct one and it can make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and a hindrance for the life of an organization. The logos presented in the ImageCo portfolio help Keller businesses prosper, they are effective in any given scenario and the reason why they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not need contemplation, they can be grasped in merely a glance.
  2. Scalability: from business cards to store signs a scalable logo design will remain legible and equally emotive at every size.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or company they represent.
  5. Relevance: a logo design should be ageless and should feel equally relevant today, tomorrow, and twenty years from today.

understand your brand

Brand – It’s both a verb and also a noun, it’s an identifying mark and also the process of denoting something to ensure that it can be identified, its origin comes from the mark burned onto livestock. Nowadays a brand symbolizes virtually anything with a motive, whether it be profit or political parties, a brand is an innate aspect of specifying the worth of something in the public’s mind.

Branding – Is kind of like marketing and advertising’s attractive sister, they are each from the same family, the difference being that marketing and advertising are about making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest targeted at a target market, it’s goal is to create a mental image that the audience can connect to.

Brand Image – An image planted and cultivated by advertising and marketing as well as identity design. When somebody says the brand names Porsche or Mustang what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the image we have (or at least I have) is of speed, beauty, of something dangerous and unique . That is brand image and that is what makes individuals buy those brands. Brand image is why individuals acquire specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Agencies – If you reflect on the beginning of a lot of branding companies you’ll discover that they are frequently re-branded advertising companies. When a person claims they are in advertising lots of people will likely have an idea about what they do. But when somebody claims “I am in branding”… it simply seems much more impressive, probably it’s due to the fact that most people don’t recognize what it implies to be in branding so it comes off as more mysterious and even attractive.

Brand Identity – Is an inclusive term that defines the visual aspects of a product or business that influence perceptions. This mostly includes the name, the logo, the packaging, the colors used however can additionally include sound, illumination, texture, signs, actually anything that can be seen, felt or listened to belong to a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that concentrates on a type of visual design that helps shape the image of a business, a product or a company. Brand identity designers create logo designs, sign designs, product packaging, and collateral products such as cards, stationery, as well as sales brochures. Some identity designers also design sites as well as software interfaces. The necessary duty of a brand identity designer is to create the visual cues and also an emotional tone with the goal of influencing activities, results and also understandings.

select signs/logos

Retro logo layout of a bicycle produced for a Keller coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening in an old section of the community and hoped to project a nostalgic tone without coming across as stodgy or low energy. I fulfilled both of these tasks by developing a trademark design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo design with a microscopic lense slide as well as bacteria made for Keller medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the triggers and effects of diseases, especially the branch of medicine which deals with the laboratory examination of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the only instance I call to mind in which I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Typically I try not to be excessively literal with a concept and to a point, this specific design approaches the company it represents quite literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more focus grabbing and a lot more meaningful.

logo design with a leaping green frog developed for a household fun center in Keller.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs that come my way, I’ve produced dozens of logo designs for surgeons, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the opportunity to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to feature a couple springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design featuring a group of birds, a mountain, a route, a stream, and a tree - created for Keller travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche field due to the fact that travel photographers tend not to capture places or things but rather communicate emotional experiences through the photos they record. The idea behind this logo composition was to utilize negative space to project more than what was visible upon initial glance, which I think is quintessential of most professional photographers in that they oftentimes convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional fullness that can’t be communicated with mere words. I attempted to do something the same to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Keller logo but also to show the depth to her art and in the way that she perceives the world through the lens of her camera.

 Keller logo style with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I honestly take pleasure in and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the client, while he liked the concept, really did not care for my choice of birds. This particular guy really disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his scorn for this particular breed of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with friends and family members as well as with other people that they don’t actually know so as to get honest judgements on the benefit of a concept. Fortunately, he talked about it with his family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange creature in the design world given that the people that tend to hire a professional to create their logo design recognize how essential a logo design is for their business so they are much more vested in the outcome. Every logo project has it’s share of challenges, however the greatest challenge is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, layout for Keller publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, however it is the most necessary part of a printed book due to the fact that it is ordinarily the very first thing a person sees in the book store. Concerning a publishing company, it’s the opportunity that they will ever have to publicize their product and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many instances one of the things individuals tend to recall the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle airline based in LA and although I’m not sure it really “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to conferring a feeling of air travel and it was surely a winner.

