Acute Care 360 ImageCo, South Burlington, Vermont, VT,

ImageCo, South Burlington, Vermont, VT,

Evolv Design logo designed by ImageCo, South Burlington, Vermont, VT,

Red Panda Publishers logo designed by ImageCo, South Burlington, Vermont, VT,

South Burlington, Vermont, VT,

ImageCo, South Burlington, Vermont, VT,
ImageCo, South Burlington, Vermont, VT,

Mid Valley Pathology logo designed by ImageCo, South Burlington, Vermont, VT,

FSA OK logo designed by ImageCo, South Burlington, Vermont, VT,

Emerald Heights logo designed by ImageCo, South Burlington, Vermont, VT,

Club Sapphire logo designed by ImageCo, South Burlington, Vermont, VT,

Downtown Dogs logo designed by ImageCo, South Burlington, Vermont, VT,

School board logo designed by ImageCo, South Burlington, Vermont, VT,

Ferry Street Coffee Company logo designed by ImageCo, South Burlington, Vermont, VT,

Stoney Forensic logo designed by ImageCo, South Burlington, Vermont, VT,

Smart kernels logo designed by ImageCo, South Burlington, Vermont, VT,

POINTERS FOR SELECTING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design agency offers a money back guarantee try to remember that they can’t reimburse the time you commit which is eminently more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but inevitably a design agency can only be evaluated by the quality of their portfolio, if the work in their portfolio does not contain actual examples chances are they will not be able to produce a top quality logo design.

VISION

A logo’s aim is to be recognized and remembered, and it’s objective is to mirror your personal vision for your company. If a designer isn’t focused on fulfilling your vision, the thing they are really focused on is how soon they can get paid.

South Burlington LOGO DESIGN​

For over 2 decades ImageCo has been helping business owners develop memorable brands. We’ve performed branding work for farmers, colleges, diamond miners, wedding singers, diners, retailers, and virtually every other kind of business you can envision. What makes ImageCo different compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every branding project as if it will be utilized as an electric sign. As a result of our sign first strategy our logo designs can, and have been employed in everything from garment labels to billboards. Our sign first approach guarantees that our logo designs are equally effective whether they are used in television commercials or website apps, they are consistently recognizable, understood, and remembered irrespective of scale or use.

American Made ★ Design

Something which really sets ImageCo apart from many of the design firms that you may have come across in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are enlisted to perform, we perform ourselves. No matter the type of design project we undertake, logo design, business website, trade show display, or retail sign, we do not, and never will job-out our customer’s projects to contractors located outside the United States. Whenever you phone us at 1-855-IMAGECO the party that picks up the phone is ImageCo’s owner and designer, not a go-between that increases the cost of your design project and dictates the conditions of how my customers and I conduct business.

CHARACTERISTICS OF A GREAT LOGO DESIGN

Virtually every new South Burlington company understands that they probably need a logo, but few new business owners thoroughly grasp the crucial role their business logo will perform in their becoming successful, or precisely why one logo design works better than another. A logo has an immediate and long-term influence on the success of a company, go with the correct one and it will make the door swing and phone ring, choose the incorrect one and it can be a barrier and an impediment for the life of a company. The logos presented in the ImageCo portfolio help South Burlington companies prosper, they are effective in any given scenario and the reason why they are so effective is because they all have these five things in common.
  1. Simplicity: simple logos don’t require scrutiny, they can be understood in just a look.
  2. Scalability: from label to store signs a scalable business logo will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos which work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the product or business they brand.
  5. Relevance: a logo should be timeless and should feel equally relevant today, tomorrow, and twenty five years from today.

understand your brand

Brand – It is a verb as well as a noun, it is an identifying mark and the act of noting something to ensure that it could be distinguished, its origin comes from the mark branded onto livestock. These days a brand signifies virtually anything with an intention, regardless of whether it be earnings or government agencies, a brand is an inherent aspect of specifying the worth of something in the public’s mind.

