San Antonio, Texas Logo Design

Virtually every new San Antonio business person understands that they need a logo, but few entrepreneurs thoroughly realize the crucial role their organization’s logo will make in their financial success, or precisely why one business logo functions far better than another. A business logo has a critical and lasting influence on the viability of a business, select the correct one and it can make the door swing and cash register ring, go with the incorrect one and it can be an obstacle and a hindrance for the longevity of a business.

The logos presented in the ImageCo portfolio help San Antonio, Texas companies succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these five features in common.

  1. Simplicity: simple logo designs don’t demand consideration, they can be grasped in just a look.
  2. Scalability: from business cards to movie screens a scalable business logo will be legible and just as emotive at virtually any scale.
  3. Versatility: logos which function on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they stand for.
  5. Relevance: a logo design needs to be ageless and will feel as relevant today, tomorrow, and twenty five years from today.
Retro logo layout of a bike developed for a San Antonio, Texas coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and cafe were actually launching in an older part of town and really wanted to project a retro vibe without coming across as uninteresting or low energy. I achieved both jobs by means of developing a trademark design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

medical logo design with a microscopic lense slide and also bacteria developed for San Antonio, Texas medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the triggers and outcomes of diseases, especially the field of medicine which works with the laboratory examination of samples of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Normally I try not to be overly literal with a design and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more interesting, more interest grabbing and much more memorable.

logo style with a jumping eco-friendly frog made for a family members fun center in San Antonio, Texas.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for doctors, dental offices, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the title of the company features the word springz in its name the apparent choice would have been to include a couple of springs into the design but Cool Springz is a fun place to go and spring does not really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I created was made into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a path, a stream, and also a tree - developed for San Antonio, Texas traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche sector due to the fact that travel photographers don’t capture locations or things but rather reveal emotional experiences by means of the images they capture. The thought behind this logo composition was to make use of negative space to communicate more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they frequently tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be conveyed with just words. I made an effort to do something much the same to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  San Antonio logo design but also to reveal the depth in her art and in the way that she views the world through the lens of her camera.

 San Antonio logo style with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I truly relish and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but the client, even though he liked the concept, really did not care for my choice of birds. This man seriously disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members did not share his aversion for this specific kind of sea bird.

When I turn a concept over to a client I urge all of them to talk about it with friends and family as well as with other people that they don’t even know so as to get unbiased opinions on the merit of a design concept. Fortunately, he discussed it with his family members and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logo designs are a weird creature in the design world because the people that have a tendency to hire a professional to create their logo design recognize how vital a logo design is for their company so they are way more vested in the result. Every logo design project has it’s allotment of hurdles, however the greatest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for San Antonio, Texas publication author

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, nevertheless it really is the most crucial part of a published book because it is usually the initial thing a person views in the book store. For a publishing company, it’s the most ideal opportunity that they will ever get to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems like that in many instances one of the things consumers usually tend to recall the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline located in LA and while I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to affording a good sense of flight and it was undoubtedly a success.

 San Antonio logo layout utilized for marketing and a label style for Vintage Situation includes an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, that appeared to be vintage cases. For this brand concept I tried to come up with a logo that provided a fluid old style feel to it and could be utilized for anything from a website to an insignia on brand new cases that appeared like they were from a different generation.

Logo produced for an orthodontist in San Antonio, Texas, layout include an arc with lines intersecting with it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging logo design projects considering that it appears that every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the most cliche ridden careers when it comes to business marketing, if restaurants approached their advertising in the very same way dental professionals do every one of their company logos would be a picture explaining anything they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind including an image of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really enjoy doing dentistry business logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family nonprofit, the logo design features 4 characters startled in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be depictive of the love that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution hopes to convey.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which conveyed that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize specifically how individuals should think or feel they don’t understand the mission of a logo. If viewers have to ponder a logo to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that describes itself won’t have the chance to be comprehended.

Logo layout produced for a hair style studio including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that related an atmosphere of contentment and class for their new hair studio. I came up with a concept which didn’t go the obvious course of designing merely a stylized orchid but rather created a company logo that suggested a flower in the pattern of a swirl blended into the letter O in the title and by putting emphasis on the logo design with the silhouette of a hummingbird floating above the image itself. The obvious path in designing a business logo is oftentimes the incorrect direction and in this case, the design ended up not being about the orchid but alternately laid the focus on the emotion that they really wanted to project to their patrons.

Arabian steed logo style developed for a horse ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind creative logo concept tailored to epitomize the unique physical traits of the Arabian type of equines. With an unique head shape and higher tail carriage, the Arabian is one of the very most easily recognizable horse lineages in the whole world.

Las Coffee shop logo layout a little restaurant, style includes a changed script font style which floats over a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, layout includes a changed script font which hovers over a team of luxuriant lines and also dots.

Logo layout for a software application programmer the design functions and famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone about what business they are in or how it relates to their specific location. However, it represented something to the owner of the company and in many cases the meaning behind a company logo is just as important as how it brands the organization it stands for.

Progress logo design created for a San Antonio, Texas interior designer, style attribute a collection of red circles that intersect as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a San Antonio, Texas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, researches, collaborates, and manages such projects. Interior design is a diverse profession that involves conceptual development, space planning, location evaluations, programming, investigation, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo layout done for Advanced Management Solutions, the characters for letter V and A in center of words progressed have actually been changed to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This San Antonio, Texas logo design job was completed for a management expert that assists business professionals to develop into more effective at managing people, expectations, and productivity.
A logo layout featuring a fisherman in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market was primed for an outdoor sporting store that functions as a consignment business. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a spot to market their pre-owned equipment to other sports enthusiasts. I designed their San Antonio business logo dsign utilizing an illustration which garners the attention of traffic and projects an image that wakens the passion of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ ranches, this logo design has an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t actually composed for an San Antonio, Texas area farm it was really devised for a commodities broker, and this company was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to develop a image that projected confidence, effectiveness, and prosperity.

 San Antonio Logo design for a not-for-profit, Transforming Point Solutions - the logo layout attribute for outwardly encountering arrowhead and also the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they preferred, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to discover any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of knowing where exactly the target is. Fortunately, in this case, I hit a bullseye with the first shot.

Logo design made for the use of an indication for the dining establishment (Brewgrrs), it is an elaborate script typeface that is similar to a renowned sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking where I worked directly with the proprietor to design a logo which worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very legible from over a block away.