Acute Care 360 ImageCo, Victoria, Texas, TX,

ImageCo, Victoria, Texas, TX,

Evolv Design logo designed by ImageCo, Victoria, Texas, TX,

Red Panda Publishers logo designed by ImageCo, Victoria, Texas, TX,

Victoria, Texas, TX,

ImageCo, Victoria, Texas, TX,
ImageCo, Victoria, Texas, TX,

Mid Valley Pathology logo designed by ImageCo, Victoria, Texas, TX,

FSA OK logo designed by ImageCo, Victoria, Texas, TX,

Emerald Heights logo designed by ImageCo, Victoria, Texas, TX,

Club Sapphire logo designed by ImageCo, Victoria, Texas, TX,

Downtown Dogs logo designed by ImageCo, Victoria, Texas, TX,

School board logo designed by ImageCo, Victoria, Texas, TX,

Ferry Street Coffee Company logo designed by ImageCo, Victoria, Texas, TX,

Stoney Forensic logo designed by ImageCo, Victoria, Texas, TX,

Smart kernels logo designed by ImageCo, Victoria, Texas, TX,

TIPS FOR CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design firm presents a money back guarantee try to keep in mind that they can’t reimburse the time you commit which is much more valuable than your money is.

PORTFOLIO

Many design firms talk a good game but in the end a design firm can only be evaluated by the quality of their design work, if the work in their portfolio does not feature real world examples odds are they will never be able to produce a premium logo design.

VISION

A logo’s objective is to be recognized and be unforgettable, and it’s goal is to mirror your personal vision for your organization. If a designer is not focused on realizing your vision, the thing they are actually focused on is how fast they can get paid.

Victoria LOGO DESIGN​

For over twenty years ImageCo has been helping entrepreneurs establish notable brands. We have done logo design work for mechanics, educational institutions, heart surgeons, wedding singers, coffee shops, retail stores, and just about every other kind of business concern you can imagine. What makes ImageCo unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every brand identity project as if it will be utilized as an electrical sign. Because of our sign first strategy our brand identity designs can, and have been employed in everything from fashion labels to billboards. Our sign first technique guarantees that our logos are just as successful whether they are used in television commercials or website apps, they are consistently identifiable, understood, and always remembered regardless of size or use.

American Made ★ Design

The thing that really sets ImageCo apart from other design companies that you might have stumbled upon on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are enlisted to do, we do in-house. No matter the kind of project we take on, logo, website design, trade show exhibition, or electrical sign, we do not, and never will farm out our client’s projects to agencies located outside the USA. When you call us at 1-855-IMAGECO the party that picks up the phone is ImageCo’s owner and designer, not an agent that marks up the cost of your project and imposes the conditions of how my customers and I conduct business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

It’s likely that every new Victoria organization realizes that they probably need a logo, but few new business owners thoroughly recognize the crucial role their company logo can perform in their becoming successful, or precisely why one logo design performs far better than another. A logo has a critical and sustaining effect on the success of a business, pick the correct one and it can make the door swing and phone ring, go with the incorrect one and it can be an obstacle and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Victoria businesses succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these five features in common.
  1. Simplicity: simple logo designs don’t need deliberation, they can be understood in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will remain legible and equally emotive at virtually any dimension.
  3. Versatility: logos that function on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or company they brand.
  5. Relevance: a logo must be ageless and will feel equally relevant today, tomorrow, and twenty five years from today.

understanding branding

Brand – It is a verb and a noun, it’s an identifying mark as well as the process of noting something to ensure that it can be recognized, its foundation originates from the mark branded onto animals. These days a brand symbolizes basically anything with a motive, regardless of whether it be revenue or political parties, a brand is an innate aspect of specifying the worth of something in the customer’s mind.

Branding – Is kind of like advertising and marketing’s attractive sister, they are all from the very same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest targeted at a target market, it’s objective is to produce an image that the audience will likely relate to.

Brand Image – An image planted and nurtured through advertising and marketing and identity design. When a person mentions the brand names Lamborghini or Corvette what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and exotic . That is brand image and brand image is what makes individuals want those brands. Brand image is why individuals acquire specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Firms – If you look back at the origin of most branding firms you’ll find that they are frequently rebranded marketing and advertising firms. When someone claims they are in marketing most individuals will likely have a preconceived notion about what they do. But when somebody claims “I’m in branding”… it simply sounds much more impressive, maybe it’s due to the fact that many people don’t know what it suggests to be in branding so it comes off as mysterious and even sexy.

Brand Identity – Is an inclusive term that defines the visual aspects of a product or agency that influence understandings. This mainly includes the name, the logo design, the packaging, the colors used but can likewise include sound, lights, texture, signage, just about anything that can be seen, felt or listened to belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that concentrates on a kind of visual design which helps form the public image of a business, a product or a business. Brand identity designers develop logo designs, sign designs, packaging, and also collateral material such as business cards, stationery, and sales brochures. Some visual designers also develop sites and also software interfaces. The essential function of a brand identity designer is to establish the visual cues and also an emotional tone with the objective of affecting activities, results and also understandings.

select signs/logos

Retro logo layout of a bike created for a Victoria coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were opening up in an old part of the community and wished to cast an old-fashioned vibe without appearing as monotonous or low energy. I fulfilled both tasks by means of designing a custom logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

clinical logo style with a microscopic lense slide and also bacteria developed for Victoria medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which investigates the triggers and outcomes of diseases, especially the branch of healthcare which deals with the clinical assessment of samplings of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Normally I try not to be extremely literal with a design and to a degree, this specific design approaches the company it serves fairly literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more attention grabbing and more unforgettable.

logo design with a jumping environment-friendly frog created for a household fun facility in Victoria.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve done dozens of logo designs for surgeons, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park that I have actually ever had the opportunity to work on.