Branding – Is kind of like marketing and advertising’s sexy cousin, they are both from the same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition aimed at a target audience, it’s objective is to develop an image that the target market will likely connect to.

Brand Image – An image planted and nurtured through advertising and marketing and identity design. When a person says the brand names Porsche or Mustang what we think of is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can deliver us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and sexy . That is brand image and that is what makes people purchase those products. Brand image is why people buy most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you look back at the beginning of a lot of branding agencies you’ll find that they are frequently re-branded advertising and marketing firms. When someone claims they are in advertising lots of people will likely have an idea about what they do. However when someone states “I am in branding”… it just sounds much more impressive, probably it’s because most people do not know what it indicates to be in branding so it comes off as mysterious and perhaps even sexy.

Brand Identity – Is an inclusive term that explains the visual elements of a product or agency that affect understandings. This mostly consists of the name, the logo, the packaging, the different colors used however can additionally include audio, lighting, texture, signage, actually anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that concentrates on a type of visual design that helps shape the public image of a firm, a product or a company. Brand identity designers create logo designs, signage designs, packaging, and collateral products such as cards, stationery, and brochures. Some visual designers also develop websites and software interfaces. The important function of a brand identity designer is to create the visual cues as well as a psychological tone with the objective of affecting activities, results and also assumptions.

Featured SIGNS & LOGOS

Retro logo layout of a bicycle produced for a South Burlington coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were opening up in an older section of the area and wanted to visualize an old-fashioned vibe without coming across as boring or low energy. I achieved the two tasks by means of creating a trademark concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

clinical logo style with a microscopic lense slide as well as bacteria designed for South Burlington medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the causes and effects of diseases, especially the branch of medicine that works with the clinical assessment of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I call to mind in which I was in a position to integrate a bacteria-laden microscope slide right into a logo design.

Typically I try not to be excessively literal with a concept and to a degree, this design approaches the company it serves rather literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more focus grabbing and even more memorable.

logo style with a leaping eco-friendly frog developed for a family fun center in South Burlington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of jobs which come my way, I’ve done dozens of logo designs for physicians, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to include a few springs into the concept but Cool Springz is a fun place to go and spring does not really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a hill, a route, a stream, and also a tree - designed for South Burlington traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche speciality because travel photographers tend not to shoot places or things but instead project emotional experiences through the pictures they record. The idea behind this logo composition was to use negative space to convey more than what was visible upon initial glance, which I think is quintessential of most professional photographers in that they often convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be communicated with mere words. I attempted to do something comparable to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  South Burlington logo design but also to show the depth of her work and in the way that she views the world through the lens of her camera.

 South Burlington logo style with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I honestly relish and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A but the client, while he liked the concept, didn’t care for my choice of birds. This particular man seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his contempt for this specific type of sea bird.

When I turn a concept over to a client I encourage all of them to share it with friends and family members as well as with other people that they don’t actually know so as to get neutral viewpoints on the benefit of a design concept. Fortunately, he discussed it with his family members and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Custom logo designs are a weird animal in the design world given that the people that are inclined to hire a professional to design their logo recognize how vital a logo is for their organization so they are way more invested in the final result. Every logo job has it’s share of difficulties, however the largest challenge is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the client the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for South Burlington publication author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, nevertheless it really is the most critical part of a published book considering that it is ordinarily the initial thing a person views in the bookstore. With regard to a publisher, it’s the most ideal opportunity they will ever get to advertise their label and get their logo design in front of the people that buy actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines come and go however it seems that in many cases 1 of the things folks usually tend to recall the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline based in LA and although I’m not sure it actually “took off” their organization logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a sense of airline flight and it was certainly a success.

 South Burlington logo design made use of for advertising and marketing and a tag layout for Vintage Instance features an archaic font style layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that looked to be older cases. For this custom logo design I sought to come up with a logo that provided a fluid vintage feel to it and could be used for everything from a website to a label on brand new cases that appeared like they were from another era.

