San Angelo, Texas Logo Design

Each and every new San Angelo company realizes that they are in need of a logo, yet few entrepreneurs are thoroughly aware of the vital role their logo will play in their success, or precisely why one business logo functions better than another. A company logo has an immediate and sustaining impact on the prosperity of a company, choose the correct one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and an impediment for the longevity of a company.

The logos included in the ImageCo portfolio help San Angelo, Texas companies succeed, they are effective in any given circumstance and the reason why they are so effective is because they all have these 5 traits in common.

  1. Simplicity: simple logos do not require deliberation, they can be grasped in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will remain legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they stand for.
  5. Relevance: a business logo needs to be timeless and will feel relevant today, tomorrow, and 20 years from now.

Logo PORTFOLIO Volume 1

Retro logo style of a bike developed for a San Angelo, Texas coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually launching in an older part of the area and wished to cast an old-fashioned vibe without coming across as stodgy or low energy. I accomplished the two tasks by means of designing a custom logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

clinical logo design with a microscopic lense slide as well as bacteria made for San Angelo, Texas medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the triggers and effects of diseases, mainly the field of medicine which deals with the clinical examination of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the sole instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Typically I try not to be excessively literal with a design and to a point, this specific design approaches the company it serves very literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more attention grabbing and a lot more meaningful.

logo style with a jumping eco-friendly frog designed for a family members enjoyable center in San Angelo, Texas.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve produced dozens of logo designs for medical professionals, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to incorporate a some springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they utilized for marketing. I also believe this is the only time that a logo I did was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a route, a stream, as well as a tree - created for San Angelo, Texas travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers don’t shoot places or things but rather project emotional journeys by means of the photos they capture. The thought behind this logo concept was to make use of negative space to project more than what was visible upon initial view, which I think is representative of the majority of professional photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance which can’t be conveyed with just words. I made an effort to do something similar to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  San Angelo logo but also to reveal the depth of her art and in the way that she sees the world through the lens of her camera.

 San Angelo logo layout with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I really savor and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however the client, even though he liked the concept, really did not care for my choice of birds. This guy genuinely hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his contempt for this particular variety of sea bird.

When I turn a concept over to a customer I encourage them to talk about it with colleagues and family as well as with folks that they don’t actually know so as to get impartial judgements on the merit of a design. Fortunately, he shared it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original design.

Logos are a strange creature in the design world given that the people that have a tendency to hire an expert to design their logo comprehend how crucial a logo design is for their business so they are much more invested in the result. Every logo project possesses it’s portion of obstacles, but the biggest obstacle is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for San Angelo, Texas publication publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, nevertheless it really is the most critical part of a printed book due to the fact that it is often the initial thing a person views in the book store. For a publisher, it’s the opportunity that they will likely ever have to publicize their brand and get their logo design in front of the men and women that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has 2 letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many instances one of the traits individuals often tend to recollect the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service situated in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to affording a sense of flight and it was certainly a victory.

 San Angelo logo layout made use of for marketing as well as a tag layout for Vintage Situation features an archaic font style design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which appeared to be much older cases. For this logo concept I tried to come up with a logo that offered a fluid retro feel to it and could be utilized for anything from a web page to a label on brand new cases that appeared like they were from another generation.

Logo design created for an orthodontist in San Angelo, Texas, layout include an arc with lines converging through it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most challenging logo jobs because it seems that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to small business marketing, if dining establishments approached their advertising in the exact same way dental offices do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I actually love doing dental business logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design made for a household nonprofit, the logo design features 4 characters startled in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be representative of the devotion that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or organization wishes to convey.

The McNally Foundation’s name provided a unique opportunity to do a logo design that conveyed that they were about families without being openly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to describe how individuals ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that describes itself will never have the likelihood to be understood.

Logo design produced for a hair layout workshop featuring a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that related a feeling of relaxation and connection for their new hair studio. I came up with a design that did not go the obvious route of creating simply a stylized orchid but rather designed a logo design which implied a flower in the formation of a swirl featured in to the letter O in the name and by placing attention on the logo design with the silhouette of a hummingbird floating above the image itself. The obvious path in creating a company logo is oftentimes the incorrect direction and in this case, the design ended up not being about the orchid but alternately placed the attention on the feeling that they really wanted to transmit to their patrons.

Arabian horse logo style produced for a steed cattle ranch that specializes in reproducing Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted a unique creative logo concept fashioned to manifest the unique physical traits of the Arabian type of horses. By having an identifiable head form and high tail posture, the Arabian is one of the most immediately recognizable horse types in the whole world.

Las Cafe logo layout a little dining establishment, layout includes a customized script typeface which hovers above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small restaurant, style includes a customized manuscript font style which hovers above a group of luxuriant lines and dots.

Logo design for a software designer the layout attributes and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. However it meant something to the owner of the business and in many cases the meaning supporting a logo design is just as important as how it serves the organization it stands for.

Evolve logo layout developed for a San Angelo, Texas interior designer, style attribute a collection of red circles that converge and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a San Angelo, Texas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, explores, collaborates, and manages such ventures. Interior design is a diverse profession that includes conceptual development, space planning, site assessments, programming, study, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V and A in middle of the word advanced have been changed to tie directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This San Angelo, Texas logo design project was done for a management advisor that enables business professionals to develop into more efficient at overseeing people, expectations, and productivity.
A logo design including a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the founders of On the Fly knew the market place was primed for an outdoor sporting merchant that functions as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of interests, a place to sell their previously owned products to other sports enthusiasts. I tailored their San Angelo logo design dsign along with an illustration that grabs the attention of vehicles and sends an image that calls to mind the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and serene habitat.
Logo layout MQ ranches, this logo design has a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t actually composed for an San Angelo, Texas area farm it was really designed for a commodities broker, and this business logo was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to make a graphic that projected trust, success, and affluence.

 San Angelo Logo design for a nonprofit, Turning Point Solutions - the logo design attribute for ostensibly encountering arrowhead and also the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they desired, this can be a good thing or a bad thing. Good in that it offers a designer the opportunity to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of knowing where exactly the target is. Thankfully, in this case, I hit a bullseye with the 1st try.

Logo design created for the use of a sign for the dining establishment (Brewgrrs), it is an ornate manuscript typeface that is evocative a renowned sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked closely with the proprietor to develop a business logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very legible from over a block away.