Millcreek, Utah Logo Design

Each and every new Millcreek company understands that they need a logo, but few entrepreneurs entirely realize the crucial role their logo can perform in their success, or precisely why one logo functions better than another. A logo design has an immediate and long-term effect on the success of a business, go with the right one and it will make the door swing and phone ring, choose the incorrect one and it can be an obstacle and an impediment for the life span of an organization.

The logos included in the ImageCo portfolio help Millcreek, Utah companies prosper, they are effective in any given situation and the reason why they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logos do not require scrutiny, they can be grasped in just a glance.
  2. Scalability: from business cards to billboards a scalable business logo will remain legible and just as emotive at any size.
  3. Versatility: logos which operate on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a logo design needs to be enduring and will feel as relevant today, tomorrow, and twenty five years from now.
Retro logo design of a bicycle developed for a Millcreek, Utah coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were actually opening up in an older section of the town and really wanted to visualize a retro atmosphere without coming across as uninteresting or low energy. I accomplished the two tasks by creating a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo layout with a microscope slide as well as germs created for Millcreek, Utah clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the causes and outcomes of diseases, mainly the branch of healthcare which works with the laboratory assessment of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the only instance I remember in which I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Typically I try not to be extremely literal with a design and to a point, this design approaches the company it serves quite literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more interesting, more attention grabbing and even more meaningful.

logo design with a jumping eco-friendly frog designed for a family members enjoyable facility in Millcreek, Utah.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects which come my way, I’ve done dozens of logo designs for health care providers, dental experts, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the apparent choice would have been to incorporate a few springs into the concept but Cool Springz is a fun place to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for marketing. I also believe this is the only time that a logo I created was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design including a group of birds, a hill, a path, a stream, as well as a tree - designed for Millcreek, Utah traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche profession because travel photographers tend not to capture locations or things but instead convey emotional experiences through the images they record. The idea behind this logo composition was to use negative space to project more than what was visible upon initial view, which I think is representative of most professional photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I made an effort to do something similar to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Millcreek logo but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Millcreek logo layout with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I truly savor and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but the client, while he loved the concept, really did not care for my choice of birds. This particular guy truly loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific kind of sea bird.

When I turn a design over to a customer I encourage them to discuss it with friends and colleagues and family members as well as with folks that they don’t even know so as to get objective assessments on the merit of a concept. Fortunately, he discussed it with his whole family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Custom logo designs are a strange creature in the design world because the people that have a tendency to hire an expert to design their business logo understand how crucial a logo is for their business so they are way more invested in the final result. Every logo design job has it’s allotment of difficulties, however the largest obstacle is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Millcreek, Utah publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, yet it is the most necessary part of a published book because it is often the very first thing a person views in the bookstore. With regard to a publishing company, it’s the best opportunity they will likely ever get to spotlight their brand and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has 2 letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many instances 1 of the aspects consumers often tend to remember the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle air service situated in LA and although I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a sense of air travel and it was certainly a victory.

 Millcreek logo layout made use of for marketing and also a label design for Vintage Situation includes an archaic typeface layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, which looked to be much older cases. For this brand design I tried to come up with a logo that provided a fluid retro feel to it and could be utilized for everything from a web site to a label on brand new cases that looked like they were from another era.

Logo design developed for an orthodontist in Millcreek, Utah, design include an arc with lines intersecting with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most difficult logo design jobs because it appears that each and every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden careers when it comes to small business marketing, if dining establishments approached their branding in the very same way dental offices do every one of their company logos would be a picture explaining something they served, McDonalds would most likely include an image of a potato and a cow.

I understand the thinking behind adding an illustration of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I actually love doing dental care logo designs simply because it challenges me to come up with a design that implies dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design developed for a family nonprofit, the logo design features 4 personalities surprised in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name offered a unique opportunity to do a custom logo design which communicated that they were about families without being openly tacky about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate exactly how people should think or feel they don’t understand the objective of a logo. If people have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo design that illustrates itself won’t have the chance to be understood.

Logo layout produced for a hair design studio including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which related a feeling of relaxation and class for their new hair salon. I came up with a concept which didn’t go the obvious course of crafting merely a stylized orchid but instead designed a company logo that suggested a flower in the pattern of a swirl integrated into the letter O in the title and by placing emphasis on the concept using the silhouette of a hummingbird hovering above the image itself. The obvious path in designing a company logo is usually the wrong direction and in this case, the design ended up not being about the flower but alternately laid the main focus on the emotion that they wanted to transmit to their patrons.

Arabian horse logo design produced for an equine ranch that specializes in reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted a unique organization logo concept customized to symbolize the unique physical traits of the Arabian type of horses. With a different head form and higher tail carriage, the Arabian is one of the most immediately recognizable horse types in the entire world.

Las Coffee shop logo style a small dining establishment, layout consists of a modified manuscript font style which floats over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, design contains a changed manuscript font which hovers over a team of ornate lines and dots.

Logo design for a software programmer the layout functions and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and drive managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the company and in quite a few cases the significance behind a logo design is just as important as how it brands the enterprise it represents.

Develop logo style developed for a Millcreek, Utah indoor developer, design feature a series of red circles that converge as well as replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Millcreek, Utah interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, investigates, coordinates, and manages such ventures. Interior design is a multifaceted profession that involves conceptual development, space planning, site inspections, programming, research study, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V as well as A in middle of the word progressed have actually been modified to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Millcreek, Utah logo design job was completed for a leadership specialist that helps business professionals to develop into more effective at managing people, expectations, and productivity.
A logo layout including an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market was prepared for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of passions, a place to market their previously owned goods to other sports enthusiasts. I tailored their Millcreek logo dsign using an illustration which grabs the attention of vehicles and projects an image that wakens the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo style MQ farms, this logo design has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really designed for an Millcreek, Utah area farm it was really created for a products broker, and this logo was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to produce a brand mark that projects esteem, financial success, and opulence.

 Millcreek Logo design for a not-for-profit, Transforming Factor Solutions - the logo design attribute for externally dealing with arrow as well as the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they desired, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to discover any concept that comes to mind, bad in that it’s tricky to hit a bullseye without realizing where exactly the target is. Fortunately, in this case, I struck a bullseye with the very first try.

Logo made for using an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript font that is evocative a renowned sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the business owner to create a logo design which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung over their doors, and was highly visible and very easy to read from over a block away.