Pflugerville, Texas Logo Design

Every new Pflugerville organization understands that they need a logo, yet few new business owners thoroughly grasp the essential role their logo can make in their success, or why one business logo performs better than another. A logo has a critical and long term influence on the financial success of a business, go with the right one and it can make the door swing and cash register ring, select the wrong one and it can be a barrier and an impediment for the longevity of an organization.

The logos featured in the ImageCo portfolio help Pflugerville, Texas businesses succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.

  1. Simplicity: simple logos do not demand consideration, they can be grasped in just a look.
  2. Scalability: from business cards to signboards a scalable logo design will stay legible and equally emotive at any scale.
  3. Versatility: logos that operate on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they represent.
  5. Relevance: a logo should be lasting and should feel relevant today, tomorrow, and 20 years from now.

Logo PORTFOLIO Volume 1

Retro logo layout of a bike created for a Pflugerville, Texas coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were opening in an old part of the town and wanted to project a vintage feel without coming across as uninteresting or low energy. I fulfilled the two jobs by designing a company logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo style with a microscopic lense slide as well as bacteria designed for Pflugerville, Texas medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that investigates the causes and outcomes of diseases, especially the branch of healthcare that deals with the clinical evaluation of samples of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I remember in which I was able to integrate a bacteria-laden microscope slide into a logo design.

Usually I attempt not to be excessively literal with a concept and to a point, this design approaches the company it represents very literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more intriguing, more interest grabbing and a lot more meaningful.

logo layout with a leaping green frog developed for a household fun facility in Pflugerville, Texas.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects which come my way, I’ve produced dozens of logo designs for health care providers, dental professionals, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to include a some springs into the concept but Cool Springz is a fun place to go and spring does not really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising. I also think this is the only time that a logo I did was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo design including a group of birds, a hill, a trail, a stream, and a tree - developed for Pflugerville, Texas traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche profession because travel photographers tend not to shoot locations or things but instead reveal emotional experiences by means of the pictures they capture. The idea behind this logo concept was to use negative space to communicate more than what was visible upon first glance, which I think is quintessential of the majority of professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness which can’t be communicated with mere words. I attempted to do something similar to this logo design by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Pflugerville logo but also to show the depth in her art and in the way that she perceives the world through the lens of her camera.

 Pflugerville logo design with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I honestly take pleasure in and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A but my client, even though he liked the concept, really did not care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his aversion for this particular kind of sea bird.

When I turn a concept over to a customer I encourage them to discuss it with friends and family members as well as with people that they don’t even know so as to get unbiased point of views on the benefit of a design concept. Fortunately, he shared it with his family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Custom logo designs are a strange creature in the design world given that the people that are inclined to hire an expert to create their logo design realize how essential a logo is for their organization so they are much more vested in the final result. Every logo job has it’s allotment of obstacles, however the largest challenge is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Pflugerville, Texas book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, yet it really is the most crucial part of a published book considering that it is ordinarily the very first thing a person views in the book store. With regard to a publishing company, it’s the opportunity they will likely ever get to advertise their product and get their logo design in front of the men and women that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo has two letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines come and depart however it seems that in many instances 1 of the things individuals tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline based in LA and while I’m not sure it really “took off” their logo design didn’t slow them. The bookend A’s in their brand lent itself well to confering a good sense of flight and it was surely a winner.

 Pflugerville logo style utilized for advertising and also a label style for Vintage Case includes an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which seemed to be much older cases. For this custom logo design I tried to come up with a logo that possessed a fluid old-fashioned feel to it and could be utilized for every thing from a web page to a label on brand new cases that seemed like they were from another era.

Logo design produced for an orthodontist in Pflugerville, Texas, design consist of an arc with lines intersecting with it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging logo design projects due to the fact that it appears that virtually every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden fields when it comes to company marketing, if restaurants approached their advertising in the exact same way dentists do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually really love doing dental logos because it challenges me to come up with a design that implies dentistry or a specific field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design designed for a household not-for-profit, the logo includes 4 characters surprised in height to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wishes to communicate.

The McNally Foundation’s name provided a distinct opportunity to do a logo that communicated that they were about families without being overtly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to explain precisely how people ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that illustrates itself will never have the likelihood to be comprehended.

Logo style produced for a hair style studio featuring a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that projected a spirit of peace and elegance for their new hair salon. I came up with a concept that did not go the obvious path of designing just a stylized orchid but instead created a logo which implied an orchid in the formation of a swirl featured into the letter O in the name and by placing emphasis on the logo design with the silhouette of a hummingbird hovering above the image itself. The obvious path in creating a logo is generally the wrong route and in this case, the design ended up not being about the orchid but alternately placed the main focus on the feeling that they really wanted to project to their customers.

Arabian equine logo design developed for a steed cattle ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original organization logo concept tailored to illustrate the unique physical traits of the Arabian type of horses. By having an unique head shape and higher tail posture, the Arabian is one of the very most quite easily identifiable equine lineages in the whole world.

Las Cafe logo style a small dining establishment, layout contains a modified manuscript font style which hovers above a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little dining establishment, style includes a modified script typeface which hovers over a group of elaborate lines and dots.

Logo style for a software application programmer the design attributes as well as famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the owner of the business and in many cases the symbolism behind a business logo is equally as important as how it serves the organization it represents.

Progress logo design produced for a Pflugerville, Texas indoor developer, design feature a collection of red circles that converge and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Pflugerville, Texas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, explores, coordinates, and manages such ventures. Interior design is a multifaceted occupation that involves conceptual development, area planning, location inspections, programming, analysis, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Management Solutions, the personalities for letter V and also A in middle of words progressed have been customized to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Pflugerville, Texas logo design assignment was performed for a leadership consultant that enables business professionals to become more successful at overseeing people, expectations, and profitability.
A logo layout including a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the founders of On the Fly understood the market was primed for an outdoor sporting retailer that functions as a consignment company. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of interests, a spot to market their previously owned equipment to other sports enthusiasts. I designed their Pflugerville logo design dsign with an image that grabs the interest of traffic and projects an image that evokes the passion of the outdoors. With traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo design MQ ranches, this logo design has actually an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really produced for an Pflugerville, Texas regional farm it was in reality created for a commodities broker, and this particular creative logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to develop a graphic that projects esteem, effectiveness, and wealth.

 Pflugerville Logo design for a nonprofit, Transforming Factor Solutions - the logo design attribute for outwardly encountering arrowhead as well as the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they would like, that can be a good thing or a bad thing. Good in that it grants a designer the liberty to discover any concept that comes to mind, bad in that it’s hard to hit a bullseye without realizing where the target is. Luckily, in this particular instance, I struck a bullseye with the 1st try.

Logo design designed for making use of an indication for the dining establishment (Brewgrrs), it is an elaborate script font that is reminiscent of a well-known sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked directly with the business owner to produce a logo design which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very legible from over a block away.