Logo design developed for an orthodontist in South Burlington, design include an arc with lines converging through it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most difficult logo design projects due to the fact that it seems that virtually every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to company marketing, if restaurants approached their advertising in the exact same way dentists do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would probably have an image of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really love doing dentist logo designs because it challenges me to come up with a design that implies dentistry or a particular field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a concept that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design designed for a family nonprofit, the logo includes 4 characters startled in height to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the families in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution wishes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being overtly tacky about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to explain exactly how individuals ought to think or feel they don’t understand the purpose of a logo. If viewers have to think about a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that describes itself will never have the likelihood to be comprehended.

Logo layout developed for a South Burlington hair layout studio featuring a script font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which communicated a feeling of contentment and elegance for their new hair salon. I came up with a design which didn’t go the obvious course of designing just a stylized orchid but alternatively delivered a company logo which implied an orchid in the formation of a swirl incorporated in to the letter O in the title and by putting emphasis on the concept along with the figure of a hummingbird hovering above the logo itself. The obvious path in creating a logo is in most cases the wrong direction and in this case, the design ended up not being about the flower but alternately laid the importance on the perception that they really wanted to forecast to their patrons.

Arabian steed logo style produced for an equine cattle ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created an original logotype design styled to manifest the unique physical traits of the Arabian breed of equines. By having an identifiable head shape and very high tail carriage, the Arabian is one of the highly immediately recognizable equine breeds in the whole world.

Las Cafe, A South Burlington restaurant logo design a tiny restaurant, design consists of a changed manuscript font which hovers above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny restaurant, design contains a changed script font style which hovers over a group of luxuriant lines as well as dots.

Logo layout for a software designer the layout attributes and renowned South Burlington component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and drive managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it meant something to the owner of the company and in many cases the symbolism supporting a logo design is just as important as how it brands the company it represents.

Advance logo layout created for a South Burlingtoninterior designer, layout feature a collection of red circles that converge and change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a South Burlington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, coordinates, and manages such tasks. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site evaluations, programming, analysis, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo style provided for Advanced Leadership Solutions in South Burlington, the personalities for letter V and also A in middle of the word advanced have actually been changed to link straight into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This South Burlington logo design assignment was undertaken for a leadership guide that helps business leaders to become more effective at supervising people, expectations, and productivity.

A South Burlington business logo layout featuring an angler in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market place was prepared for an outdoor sporting store that operates as a consignment company. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all types of interests, a spot to sell their pre-owned products to other sports enthusiasts.

I created their South Burlington logo design along with a graphic which garners the interest of traffic and sends an image that evokes the passion of the outdoors. With traffic that averages forty five mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ ranches, this South Burlington company logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really produced for an South Burlington regional farm it was actually created for a commodities broker, and this trademark was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to produce a image that projected self-confidence, success, and prosperity.

 South Burlington Logo design for a not-for-profit, Transforming Factor Solutions - the logo style feature for externally facing arrowhead and also the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they wanted, this can be a good thing or a bad thing. Good in that it grants a designer the opportunity to investigate any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of recognizing where exactly the target is. Fortunately, in this case, I nailed a bullseye with the 1st shot.

Logo created for using an indication for the dining establishment (Brewgrrs), it is an elaborate script font that is evocative a popular South Burlington sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked closely with the owner to develop a logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Electrical sign design for South Burlington restaurnat designed by South Burlington Sign Company
South Burlington logo design and brand identity design for South Burlington businesses
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,

Logo designed by ImageCo, South Burlington, Vermont, VT,

Logo designed by ImageCo, South Burlington, Vermont, VT,

Logo designed by ImageCo, South Burlington, Vermont, VT,

Logo designed by ImageCo, South Burlington, Vermont, VT,

Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,
Logo designed by ImageCo, South Burlington, Vermont, VT,