Rowlett Logo Design

Each and every new Rowlett organization realizes that they are in need of a logo, but few new business owners thoroughly comprehend the essential role their company logo will take in their becoming successful, or precisely why one business logo works better than another. A company logo has an immediate and lasting influence on the prosperity of a company, select the right one and it will make the door swing and cash register ring, select the incorrect one and it can be a barrier and a hindrance for the life span of a business. The logos presented in the ImageCo portfolio help Rowlett companies succeed, they are effective in any given situation and the reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logos don’t demand consideration, they can be understood in merely a look.
  2. Scalability: from business cards to signboards a scalable business logo will continue to be legible and just as emotive at any scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a company logo must be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo style of a bike created for a Rowlett coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were opening in an older part of the community and wanted to visualize an old-fashioned tone without appearing as stodgy or low energy. I fulfilled the two tasks via creating a company logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo layout with a microscopic lense slide and also bacteria developed for Rowlett clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that analyzes the root causes and effects of diseases, mainly the branch of medicine which works with the clinical assessment of specimens of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the only instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Normally I attempt not to be extremely literal with a design and to a degree, this specific design approaches the company it serves rather literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more interesting, more focus grabbing and a lot more meaningful.

logo design with a leaping green frog designed for a household enjoyable center in Rowlett.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs that come my way, I’ve done dozens of logo designs for doctors, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to integrate a some springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I did was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design featuring a group of birds, a mountain, a trail, a stream, as well as a tree - made for Rowlett traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche field because travel photographers tend not to shoot places or things but rather reveal emotional journeys by means of the pictures they record. The thought behind this logo concept was to use negative space to communicate more than what was visible upon first view, which I think is representative of almost all good photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos often have an emotional resonance which can’t be communicated with mere words. I made an effort to do something comparable to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Rowlett logo design but also to reveal the depth to her art and in the way that she perceives the world through the lens of her camera.

 Rowlett logo design with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I really enjoy and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the client, while he liked the concept, really did not care for my choice of birds. This guy genuinely despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this particular kind of sea bird.

When I turn a design over to a customer I encourage all of them to share it with colleagues and family as well as with individuals that they don’t actually know so as to get unprejudiced opinions on the merit of a concept. Fortunately, he discussed it with his family and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logos are a weird animal in the design world because the people that are inclined to hire a professional to design their logo design recognize how crucial a logo design is for their business so they are way more invested in the final result. Every logo project has it’s allotment of obstacles, but the biggest challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Rowlett publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, nevertheless it really is the most vital part of a published book because it is usually the first thing a person sees in the book shop. For a publishing company, it’s the opportunity that they will likely ever have to promote their product and get their logo design in front of the people that purchase actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo has 2 letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems that in many occurrences one of the things folks usually tend to recollect the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline located in LA and while I’m not certain it really “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a spirit of air travel and it was surely a victory.

 Rowlett logo layout utilized for advertising and also a label layout for Vintage Situation features an old-fashioned font style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that appeared to be vintage cases. For this brand concept I sought to come up with a logo that possessed a fluid vintage feel to it and could easily be used for anything from a web page to an insignia on brand new cases that appeared like they were from a different generation.

Logo produced for an orthodontist in Rowlett, design include an arc with lines intersecting via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most difficult logo design projects because it appears that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to business advertising, if restaurants approached their branding in the same way dentists do every one of their company logos would definitely be a picture explaining anything they served, McDonalds would probably contain a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental care logos because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a household not-for-profit, the logo includes 4 characters staggered in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be representative of the devotion that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization wishes to project.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that conveyed that they were about families without being overtly corny about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate exactly how individuals ought to think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that describes itself will never have the likelihood to be understood.

Logo layout developed for a hair style studio featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo which carried an atmosphere of serenity and class for their new hair studio. I created a concept that did not go the obvious course of creating just a stylized orchid but instead created a logo design that implied a flower in the formation of a swirl featured into the letter O in the title and by putting attention on the concept along with the figure of a hummingbird hovering above the image itself. The obvious path in creating a business logo is usually the incorrect course and in this case, the design ended up not being about the flower but instead laid the focus on the emotion that they wanted to project to their clients.

Arabian steed logo style developed for a steed ranch that concentrates on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a distinct company logo design tailored to embody the unique physical traits of the Arabian kind of horses. By having an unique head shape and high tail carriage, the Arabian is one of the very most immediately identifiable horse lineages in the world.

Las Cafe logo design a tiny dining establishment, layout contains a customized manuscript font which hovers above a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny restaurant, style consists of a customized manuscript typeface which hovers over a group of ornate lines as well as dots.

Logo design for a software application designer the style features and also renowned aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and disk operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However it intimated something to the business owner of the company and in quite a few cases the meaning behind a logo is equally as important as how it serves the enterprise it represents.

Develop logo layout created for a Rowlett indoor designer, layout attribute a series of red circles that converge and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Rowlett interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, researches, coordinates, and manages such ventures. Interior design is a multifaceted occupation that involves conceptual development, space planning, location assessments, programming, study, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and also A in middle of words advanced have been customized to connect directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Rowlett logo design job was carried out for a leadership guide that helps business professionals to develop into more efficient at supervising people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was ready for an outdoor sporting store that operates as a consignment company. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of interests, a spot to sell their previously owned goods to other sports enthusiasts. I tailored their Rowlett logo dsign using a graphic that pulls in the attention of vehicles and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages forty five mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo design has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really produced for an Rowlett area farm it was in reality designed for a products broker, and this particular logo was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to produce an identity that projected confidence, effectiveness, and wealth.
Logo design designed for the use of a sign for the dining establishment (Brewgrrs), it is a luxuriant script font style that is evocative a famous sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking in which I worked directly with the business owner to produce a logo design that worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.