Victoria Logo Design

Every new Victoria venture understands that they need a logo, but few new business owners entirely are aware of the vital role their organization logo can take in their financial success, or exactly why one business logo functions better than another. A business logo has an immediate and lasting impact on the growth of a business, pick the correct one and it can make the door swing and phone ring, select the wrong one and it will be a barrier and a hindrance for the longevity of an organization. The logos included in the ImageCo portfolio help Victoria businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos don’t require consideration, they can be grasped in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a logo design must be enduring and will feel relevant today, tomorrow, and forty years from today.

Retro logo style of a bicycle developed for a Victoria coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening up in an old part of the city and really wanted to project a vintage feel without appearing as uninteresting or low energy. I achieved the two tasks by means of designing a logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

clinical logo design with a microscope slide as well as bacteria developed for Victoria clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the root causes and outcomes of diseases, especially the branch of healthcare that works with the clinical evaluation of specimens of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I call to mind where I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Generally I try not to be overly literal with a concept and to a degree, this design approaches the company it serves fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more attention grabbing and even more memorable.

logo layout with a jumping environment-friendly frog created for a household enjoyable facility in Victoria.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve done dozens of logo designs for health care providers, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the business has the word springz in its name the obvious choice would have been to include a couple springs into the design but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a flock of birds, a hill, a trail, a stream, and also a tree - developed for Victoria travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche field due to the fact that travel photographers tend not to shoot locations or things but rather communicate emotional journeys through the images they record. The idea behind this logo concept was to use negative space to communicate more than what was visible upon first glance, which I think is representative of most professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be revealed with mere words. I attempted to do something similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Victoria logo but also to show the depth of her art and in the way that she perceives the world through the lens of her camera.

 Victoria logo layout with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design projects that I take on I really savor and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the character A but my client, while he loved the concept, didn’t care for my choice of birds. This man seriously hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his contempt for this particular kind of sea bird.

When I turn a design over to a customer I encourage them to talk about it with friends and family members as well as with individuals that they don’t even know so as to get objective point of views on the worthiness of a concept. Fortunately, he shared it with his family and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Business logos are a weird creature in the design world given that the people that tend to hire an expert to create their logo design understand how vital a logo design is for their organization so they are much more vested in the outcome. Every logo design job has it’s portion of hurdles, however the largest challenge is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, design for Victoria book author

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, however it really is the most crucial part of a published book given that it is in most cases the initial thing a person sees in the book store. Concerning a publisher, it’s the optimal opportunity that they will ever have to spotlight their brand and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems like that in many occurrences one of the things individuals often tend to recall the most are their logos. The Air LA logo design was done for a modest new venture commuter/shuttle airline company based in LA and while I’m not sure it really “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to affording a good sense of flight and it was surely a success.

 Victoria logo design utilized for advertising as well as a label style for Vintage Instance features an old-fashioned font style layout.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that looked to be older cases. For this business logo design I sought to come up with a logo that possessed a fluid old style feel to it and could be used for everything from a web site to an insignia on brand new cases that seemed like they were from a different era.

Logo produced for an orthodontist in Victoria, layout consist of an arc with lines converging with it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most difficult logo design projects considering that it appears that virtually every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to company advertising, if dining establishments approached their branding in the exact same way dental practitioners do every one of their logos would definitely be a picture explaining something they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo includes 4 characters surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be illustrative of the devotion that William McNally had for the people in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to relate.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design that conveyed that they were about families without being overtly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to explain how individuals ought to think or feel they don’t understand the objective of a logo. If people have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that illustrates itself will never have the chance to be understood.

Logo design produced for a hair layout workshop featuring a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which carried a feeling of ease and connection for their new hair studio. I created a design that didn’t go the obvious direction of crafting merely a stylized orchid but instead delivered a logo which suggested an orchid in the formation of a swirl blended into the letter O in the title and by placing attention on the concept using the figure of a hummingbird hovering over the image itself. The obvious path in creating a business logo is in most cases the wrong course and in this case, the design ended up not being about the flower but alternately laid the focus on the emotion that they wanted to project to their clients.

Arabian horse logo style produced for a steed ranch that specializes in reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed an original company logo design tailored to exemplify the unique physical traits of the Arabian kind of equines. By having a distinctive head shape and higher tail carriage, the Arabian is one of the most immediately identifiable equine lineages in the world.

Las Cafe logo layout a little dining establishment, design consists of a changed manuscript typeface which floats over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small restaurant, style contains a modified script font style which hovers over a team of luxuriant lines as well as dots.

Logo style for a software application programmer the layout attributes and also famous aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the company and in many cases the significance supporting a logo design is just as important as how it serves the organization it stands for.

Progress logo style developed for a Victoria interior developer, layout feature a collection of red circles that intersect as well as change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Victoria interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and manages such ventures. Interior design is a multifaceted occupation that consists of conceptual development, area planning, site inspections, programming, research study, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo design provided for Advanced Management Solutions, the characters for letter V and also A in middle of the word advanced have actually been customized to tie directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Victoria logo design assignment was carried out for a management consultant that aids business leaders to develop into more successful at supervising people, expectations, and productivity.

A logo design featuring a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was prepared for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a location to market their secondhand products to other sports enthusiasts. I tailored their Victoria business logo dsign with an illustration which garners the interest of traffic and sends an image that wakens the passion of the outdoors. With visitor traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo design MQ ranches, this logo layout has actually an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t actually composed for an Victoria regional farm it was really devised for a commodities broker, and this company logo was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to create a brand mark that projects self-confidence, success, and opulence.
Logo design designed for the use of a sign for the dining establishment (Brewgrrs), it is an elaborate script font style that is similar to a renowned sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project in which I worked closely with the business owner to design a logo design which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.