Orange Logo Design

Every new Orange organization realizes that they need a logo, however few new business owners fully realize the key role their business logo can make in their becoming successful, or the reason that one logo design works far better than another. A business logo has an immediate and lasting effect on the financial success of a company, go with the right one and it can make the door swing and cash register ring, choose the wrong one and it can be an obstacle and a hindrance for the life span of a company. The logos included in the ImageCo portfolio help Orange companies prosper, they are effective in any given scenario and the reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t require deliberation, they can be realized in just a look.
  2. Scalability: from business cards to posters a scalable business logo will continue to be legible and equally emotive at any dimension.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a company logo should be lasting and will feel relevant today, tomorrow, and twenty five years from now.

Retro logo design of a bike produced for a Orange coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were actually opening up in an old section of the area and wanted to visualize a vintage tone without appearing as boring or low energy. I fulfilled both of these tasks by designing a company logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

medical logo layout with a microscopic lense slide and germs designed for Orange clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the triggers and effects of diseases, especially the field of medicine which deals with the laboratory assessment of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the sole instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Typically I try not to be overly literal with a design and to a point, this design approaches the company it serves rather literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more focus grabbing and a lot more meaningful.

logo style with a leaping green frog developed for a family enjoyable facility in Orange.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects which come my way, I’ve done dozens of logo designs for medical professionals, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to incorporate a couple springs into the design but Cool Springz is a fun place to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better dynamic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo including a flock of birds, a hill, a route, a stream, and also a tree - designed for Orange traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche area due to the fact that travel photographers don’t capture places or things but rather convey emotional experiences by means of the images they record. The idea behind this logo design was to make use of negative space to communicate more than what was visible upon initial glance, which I think is quintessential of most good photographers in that they often convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be conveyed with mere words. I tried to do something much the same to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Orange logo but also to illustrate the depth to her work and in the way that she perceives the world through the lens of her camera.

 Orange logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of logo design projects that I take on I genuinely savor and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my customer, even though he loved the concept, really did not care for my choice of birds. This man really loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his hatred for this particular breed of sea bird.

When I turn a concept over to a client I urge them to talk about it with friends and colleagues and family members as well as with other people that they don’t even know so as to get honest point of views on the worthiness of a concept. Fortunately, he talked about it with his family members and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original design.

Logos are a strange animal in the design world given that the people that have a tendency to hire a professional to design their logo design realize how essential a logo design is for their company so they are much more vested in the outcome. Every logo design job possesses it’s share of challenges, but the most significant obstacle is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Orange publication author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, but it is the most critical part of a published book given that it is in most cases the first thing a person views in the book shop. For a publisher, it’s the optimal opportunity they will likely ever have to promote their brand and get their logo design in front of the people that purchase actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it looks like that in many occurrences 1 of the aspects folks tend to remember the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle air service located in LA and while I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a feeling of flight and it was certainly a success.

 Orange logo design used for advertising and a label design for Vintage Case features an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, which seemed to be vintage cases. For this brand design I sought to come up with a logo that possessed a fluid vintage feel to it and could easily be used for every thing from a web site to a label on brand new cases that looked like they were from a different era.

Logo design developed for an orthodontist in Orange, style include an arc with lines intersecting through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most challenging logo projects considering that it appears that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to company marketing, if restaurants approached their branding in the exact same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely include an image of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth related to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dentistry business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a household nonprofit, the logo includes 4 personalities surprised in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or institution hopes to project.

The McNally Foundation’s name presented a unique opportunity to do a logo that conveyed that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to explain exactly how individuals should think or feel they don’t understand the mission of a logo. If viewers have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that illustrates itself won’t have the chance to be comprehended.

Logo design developed for a hair design studio including a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo which conveyed an atmosphere of calmness and class for their new hair salon. I created a concept which didn’t go the obvious route of crafting simply a stylized orchid but instead designed a logo that suggested a flower in the pattern of a swirl featured in to the letter O in the title and by putting emphasis on the logo design using the figure of a hummingbird hovering over the image itself. The obvious path in designing a logo is in most cases the incorrect direction and in this case, the design ended up not being about the flower but alternately placed the main focus on the feeling that they really wanted to project to their patrons.

Arabian horse logo layout developed for an equine cattle ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a unique custom logo design customized to embody the unique physical traits of the Arabian breed of equines. By having a distinctive head form and very high tail carriage, the Arabian is one of the most immediately identifiable equine breeds in the entire world.

Las Coffee shop logo layout a little dining establishment, design consists of a modified script font style which floats over a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, layout includes a changed manuscript font which floats above a team of elaborate lines and dots.

Logo style for a software programmer the style attributes and iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone pertaining to what business they are in or how it relates to their specific location. But it intimated something to the owner of the business and in quite a few cases the meaning supporting a logo is equally as important as how it brands the business it stands for.

Evolve logo design developed for a Orange interior designer, design attribute a collection of red circles that intersect as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Orange interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, investigates, collaborates, and oversees such tasks. Interior design is a multifaceted profession that involves conceptual development, area planning, site inspections, programming, investigation, corresponding with the stakeholders of a project, construction supervision, and implementation of the design.

logo layout done for Advanced Management Solutions, the characters for letter V as well as A in middle of the word progressed have been customized to link straight into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Orange logo design project was carried out for a management consultant that helps business professionals to become more effective at supervising people, expectations, and productivity.

A logo style featuring an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly recognized the market was prepared for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of interests, a place to sell their secondhand equipment to other sports enthusiasts. I designed their Orange business logo dsign using an image which seizes the interest of vehicles and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo layout MQ farms, this logo design has a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t really designed for an Orange area farm it was really designed for an investments broker, and this business logo was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to create a image that projected assurance, financial success, and wealth.
Logo developed for the use of a sign for the dining establishment (Brewgrrs), it is an elaborate script font that is similar to a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked directly with the business owner to design a logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very legible from over a block away.