Given that the name of the business has the word springz in its name the obvious choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun place to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more lively high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and incorporated him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design featuring a group of birds, a hill, a trail, a stream, as well as a tree - designed for Victoria travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche profession due to the fact that travel photographers don’t shoot locations or things but instead communicate emotional journeys by means of the images they record. The thought behind this logo composition was to utilize negative space to convey more than what was visible upon initial view, which I think is quintessential of almost all good photographers in that they frequently convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness which can’t be conveyed with mere words. I attempted to do something much the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Victoria logo but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Victoria logo design with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I seriously savor and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however my customer, while he loved the concept, really did not care for my choice of birds. This particular man seriously hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this specific variety of sea bird.

When I turn a design over to a client I urge them to talk about it with friends and colleagues and family members as well as with other people that they don’t actually know so as to get unbiased point of views on the value of a concept. Fortunately, he discussed it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world given that the people that are inclined to hire a professional to create their business logo recognize how essential a logo is for their organization so they are much more vested in the end result. Every logo design job has it’s allotment of hurdles, but the biggest obstacle is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Victoria publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, however it is the most essential part of a printed book because it is often the first thing a person sees in the book shop. For a publisher, it’s the opportunity they will likely ever have to promote their product and get their logo design in front of the people that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo developed for an airline in Los Angeles, the logo has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many instances one of the things individuals often tend to recall the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle air service based in LA and while I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to conferring a feeling of air travel and it was certainly a victory.

 Victoria logo style used for advertising and marketing and a tag layout for Vintage Instance features an old font layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, which appeared to be vintage cases. For this brand concept I attempted to come up with a logo that possessed a fluid vintage feel to it and could be utilized for anything from a web page to a label on brand new cases that looked like they were from another point in time.

Logo developed for an orthodontist in Victoria, style consist of an arc with lines converging via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most difficult logo projects because it seems that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden careers when it comes to company branding, if restaurants approached their advertising in the same way dental professionals do every one of their company logos would be a picture explaining anything they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I actually love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo made for a household nonprofit, the logo includes 4 characters startled in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design that communicated that they were about families without being overtly corny about it. The goal of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to illustrate specifically how individuals ought to think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the opportunity to be understood.

Logo design developed for a Victoria hair layout workshop including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo which projected a feeling of tranquility and elegance for their new hair studio. I created a design which didn’t go the obvious course of making merely a stylized orchid but rather delivered a logo design that implied an orchid in the formation of a swirl integrated into the letter O in the name and by putting emphasis on the concept using the figure of a hummingbird floating over the image itself. The obvious path in designing a company logo is more often than not the incorrect course and in this case, the design ended up not being about the orchid but instead placed the main focus on the emotion that they really wanted to project to their clients.

Arabian steed logo design developed for a steed ranch that concentrates on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed an original organization logo design styled to epitomize the unique physical traits of the Arabian pedigree of equines. By having a different head form and high tail posture, the Arabian is one of the highly quite easily identifiable equine breeds in the whole world.

Las Cafe, A Victoria Coffee shop logo style a small dining establishment, design includes a modified script typeface which hovers above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny restaurant, design contains a customized manuscript typeface which floats over a team of luxuriant lines and dots.

Logo style for a software program designer the style attributes and legendary Victoria component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. But it represented something to the owner of the company and in many cases the symbolism behind a logo is equally as important as how it brands the business it stands for.

Progress logo style produced for a Victoriaindoor developer, design function a collection of red circles that converge and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Victoria interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, explores, collaborates, and oversees such ventures. Interior design is a diverse occupation that includes conceptual development, space planning, location assessments, programming, research, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo layout done for Advanced Leadership Solutions in Victoria, the characters for letter V and also A in middle of words progressed have actually been modified to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Victoria logo design assignment was completed for a leadership expert that assists business leaders to develop into more effective at managing people, expectations, and productivity.

A Victoria business logo design featuring an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly recognized the market was primed for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of passions, a place to market their previously owned goods to other sports enthusiasts.

I tailored their Victoria logo design using an illustration that garners the interest of traffic and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ farms, this Victoria company logo layout has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really composed for an Victoria area farm it was actually designed for an investments broker, and this company was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to develop an identity that projected self-confidence, success, and opulence.

 Victoria Logo design for a nonprofit, Transforming Factor Solutions - the logo design feature for outwardly dealing with arrowhead and the arrowheads indicate that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they preferred, this can be a good thing or a bad thing. Good in that it gives a designer the flexibility to investigate any concept that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of realizing where exactly the target is. Thankfully, in this instance, I struck a bullseye with the 1st go.

Logo made for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is evocative a famous Victoria sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked directly with the owner to design a logo design which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very legible from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Electrical sign design for Victoria restaurnat designed by Victoria Sign Company
Victoria logo design and brand identity design for Victoria businesses
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,

Logo designed by ImageCo, Victoria, Texas, TX,

Logo designed by ImageCo, Victoria, Texas, TX,

Logo designed by ImageCo, Victoria, Texas, TX,

Logo designed by ImageCo, Victoria, Texas, TX,

Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,
Logo designed by ImageCo, Victoria, Texas, TX,