Leander, Texas Logo Design

Nearly every new Leander business professional knows they are in need of a logo, yet few entrepreneurs entirely grasp the crucial role their business logo can play in their financial success, or the reason that one logo functions better than another. A logo has a critical and lasting effect on the viability of a company, select the correct one and it can make the door swing and phone ring, go with the incorrect one and it will be a barrier and a hindrance for the life of a company.

The logos featured in the ImageCo portfolio help Leander, Texas companies succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logo designs do not require deliberation, they can be grasped in merely a look.
  2. Scalability: from business cards to signboards a scalable logo design will be legible and equally emotive at virtually any size.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a business logo needs to be ageless and should feel as relevant today, tomorrow, and thirty years from now.
Retro logo style of a bicycle created for a Leander, Texas coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and cafe were launching in an old section of the area and really wanted to visualize a nostalgic feel without coming across as boring or low energy. I accomplished each of the jobs by means of designing a custom logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo design with a microscopic lense slide and also bacteria made for Leander, Texas clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the causes and effects of diseases, mainly the field of healthcare which works with the laboratory examination of samplings of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the only instance I recall where I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Usually I attempt not to be excessively literal with a design and to a degree, this design approaches the company it serves rather literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more focus grabbing and more meaningful.

logo layout with a jumping environment-friendly frog created for a family members fun center in Leander, Texas.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects which come my way, I’ve produced dozens of logo designs for surgeons, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to incorporate a couple of springs into the design but Cool Springz is a fun destination to go and spring does not actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they used for marketing. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design featuring a group of birds, a hill, a path, a stream, as well as a tree - developed for Leander, Texas traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche field due to the fact that travel photographers tend not to capture places or things but rather reveal emotional journeys by means of the pictures they capture. The thought behind this logo composition was to make use of negative space to convey more than what was visible upon initial glance, which I think is quintessential of the majority of good photographers in that they frequently tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I attempted to do something the same to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Leander logo design but also to illustrate the depth of her art and in the way that she views the world through the lens of her camera.

 Leander logo style with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I really savor and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however my client, even though he loved the concept, didn’t care for my choice of birds. This man really loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his scorn for this particular breed of sea bird.

When I turn a concept over to a client I encourage them to share it with friends and colleagues and family as well as with people that they don’t actually know so as to get impartial assessments on the merit of a design concept. Fortunately, he shared it with his family members and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logos are a weird creature in the design world because the people that have a tendency to hire an expert to create their business logo recognize how important a logo design is for their company so they are much more invested in the outcome. Every logo project possesses it’s portion of difficulties, however the greatest challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also giving the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Leander, Texas book author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, nevertheless it really is the most necessary part of a printed book since it is usually the very first thing a person sees in the book shop. With regard to a publisher, it’s the optimal opportunity they will ever get to promote their brand and get their logo design in front of the people that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart however it looks like that in many occurrences one of the traits individuals often tend to recollect the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle airline company based in LA and while I’m not sure it really “took off” their logo design didn’t ground them. The bookend A’s in their title lent itself well to imparting a spirit of flight and it was certainly a winner.

 Leander logo layout made use of for marketing and also a tag layout for Vintage Situation features an archaic font design.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, which looked to be antique cases. For this business logo concept I attempted to come up with a logo that had a fluid old-fashioned feel to it and could easily be used for anything from a web page to a label on brand new cases that seemed like they were from a different point in time.

Logo design created for an orthodontist in Leander, Texas, layout include an arc with lines converging with it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most difficult logo projects due to the fact that it seems that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden careers when it comes to small business marketing, if restaurants approached their branding in the very same way dental practices do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I actually love doing dental logo designs because it challenges me to come up with a design that implies dentistry or a specific area of the field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family nonprofit, the logo includes 4 characters startled in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design that conveyed that they were about families without being overtly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate precisely how individuals should think or feel they don’t understand the goal of a logo. If people have to consider a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that explains itself will never have the likelihood to be understood.

Logo design produced for a hair style workshop featuring a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo which conveyed a feeling of contentment and elegance for their new hair salon. I came up with a design that didn’t go the obvious route of creating merely a stylized orchid but rather crafted a company logo which implied an orchid in the pattern of a swirl incorporated into the letter O in the name and by placing emphasis on the concept using the silhouette of a hummingbird hovering above the image itself. The obvious path in creating a logo design is in most cases the wrong direction and in this case, the design ended up not being about the flower but alternately laid the attention on the feeling that they wanted to project to their customers.

Arabian horse logo style produced for an equine ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a distinct logo design styled to symbolize the unique physical traits of the Arabian pedigree of horses. By having a different head form and very high tail posture, the Arabian is one of the most immediately recognizable horse breeds in the whole world.

Las Coffee shop logo layout a little restaurant, style consists of a customized script typeface which floats over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small restaurant, layout includes a changed manuscript font which hovers over a group of ornate lines and also dots.

Logo design for a software program developer the layout features as well as famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the business and in many cases the symbolism supporting a logo is equally as important as how it brands the organization it represents.

Advance logo layout created for a Leander, Texas indoor developer, layout feature a series of red circles that intersect and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Leander, Texas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, explores, collaborates, and oversees such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, site assessments, programming, analysis, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo style done for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of the word advanced have actually been changed to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Leander, Texas logo design project was done for a management guide that aids business professionals to become more efficient at managing people, expectations, and profitability.
A logo design including a fisherman in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly recognized the market was primed for an outdoor sporting store that functions as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a spot to sell off their secondhand products to other sports enthusiasts. I tailored their Leander logo design dsign using a graphic which grabs the attention of traffic and projects an image that calls to mind the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ farms, this logo design has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t actually developed for an Leander, Texas regional farm it was actually created for an investments broker, and this particular trademark was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to design a graphic that projected self-confidence, financial success, and wealth.

 Leander Logo design for a nonprofit, Turning Point Solutions - the logo design function for externally facing arrow as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design they preferred, this can be a good thing or a bad thing. Good in that it grants a designer the freedom to investigate any concept that comes to mind, bad in that it’s difficult to hit a bullseye without understanding where exactly the target is. Luckily, in this instance, I struck a bullseye with the 1st shot.

Logo design developed for making use of a sign for the restaurant (Brewgrrs), it is a luxuriant script font that is similar to a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking in which I worked directly with the owner to design a logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very legible from over a block away.