Oakton, Virginia Logo Design

Nearly every new Oakton business realizes that they require a logo, yet few entrepreneurs fully realize the pivotal role their business logo will take in their financial success, or precisely why one logo performs more effectively than another. A logo design has an immediate and long-term influence on the growth of a business, pick the correct one and it can make the door swing and cash register ring, select the incorrect one and it can be a barrier and an impediment for the life of a company.

The logos featured in the ImageCo portfolio help Oakton, Virginia businesses succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logos do not demand scrutiny, they can be comprehended in merely a glance.
  2. Scalability: from labels to signboards a scalable logo will continue to be legible and equally emotive at virtually any scale.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they represent.
  5. Relevance: a business logo needs to be timeless and should feel as relevant today, tomorrow, and twenty years from now.
Retro logo design of a bicycle produced for a Oakton, Virginia coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were actually launching in an old section of the community and really wanted to project a retro feel without coming across as monotonous or low energy. I achieved both jobs by means of creating a custom logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo design with a microscope slide and also bacteria made for Oakton, Virginia clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the triggers and effects of diseases, mainly the branch of healthcare which deals with the clinical assessment of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recall where I was able to incorporate a bacteria-laden microscope slide into a logo design.

Usually I attempt not to be extremely literal with a design and to a point, this specific design approaches the company it represents very literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more focus grabbing and much more unforgettable.

logo design with a leaping environment-friendly frog designed for a household fun facility in Oakton, Virginia.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental practices, and attorneys but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the company has the word springz in its name the apparent choice would have been to feature a couple of springs into the design but Cool Springz is a fun location to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more lively high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising. I also believe this is the only time that a logo I did was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo featuring a group of birds, a mountain, a trail, a stream, as well as a tree - created for Oakton, Virginia travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche area because travel photographers don’t shoot places or things but instead communicate emotional experiences by means of the images they capture. The thought behind this logo concept was to utilize negative space to convey more than what was visible upon first glance, which I think is representative of the majority of professional photographers in that they oftentimes tell whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance that can’t be revealed with mere words. I attempted to do something similar to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Oakton logo design but also to illustrate the depth to her work and in the way that she views the world through the lens of her camera.

 Oakton logo layout with a seagull utilized for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I seriously savor and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however the client, while he liked the concept, didn’t care for my choice of birds. This particular guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family did not share his hatred for this specific kind of sea bird.

When I turn a design over to a client I encourage them to share it with friends and colleagues and family members as well as with individuals that they don’t actually know so as to get unbiased judgements on the worthiness of a concept. Fortunately, he shared it with his whole family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Business logos are a weird animal in the design world because the people that are inclined to hire an expert to design their business logo recognize how important a logo design is for their business so they are way more vested in the outcome. Every logo job possesses it’s portion of obstacles, however the largest challenge is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also giving the client the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Oakton, Virginia publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, nevertheless it is the most critical part of a printed book since it is ordinarily the primary thing a person sees in the book store. With respect to a publishing company, it’s the best opportunity that they will likely ever have to advertise their brand and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems that in many cases one of the traits individuals often tend to remember the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company located in LA and although I’m not certain it really “took off” their business logo didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of flight and it was surely a winner.

 Oakton logo style utilized for advertising as well as a tag style for Vintage Case includes an archaic typeface layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that appeared to be vintage cases. For this logo concept I tried to come up with a logo that offered a fluid nostalgic feel to it and could easily be utilized for every thing from a website to a label on brand new cases that appeared like they were from another point in time.

Logo design produced for an orthodontist in Oakton, Virginia, layout consist of an arc with lines converging with it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging logo design projects due to the fact that it seems that virtually every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden careers when it comes to business branding, if dining establishments approached their advertising in the same way dental practitioners do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would likely contain a picture of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really love doing dental business logos because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family members not-for-profit, the logo design includes 4 characters staggered in elevation to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which communicated that they were about families without being overtly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer attempts to use the logo to illustrate exactly how people ought to think or feel they don’t understand the mission of a logo. If people have to think about a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that explains itself won’t have the likelihood to be understood.

Logo layout created for a hair design studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that communicated a spirit of relaxation and class for their new hair salon. I created a design which did not go the obvious course of designing just a stylized orchid but rather crafted a business logo which implied a flower in the pattern of a swirl integrated in to the letter O in the name and by putting attention on the concept along with the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a logo is generally the incorrect path and in this case, the design ended up not being about the orchid but instead placed the emphasis on the perception that they wanted to project to their clients.

Arabian horse logo layout created for a horse cattle ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted an original logo design styled to symbolize the unique physical traits of the Arabian type of equines. By having a different head form and very high tail posture, the Arabian is one of the highly quite easily recognizable equine types in the entire world.

Las Coffee shop logo layout a small restaurant, style consists of a changed manuscript typeface which hovers over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, style consists of a customized script font style which hovers over a group of luxuriant lines and dots.

Logo style for a software application programmer the style attributes and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and disk operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. Nevertheless it represented something to the business owner of the company and in quite a few cases the meaning supporting a company logo is equally as important as how it serves the enterprise it stands for.

Advance logo style created for a Oakton, Virginia indoor designer, style attribute a collection of red circles that converge and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oakton, Virginia interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, explores, collaborates, and manages such ventures. Interior design is a diverse occupation that consists of conceptual development, area planning, site examinations, programming, analysis, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Management Solutions, the characters for letter V and also A in center of words progressed have been modified to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Oakton, Virginia logo design project was carried out for a management guide that enables business leaders to develop into more successful at managing people, expectations, and productivity.
A logo layout including an angler in the center of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market place was ready for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of passions, a location to market their previously owned equipment to other sports enthusiasts. I designed their Oakton logo design dsign using an illustration which garners the attention of vehicles and sends an image that calls to mind the passion of the outdoors. With traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo style MQ farms, this logo layout has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand design wasn’t really created for an Oakton, Virginia area farm it was actually created for a products broker, and this business logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to design a graphic that projected trust, success, and prosperity.

 Oakton Logo design for a not-for-profit, Transforming Factor Solutions - the logo design feature for ostensibly dealing with arrow as well as the arrowheads indicate that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what kind of logo design that they preferred, that can be a good thing or a bad thing. Good in that it gives a designer the liberty to delve into any concept that comes to mind, bad in that it’s tricky to hit a bullseye in the absence of understanding where exactly the target is. Fortunately, in this particular instance, I struck a bullseye with the very first go.

Logo created for using a sign for the restaurant (Brewgrrs), it is an elaborate manuscript font style that is reminiscent of a well-known sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project where I worked directly with the owner to develop a business logo that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very easy to read from over a block away.