Lancaster Logo Design

Each and every new Lancaster organization understands that they require a logo, however few new business owners entirely comprehend the essential role their business logo can perform in their financial success, or why one logo design works far better than another. A company logo has an instant and long-term effect on the success of a business, pick the right one and it can make the door swing and phone ring, choose the incorrect one and it can be an obstacle and a hindrance for the life of a company. The logos presented in the ImageCo portfolio help Lancaster companies prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be comprehended in merely a look.
  2. Scalability: from business cards to posters a scalable logo will be legible and equally emotive at any scale.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a logo needs to be ageless and should feel relevant today, tomorrow, and thirty years from now.

Retro logo design of a bike created for a Lancaster coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening in an old part of the area and wished to visualize a nostalgic feel without coming across as monotonous or low energy. I fulfilled both jobs by means of developing a logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo design with a microscopic lense slide and bacteria created for Lancaster clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and outcomes of diseases, mainly the branch of medicine which works with the laboratory examination of samplings of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the only instance I recall in which I was able to integrate a bacteria-laden microscope slide within a logo design.

Typically I attempt not to be excessively literal with a design and to a point, this design approaches the company it serves rather literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more interest grabbing and more unforgettable.

logo style with a jumping green frog made for a family members fun center in Lancaster.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs which come my way, I’ve done dozens of logo designs for doctors, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever had the opportunity to work on.

Given that the full name of the business features the word springz in its name the apparent choice would have been to feature a some springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I did was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design featuring a flock of birds, a hill, a trail, a stream, and also a tree - made for Lancaster traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche speciality because travel photographers tend not to capture locations or things but rather project emotional experiences through the photos they capture. The thought behind this logo composition was to make use of negative space to communicate more than what was visible upon initial view, which I think is quintessential of almost all professional photographers in that they often tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness that can’t be conveyed with mere words. I attempted to do something very similar to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Lancaster logo but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

 Lancaster logo design with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I seriously savor and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A but the client, while he loved the concept, really did not care for my choice of birds. This man genuinely despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his contempt for this specific kind of sea bird.

When I turn a concept over to a customer I urge them to discuss it with friends and family members as well as with individuals that they don’t actually know so as to get unbiased viewpoints on the merit of a design. Fortunately, he discussed it with his family members and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Custom logo designs are a strange creature in the design world because the people that have a tendency to hire a professional to design their business logo understand how essential a logo design is for their company so they are much more vested in the final result. Every logo design job has it’s allotment of hurdles, but the biggest challenge is finding that sweet spot in a design that operates really well at the job it’s needed to do in branding a company and also giving the client the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Lancaster book publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, however it is the most crucial part of a published book due to the fact that it is ordinarily the first thing a person views in the book shop. Concerning a publisher, it’s the most ideal opportunity that they will ever get to advertise their product and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has two letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart but it seems like that in many occurrences one of the aspects individuals usually tend to remember the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service located in LA and although I’m not certain it really “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a spirit of air travel and it was surely a success.

 Lancaster logo style made use of for advertising and marketing and also a label layout for Vintage Situation includes an old typeface style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, which appeared to be antique cases. For this business logo concept I tried to come up with a logo that offered a fluid old style feel to it and could be utilized for everything from a web site to a label on brand new cases that appeared like they were from another generation.

Logo design developed for an orthodontist in Lancaster, layout consist of an arc with lines intersecting through it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most challenging and difficult logo jobs because it seems that virtually every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden professions when it comes to company branding, if restaurants approached their advertising in the same way dental practices do every one of their logo designs would be a picture explaining something they served, McDonalds would most likely include a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dental care logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this concept over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a family not-for-profit, the logo design features 4 personalities staggered in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which conveyed that they were about families without being openly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo design to explain how individuals should think or feel they don’t understand the mission of a logo. If people have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that describes itself will never have the likelihood to be comprehended.

Logo layout developed for a hair design studio including a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design that communicated an atmosphere of tranquility and connection for their new hair salon. I came up with a design which didn’t go the obvious path of making just a stylized orchid but rather delivered a logo that suggested an orchid in the formation of a swirl blended into the letter O in the title and by placing emphasis on the logo design along with the silhouette of a hummingbird hovering over the image itself. The obvious path in creating a business logo is more often than not the incorrect route and in this case, the design ended up not being about the orchid but alternately put the main focus on the perception that they wanted to project to their clients.

Arabian steed logo layout produced for an equine ranch that specializes in reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a unique logo concept customized to display the unique physical traits of the Arabian kind of horses. By having a distinctive head shape and very high tail carriage, the Arabian is one of the very most easily identifiable equine lineages in the entire world.

Las Cafe logo design a tiny dining establishment, style consists of a modified script font style which hovers above a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, design consists of a customized script font which hovers above a group of elaborate lines and dots.

Logo design for a software designer the design features as well as iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the company and in quite a few cases the substance behind a company logo is just as important as how it brands the business it stands for.

Progress logo style created for a Lancaster interior designer, style attribute a collection of red circles that intersect and also replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lancaster interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, researches, coordinates, and manages such ventures. Interior design is a multifaceted occupation that includes conceptual development, space planning, site evaluations, programming, investigation, interacting with the stakeholders of a project, building and construction supervision, and execution of the design.

logo style provided for Advanced Leadership Solutions, the characters for letter V and A in center of words advanced have actually been changed to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Lancaster logo design assignment was completed for a leadership guide that enables business leaders to become more successful at managing people, expectations, and profitability.

A logo layout including a fisherman in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly understood the market place was primed for an outdoor sporting store that operates as a consignment company. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of passions, a location to market their pre-owned products to other sports enthusiasts. I created their Lancaster logo design dsign along with an image which garners the interest of vehicles and projects an image that arouses the passion of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo layout has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually designed for an Lancaster area farm it was actually designed for a products broker, and this particular creative logo was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to produce an identity that projected assurance, success, and luxury.
Logo design created for the use of a sign for the dining establishment (Brewgrrs), it is a luxuriant manuscript font style that is similar to a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking where I worked closely with the business owner to create a logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.