 Keller logo design used for advertising and marketing and also a label layout for Vintage Situation features an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which appeared to be vintage cases. For this business logo concept I tried to come up with a logo that possessed a fluid old-fashioned feel to it and could easily be utilized for every thing from a web page to an insignia on brand new cases that appeared like they were from a different generation.

Logo created for an orthodontist in Keller, style include an arc with lines intersecting via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging logo design jobs because it seems that each and every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden fields when it comes to business branding, if dining establishments approached their advertising in the very same way dentists do every one of their logo designs would be a picture explaining something they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dental logo designs because it challenges me to come up with a design that implies the field of dentistry or a particular area of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo features 4 personalities surprised in elevation to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization hopes to relate.

The McNally Foundation’s name presented a unique opportunity to do a logo design which conveyed that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to summarize how people should think or feel they don’t understand the mission of a logo. If viewers have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that explains itself will never have the likelihood to be comprehended.

Logo style created for a Keller hair style studio featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which projected a sense of contentment and connection for their new hair salon. I created a design that didn’t go the obvious path of creating merely a stylized orchid but rather crafted a logo design that implied an orchid in the pattern of a swirl blended into the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird floating over the image itself. The obvious path in creating a company logo is oftentimes the wrong direction and in this case, the design ended up not being about the orchid but instead placed the emphasis on the emotion that they really wanted to transmit to their clients.

Arabian equine logo design produced for a steed cattle ranch that focuses on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created a distinct custom logo concept tailored to embody the unique physical traits of the Arabian breed of horses. By having a distinctive head form and very high tail posture, the Arabian is one of the highly quite easily identifiable horse types in the world.

Las Cafe, A Keller restaurant logo style a little restaurant, design contains a customized manuscript font style which floats above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, style contains a customized script font which hovers over a group of luxuriant lines and also dots.

Logo design for a software program designer the design functions and famous Keller component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk management. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it symbolized something to the owner of the company and in quite a few cases the symbolism behind a business logo is equally as important as how it brands the enterprise it represents.

Advance logo layout developed for a Kellerinterior designer, layout attribute a collection of red circles that intersect and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Keller interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and manages such tasks. Interior design is a multifaceted occupation that includes conceptual development, area planning, site evaluations, programming, investigation, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions in Keller, the personalities for letter V and also A in center of words progressed have actually been customized to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Keller logo design project was undertaken for a management coach that assists business leaders to develop into more efficient at managing people, expectations, and productivity.

A Keller business logo layout featuring an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was prepared for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of passions, a spot to sell their previously owned equipment to other sports enthusiasts.

I designed their Keller business logo design utilizing an image that garners the interest of traffic and projects an image that calls to mind the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.

Logo style MQ farms, this Keller company logo style has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t actually created for an Keller area farm it was actually designed for a products broker, and this business logo was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to make a image that projects esteem, effectiveness, and opulence.

 Keller Logo design for a not-for-profit, Turning Factor Solutions - the logo layout feature for outwardly dealing with arrowhead and the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they wanted, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to delve into any concept that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of realizing where the target is. Thankfully, in this particular instance, I nailed a bullseye with the very first shot.

Logo designed for using a sign for the dining establishment (Brewgrrs), it is an ornate manuscript font style that is similar to a popular Keller sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking where I worked directly with the proprietor to design a logo design that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Electrical sign design for Keller restaurnat designed by Keller Sign Shop
Keller logo design and brand identity design for Keller companies
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,

Logo designed by ImageCo, Keller, Texas, TX,

Logo designed by ImageCo, Keller, Texas, TX,

Logo designed by ImageCo, Keller, Texas, TX,

Logo designed by ImageCo, Keller, Texas, TX,

Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,
Logo designed by ImageCo, Keller, Texas, TX,